Podcast FAQ

how long should a podcast intro be

by Dylan Lindgren Published 2 years ago Updated 1 year ago
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  • First, don’t make it too long. Your podcast may have a lot of content, but the intro shouldn’t be more than a minute, and thirty seconds is a better goal.
  • Second, keep it short and sweet. ...
  • Third, give them a tease. ...
  • Finally, make sure your podcast intro is the best it can be. ...

Keep your podcast intro short 📏
By making your intro too long, you will delay the moment you're getting to the heart of the matter, and you will risk losing your listeners' attention. Try to make it at least 15 seconds, and don't make it longer than 30 seconds.
May 20, 2021

Full Answer

Do you need a podcast intro&outro?

Conclusion: Podcast Intro & Outro Tips This shouldn't seem like a lot of red tape, or something that's going to restrict your creative license. On the contrary, the job of your podcast intros and outros are to support and enhance the actual content of your episodes. You don't need to overthink them, or spend loads of time on them.

How long does it take to ‘hook’ a podcast audience?

They're giving you a chance – but you don't have long. In fact, a recent survey found that 27.5% of listeners will only give a new podcast 5 minutes to “hook” them. Just like if they've picked up a book, or switched on a TV show, there's a few questions subconsciously running through their head.

How important is the final minute of a podcast episode?

The final minute or two of your episode goes towards creating a lasting impression of the podcast in the mind of your listener. You might have done a great job with the podcast intro and the main body, but if the show ends poorly that could end up being the difference between a new listener hitting the subscribe button or not.

Why won't new listeners listen to my podcast in the opening minutes?

Skip to the Podcast Outros guide. These new listeners have absolutely no loyalty or obligation to you or your content in the opening minutes. They'll likely have a playlist of other shows already downloaded and ready to listen to. They're giving you a chance – but you don't have long.

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How long should a podcast intro episode be?

between 15-30 secondsMost experts agree that you keep your intros as short as possible which is typically between 15-30 seconds. 15-30 seconds may not seem like much time, but you want to get listeners to the actual episode as quickly as possible.

What is a good intro for a podcast?

What To Include In Your Podcast Intro ScriptSay the podcast name and explain what it's about.Show why listeners should tune in.Introduce the host and any guests.

Should a podcast have an intro?

Podcast Intros Are Important Yet, as important as the content is, it's the podcast intro that sets the stage and makes listeners feel they have arrived at their happy place, while also communicating what is in it for the listener, which encourages them to stick around for the content.

How long should my intro music be?

Try including your show's tagline, name, and a short description. Including the host's name and fading out the music also works well. Your intro should only be around fifteen seconds long. Anything longer is a little too much.

How long is podcast intro music?

between 15 and 30 secondsThe typical podcast opening lasts between 15 and 30 seconds, so you need to make a quick first impression. Music is hands down the best way to draw people in and align their emotions with the content of your podcast.

How do I introduce my first podcast?

Podcast Intros: 10 Tips to Get Your Listeners HookedIntroduce Your Podcast.Start With a Question. ... Set the Tone for Your Podcast. ... Choose the Right Music. ... Create a Tagline. ... Write Your Intro Beforehand. ... Mention a Website or Call to Action. ... Include Disclaimers When Needed. ... More items...•

How long should podcasts be?

The length of your podcast also depends on your subject, industry or genre. It could be that around 15-20 minutes perfect for your listeners. But maybe your specific audience wants more in-depth, exploratory information; in which case, 45-90 minutes would provide more value.

How long is the normal intro?

Most filmmakers agree that it's best to keep your YouTube intros short. The average timespan for intros ranges between 5 seconds and 20 seconds.

Do podcasts need intro and outro?

On the surface, the most important part of your episode is the main content; where you discuss or address what was promised in the title. The podcast intro, though, is what gets your listener to that content. And the outro helps keep them listening to more episodes.

What makes a good podcast intro song?

