Podcast FAQ

best podcast social media marketing

by Ms. Herta Okuneva II Published 2 years ago Updated 1 year ago
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What is the best social media podcast?

The 10 Best Social Media Marketing Podcasts to Listen to in 2021

  • Ace The Gram. Instagram experts Tasha Meys and Viv Conway created this podcast to help people effectively use this platform.
  • Influencer Entrepreneurs. ...
  • Instagram Marketing Secrets. ...
  • Instagram Secrets. ...
  • Simple Pin Podcast. ...
  • The Blogging Millionaire. ...
  • Visual Marketing With Tailwind. ...
  • Maximize Your Social Influence. ...
  • Social Media Marketing Podcasts FAQs. ...

What is the real impact of social media in marketing?

Top 5 Benefits of Social Media Marketing

  1. Increased Exposure. With a whopping 91%, increased exposure was the top benefit that marketers participating in this report have seen from deploying social media marketing efforts.
  2. Increased Traffic. Encouraging social media users to leave a social media platform and visit your website is no easy undertaking.
  3. Developed Loyal Fans. ...

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How to be successful at social media marketing?

The summit will seek to educate and provide those working within the marketing field with an arsenal of tools, resources and connections to champion a social media marketing transformation at their company.

How successful is social media marketing?

Top 5 Social Video Tips

  • Have a plan. The first step to a successful social media campaign is to develop a detailed, thorough marketing plan.
  • Establish clear goals. Companies that struggle to measure their ROI through social media video campaigns often haven’t defined specific, tangible goals.
  • Understand your metrics. ...
  • Think quality over quantity. ...
  • Create authentic content. ...

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Which social media is best for podcasts?

The best social media platform to promote your podcasts are:Facebook.LinkedIn.Instagram.YouTube.LinkedIn.

How do I grow a social media podcast?

21 Social Media Podcasts for 2022:The GaryVee Audio Experience.Social Pros Podcast.Savvy Social Podcast.Marketing Over Coffee.Social Media Marketing Talk Show.Hashtag Authentic.Casual Fridays.Social Zoom Factor.More items...•

Are podcasts effective for marketing?

Podcasting allows brands to communicate to a captive audience. With lifestyle on-the-go, the power to have the podcasting on demand allows companies and brands tell their story anywhere at any time, which helps to establish authority in your industry and create advocates brand along the way.

Are podcasts social media platforms?

Can podcasts be considered “social media”? Social media can be defined in many ways - it's a community, it's a broadcast channel, it's news, it's a content stream. Podcasts are sometimes lumped into the “social media '' category as they are so different to media like TV and OOH and a new, digital channel.

How do I make my podcast viral?

In SummaryBecome an early mover in a niche.Release frequent content.Use all distribution networks.Create a separate website that captures leads and makes the podcasts available.Grow your mailing lists.Interview guests and send them links to their episodes.Send guests links to their episodes.More items...

How do podcasts get listeners?

6 Tips to Increase Podcast ListenersCreate a Podcast trailer.Use Call to Actions.Promote your Podcast on social media.Repurpose your Podcast content.Podcast SEO.Invite guests and star as a guest.

What is the podcast used for marketing?

Podcast marketing is the act of marketing yourself, the products you sell, or your services by creating and distributing unique audio content. Free content is shared with listeners to influence and inform them about how your products or services can benefit them or their industry without being overly promotional.

What are the disadvantages of podcasts?

The list of the disadvantages of podcasting is time consuming, not searchable, accessibility problems and limited audience. Podcast consumes a lot of time especially if the file is larger. It is not usually easy to search in podcasting.

Why are podcasts successful?

When we listen to podcasts, we become the audience for a virtual storyteller. Rather than sharing that setting with others, we alone become the audience. For brands, marketers or others running their own podcasts, this allows them to create a more personal and intimate experience for each listener in their audience.

How do I promote my podcast on Instagram?

6 Simple Tricks to Promote Your Podcast on InstagramUse Instagram Stories. ... Insert your episode link in your Instagram bio. ... Announce your guests on your podcast. ... Create your own podcast's hashtag. ... Create a video using Anchor.fm. ... Repurpose content from audio to video.More items...•

How do I advertise my podcast on social?

Table of ContentsHost guests, leverage their name, and connect with their audience.Share your episodes to the right social networks.Share new episodes (and sneak previews) to your personal social media channels too.Record your podcast on Facebook Live.Run a giveaway.Create accompanying blog post.More items...

Should my podcast have a Facebook page?

Facebook is one of the best platforms to promote your podcast because, well, everyone's on it. While it's possible to build a community entirely through your own platform, like your website or email list, it's also important to go to your customer. That is, you need to meet with your audience wherever they spend time.

Who is the savvy social podcast?

1. Savvy Social Podcast by Andréa Jones. The Savvy Social Podcast is short, sweet, and always fresh. Each week, Andréa Jones looks at a new social media marketing technique. She interviews leading experts in the field. She also shares insights from her own experience as a social media strategist. 2.