Get to the Point Play your music, make your point, and get on with the show. Your intro should have no more than three seconds of music before the announcer comes in. As a side note, the music you use also needs to complete the point. That means a strong beginning and strong ending that listeners can count on.

Things to Include in Your Podcast Intro

To understand how long your podcast intro should be, you need to know what to include.

How Long Should Your Intro Be?

Most experts agree that you keep your intros as short as possible which is typically between 15-30 seconds .

When Does the Podcast Intro Take Place?

This may seem like a silly question since podcast intros usually kick off the episode, but you may have a pre-roll ad that automatically plays before your intro.

Will a Long Intro Hurt Your Podcast?

We brought up pre-roll ads and sponsor mentions because they can eat up a lot of time before the start of an episode.

If Longer Intros Are O.K., When Does the "Short Podcast Intro Rule" Apply?

Celebrities like Conan O’Brien already have an established audience who are more than willing to listen to their style. So, they can afford to take risks with the format without losing their core audience.

How to Create Great Podcast Intros

Now that we’ve shared some examples and best practices, let’s dive into how to create your own intro!

Wrapping It Up

A killer podcast intro is more than music and words – it’s also how you structure all the information you need to keep your audience engaged.

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People using Podcasts to Grow their List by Creating a Special Download for Every Episode

5:30 This is a strategy people are trying to create a "lead magnet" for each episode that people can get for signing up to your email list. You can see an example of this by going to www.schoolofpodcasting.com/headlines thanks to Ileanesmith.com

Make Sure You Check the Emails from Amazon.com

11:45 Another Amazon Story. Dave needs you to purchase his book (.99) to test to see if it's working

Jim Got Some Honest Feedback from His Audience

14:45 If you say you're going to put something in the show note, be sure to deliver it. It's always good to get feedback from your actual audience. Dave explains how he is not going to do news at the beginning of the show anymore (after reviewing his own show) as it can make your show sound dated. Instead news will be at the end of the show.

having a Backup Recording

25:40 Having Multiple Recording Going from Jason from matttalkonline.com

Intros and Advertisers

35:25 Advertisers and Intros. Does it look good to potential advertisers? I think so. I love Music Radio Creative. The average attention span is around 8 seconds now.

SoundCloud Bans a "Poor Podcaster"

39:25 Don't use Major Label music in your podcast. Some idiots did (repeatedly) and got banned on SoundCloud. Just cause someone has you have rights to play doesn't mean it's true if they are not the authors of the music. Soundcloud is a mess. Clammr is a great tool for making your podcast interactive

What should I include in my podcast intro?

Nevertheless, there are some things I'd suggest you always include in your podcast intro. Your name. Doesn't need to be your full name, could even be a nickname. Just let your listener put a name to the voice as early as possible.

What is the job of intros and outros in podcasts?

On the contrary, the job of your podcast intros and outros are to support and enhance the actual content of your episodes.

What is Fiverr podcast?

Fiverr. Fiverr is a massive freelancer marketplace. You'll find a lot of options on there for having podcast intros and outros created. Some focus purely on recording the voice-over you need, whilst others will offer to mix and produce your audio too.

Arguments For and Against Having a Podcast Intro

Some podcast hosts prefer to get right into the main content of their episodes without any bells and whistles to announce who they are and what they do. You could say that they have the maximum respect for their podcast listener’s time and understand that every moment they have with their audience is precious.

Ask Pat Intro

30 seconds maximum as a rule for your introduction and be sure not to repeat yourself each time.

Social Media Examiner

You’re the host of the podcast. It’ll sound strange if you introduce yourself! I always remember one of my pet peeves about working in commercial radio is that budgets to get an external voice over were often tight or non existent so they’d grab one of the on air talent to voice a commercial or promo.

3 Podcast Intro Quick Tips

Consider using theme music and sung jingles to make your podcast memorable and different to the rest.

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