What is a social media talk?

Social Media Marketing Talk is another Social Media Examiner podcast. But it takes a totally different approach than Michael Stelzner’s personal show. Each episode is hosted by a unique panel of social media pros. Their diverse insights make each week a new experience.

What is Neal Schaffer's podcast?

Neal Schaffer’s podcast is a useful primer on all aspects of online marketing. He covers everything from influencer tactics to digital advertising. Every episode is packed with useful tips, tricks, and best practices. It’s no wonder the show has a 4.9 star rating on iTunes!

Who is Michael Stelzner?

Michael Stelzner is the CEO and founder of Social Media Examiner. In this podcast, he shares social media success stories from real businesses. It’s packed with helpful tips and anecdotes on topics like Facebook ads, IGTV, and more.

Who hosts Masters of Scale?

Masters of Scale is hosted by LinkedIn co-founder Reid Hoffman. He interviews entrepreneurs who have taken their business to the next level. Tune in for conversations with big-weights like Mark Zuckerberg, Sheryl Sandberg, and more. You’ll gain essential marketing wisdom and, usually, a good story!

Is social media advertising growing?

Social media advertising is a fast-growing area. It’s constantly changing, offering new opportunities every day. The Art of Paid Traffic is a great way to keep up. Listen in for digital advertising tools, tips, and examples.

Why are podcasts so powerful?

One of the reasons why podcasts are so powerful is that we can listen to them in our downtime, like in the car or at the gym, my two favorite places to listen. And that’s important because if you’re like most marketing consultants or managers, the chances are you’re quite busy.

How do podcasts go viral?

Podcasts go viral if the post gets good engagement and continuous promotion on social media. The bigger the reach your podcast can get, the more people can get a chance to talk about your podcast. Don’t underestimate the power of “word of mouth” as it can help you go somewhere. Neal Schaffer.

What is Tailwind podcast?

Those of us who do a lot of marketing through Pinterest and Instagram could benefit from the insights given in “Visual Marketing with Tailwind .” As many of you know, Tailwind is social media scheduling app that works on Pinterest and Instagram, but doesn’t take advantage of any other platforms. As such, it’s a limited use application, but that also means they’re specialists in the areas they serve. Since the podcast is a form of content marketing, it’s hosted primarily by Alisa Meredith. She’s the content marketing specialist at Tailwind, and is especially proficient with Pinterest

Why are Pat's podcasts so short?

More recent episodes have been longer, closer to the 30 minute mark. Mostly, this is because Pat has started having whole conversations with guests.

How many people use social media in the US?

Just in the US alone, 81% of Americans go online at least once a day. And globally, a whooping over 3.6 billion people use social media. This number is even anticipated to increase to almost 4.41 billion by 2025. Thus, social media isn’t going anywhere as the demand continues to grow.

Who is the founder of Instagram Marketing Secrets?

Instagram Marketing Secrets. Those who want to focus on Instagram as a source of sales leads will probably like Instagram Marketing Secrets by Derek Videll. Videll is the founder of IGM University, a training business focused on Instagram.

Who is the blogger millionaire?

Also called “The Blog Millionaire,” this podcast is hosted by Brandon Gaille. Before becoming a blogger, Brandon has a fascinating story to tell on his website. In a nutshell, he was a bullied child of a salesman. He learned the skills he needed to make money very young, and earned every penny he needed to attend college. After suffering a brain tumor Brandon started a blog and made a business out of it. He also sells online courses and does consulting, but mostly he’s a big-money blogger.

Who hosts Convince and Convert podcast?

Hosted by Jay Baer of Convince & Convert and Adam Brown of Salesforce, the podcast features inside stories and behind-the-scenes secrets about how companies like Ford, Dell, IBM, ESPN, and several more staff, operate and measure their social media programs.

What is the science of social media?

The Science of Social Media is a weekly podcast by Buffer, one of the most widely-used social media scheduling toolson the market. Buffer’s podcast mainly focuses on social media marketing, with each episode containing actionable advice and strategies on how to grow your social media presence.

Who hosts hashtag authentic?

Hashtag Authentic. Hosted by:Sara Tasker. Sara Tasker is an Instagram expert with over 200k followers on the platform and a thriving six-figure online business. Hashtag Authentic is her weekly podcast where she guides you through the lessons and strategies she learned to build a successful business.

Who is Sandeep Mallya?

Sandeep Mallya is the Founder & CEO of Startup Cafe Digital, an award-winning digital marketing agency in Bangalore, India. He is an active member of the startup community, having worked with several early-stage startups and accelerators. 99signals is Sandeep's online marketing blog.

What is MarketingProfss podcast?

MarketingProfss content has built a strong reputation for putting out value-driven content marketing, and their podcast is no different. The MarketingSmarts From MarketingProf podcast features in-depth interviews with marketers from various industries and companies.

Who is the host of Marketing Trends?

The production value and quality of speakers are unmatched. The host, Ian Faison, does his research on his guests, and it comes out through his questions.

What is social pro?

The Social Pros podcast features real social media practitioners in the field, making a difference for their organizations. Jay Baer and his guests speak on social media trends impacting the industry. In a recent episode, How Pfizer Built Employee Advocacy Success From The Top-Down, Jay and Chad Parizman talked about the problematic relationship between the pharmaceutical industry and social media. He spoke of just how far Pfizer has come to get everyone onboard and how important social media is to get your message out.

Who is the host of Building a StoryBrand?

Hosted by Donald Miller, public speaker and author of Building a StoryBrand, this podcast is on a mission to make sure your brand message is clear, concise, and easily understandable. The podcast helps marketers clearly articulate their brand message and how to communicate with their target audience. As Donald’s mantra goes, “If you confuse, you’ll lose. Noise is the enemy, and creating a clear message is the best way to grow your business.”

Who hosts Maximize Your Social Influence?

The Maximize Your Social Influence podcast is hosted by author and social media expert Neal Schaffer. The goal of the podcast is to reach sales and marketing professionals to build, leverage, and monetize their influence on social media.

Is social media changing?

Social media is continuously changing. Whether it’s platform updates or new capabilities that impact how marketers reach their audiences – Social Media Marketing Talk Show has got you covered with all the newsworthy insights.

1. The Art of Online Business

Rick Mulready is the host of The Art of Online Business, which focuses on business and marketing topics that go beyond the surface level. This isn’t for beginners. Instead, it’s for people who are ready to level up their business to reach 6 or 7 figures.

2. Casual Fridays

The Casual Fridays podcast is hosted by Tyler Anderson. He hasn’t published since March 2019, but you can still scan through 200+ episodes. Topics cover digital and social media marketing for the entertainment, hospitality and tourism niches.

3. The DigitalMarketer Podcast

On The DigitalMarketer Podcast, hosts Garrett Holmes and Jenna Snavely talk to CEOs and marketing experts. Together, they dive into business, marketing and social media topics you won’t see on a lot of other podcasts.

4. Perpetual Traffic Podcast

Also from the DigitalMarketer team comes the Perpetual Traffic Podcast, hosted by Ralph Burns and Molly Pittman. If you need info about Instagram or Facebook advertising, you’ll want to subscribe to this one. Episodes also cover other ad platforms, including Google and YouTube, plus non-advertising topics.

5. Good Social Media Podcast

The Good Social Media Podcast, hosted by Todd Austin, is the marketing podcast for when you need a break from marketing podcasts. Turn it on during a lazy Sunday morning, when you want to feel accomplished without doing too much work.

6. Hootcast

Hootsuite’s podcast, Hootcast, was short-lived, but the fact that there are so few episodes makes it perfect for binge-listening. Episodes range from around 10 minutes to half an hour. Topics include what not to say to a social media manager, if it’s a good idea to buy followers and what brands can learn about social media from teens.

7. Manly Pinterest Tips

While funny, the name of this podcast, which is hosted by Jeff Sieh, is a bit misleading – it’s not strictly for men and it covers more than Pinterest. Regardless, Manly Pinterest Tips is a useful social media marketing podcast, even if there haven’t been new episodes since March 2019.

Savvy Social Podcast

About Podcast: Savvy Social Podcast focuses on generating ideas to create authentic social media marketing strategies for online lifestyle businesses. It covers various aspects of social media marketing, including videos, Facebook Ads, YouTube marketing, and more.

Social Pros Podcast

About Podcast: Social Pro Podcast invites leading social media strategists from different business verticals to discuss trending ideas and solutions in the social media spectrum.

Social Media Marketing with Michael Stelnzner

About Podcast: This is another engaging marketing podcast on this list. The host Michael Stelzner helps you grasp the unique knowledge about social media strategy and marketing through interviews with industry experts and unique social media success stories.

Maximize Your Social

About Podcast: The Maximize your Social podcast aims to teach marketing and sales professionals, business owners, and entrepreneurs how to leverage, build, and monetize social media for business development and sales growth.

How long is a SME podcast?

Each podcast is 45 minutes long, featuring success stories and expert interviews from leading social media marketing pros.

Who is the host of the Authority Hacker podcast?

The Authority Hacker Podcast is an extension of the popular Authority Hacker blog, where hosts Gael Breton and Mark Webster talk about their experience running online businesses, authority sites, and blogs.

What is this old marketing?

This Old Marketing is a podcast by Content Marketing Institute (CMI). Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends, and discuss how businesses can use content to attract and retain customers.

Who hosts Everyone Hates Marketers?

Everyone Hates Marketers. Hosted by Louis Grenier, Everyone Hates Marketers is a no-fluff, actionable marketing podcast for people sick of shady, in-your-face marketing. In the podcast, Grenier interviews marketers and entrepreneurs who are doing marketing the right way.

Is buffer a good blog?

Buffer’s blog is easily one of the top marketing blogs on the web and their podcast is just as good. Hosted by Buffer’s social media marketing team, the podcast covers social media marketing stories, insights, experimentation, and inspiration.

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