
- Increase visibility, availability, and presence of your podcast. Building your audience before launching your podcast is very important. ...
- Attract new listeners. Making your show easy to find on a very cramped and crowded internet is crucial. ...
- Retain and turn into returning listeners. Try not to take your audience for granted that your present audience will stay with you after some time.
- Create a Podcast trailer.
- Use Call to Actions.
- Promote your Podcast on social media.
- Repurpose your Podcast content.
- Podcast SEO.
- Invite guests and star as a guest.
How do you Grow Your Podcast?
Synopsis: Learn to protect and grow your wealth in this monthly Business Times podcast series for affluent individuals, hosted by BT wealth editor Genevieve Cua. In this ninth eighth episode of WealthBT, wealth editor Genevieve Cua talks about how to ...
How to grow your podcast?
How to Grow Your Podcast
- Publish early, publish often. Give your audience what they want — more episodes of your podcast. ...
- Share your hard work. Tap into your existing network by sharing your new episodes on Facebook, Instagram, and Twitter. ...
- Be our guest. ...
- Put your audience to work. ...
How to grow your podcast audience?
While the U.S. provides the largest market for podcast audiences, non-English-language companies offer large and growing listener bases.
How to get started listening to podcasts?
- New episodes land in the NEW tab. ...
- Press play to listen to episodes from your queue in order. ...
- Re-order your queue to plan your next few hours of listening at any time.
- Browse your library to review the back catalogue, quickly access starred shows, and see your listening history.

How do I make my podcast viral?
In SummaryBecome an early mover in a niche.Release frequent content.Use all distribution networks.Create a separate website that captures leads and makes the podcasts available.Grow your mailing lists.Interview guests and send them links to their episodes.Send guests links to their episodes.More items...
How do I drive traffic to my podcast?
Social mediaConvert your podcast into a YouTube video. ... Cut that YouTube video into clips. ... Customize posts to each social media channel. ... Tease episodes with audiograms. ... Record a tagline with your guest. ... Add value on social media. ... Run giveaways on social media.
How can I improve my podcast performance?
Things to do to Increase Podcast DownloadsSet up a podcasting website. ... Get Your Podcast to Multiple Directories (as many as possible) ... Promote episodes on Your Website. ... A right description of the episode. ... Upload into the right category. ... Get a Great Cover. ... Collect good ratings and reviews. ... Email about a new episode.More items...
How do I get my first 100 podcast listeners?
Finding listeners for your new podcast can be tricky. Here's how to build some early momentum.Focus on “who” before “how” ... Solve your listeners' problems. ... Plant the seeds for your podcast on social media. ... Book guests who bring listeners with them. ... Write an episode description they can't resist.More items...•
How long does it take a podcast to grow?
How long does it take a podcast to grow? You should start to see podcast growth within the first 30 days of your launch, and your podcast growth should continue indefinitely month over month, even if it's a small amount. Slow and steady growth is a good thing in the podcasting space.
What is a podcast strategy?
A podcast strategy is a set of rules and recommendations that determine which communication channels are most effective for engaging the target audience through the podcast. The podcast content strategy should include a detailed audio publishing plan so that you know what and when to publish.
Why is my podcast not growing?
So if your show isn't growing, look first to the premise, because it's the first interaction your audience will have with your podcast. If it's too vague or undifferentiated (i.e., “a show about [industry]”), you can't expect listeners to select it.
How can I tell if my podcast is successful?
Here's a list of eight methods you might use to measure the success of your podcast:Number of listeners. ... Number of downloads per episode. ... Sponsors and advertisements. ... Audience and critic reviews. ... Website and social media traffic. ... Engagement with promotional materials. ... Networking and referrals. ... Recycled content.
What do podcast listeners want to hear?
74% of podcast listeners tune in to learn new things, while others listen regularly for entertainment, to keep up to date, to relax, and for inspiration.
How do I get my first 1000 listeners on podcast?
3 Tips for New Podcasters To Help You Quickly Reach 1,000...How to reach the first 1,000 listeners? ... Build your podcast audience. ... Give your listeners excellent value on any topic, and they'll always come back for more. ... Bring fresh value and excitement in each episode.More items...
How to get more downloads on podcast?
First let’s talk about some general strategies to encourage more people to subscribe to your podcast and ultimately increase downloads. 1. Publish more episodes. It may seem obvious, but a simple way to get more downloads is to publish more content. More episodes means you can get more downloads from the same number of subscribers.
Is Twitter a social media platform?
Twitter is a special social platform. Since each post is short and easy to consume, users expect a lot more chatter and activity. You can tweet more aggressively than you could post on Facebook or Instagram.
Can you stream an episode?
A person can stream an episode, instead of downloading it, so his or her engagement would only count towards total listens and not be included in the total downloads calculation. It’s important to track both numbers for your podcast to gather a more holistic view of your performance.
How to get more listeners on podcast?
So, to help increase your podcast listeners, below are six crucial tips that can help people find you. 1. Create a Podcast trailer. Whether you’re already established or launching a new podcast, create a podcast trailer episode that pins to the top of your feed. Your trailer should introduce you, your topic and any guests.
How to make a podcast trailer?
1. Create a Podcast trailer. Whether you’re already established or launching a new podcast, create a podcast trailer episode that pins to the top of your feed. Your trailer should introduce you, your topic and any guests. Include snippets from the episode to entice listeners to subscribe.
Why do podcasts need written content?
Written content is needed to improve the searchability and ranking of your podcast . That’s because Google finds text easier to crawl than audio. If writing blog posts about your podcasts isn’t your thing, either get someone else to write them or, better still, convert your transcripts into blogs.
Why do you need a guest on podcast?
A guest provides double the promotional opportunities. Your separate social media platforms help to reach a wider audience, as will your individual marketing activities. Better still, guests introduce you to their audience, a brand-new bunch of people, providing you with more podcast listeners.
What is a CTA in podcasts?
A Call-to-Action (CTA) at the end of every show is an effective way to encourage your podcast listeners to do something. You CTA could be to review your podcast, follow you on social media, or share your podcast with their friends and family.
How to grow a podcast?
To effectively grow a podcast, simply: record in a quiet, soundproofed home studio, remove all distractions and background noises, invest in some good podcasting equipment. Good sounding audio is easy to achieve, but actually, not many people chose to do it. Most people are looking for a cheap set up that will just work.
What are the best channels to hang out with your audience?
Analyze and see where your audience is most likely to hang out, where do they look for answers to their problems. Google, YouTube, and Pinterest are 3 channels that can be good for most because people look directly for the topic that interests them.
Do you make mistakes in podcasting?
Here’s the thing: you’ll make mistakes in podcasting. All beginners do in any field! So accept that and be ready to learn from them and move on. Analyze what seems to work and what doesn’t.
Can you stop hosting podcasts if you exceed your limit?
Now, some of the media hostings are more tolerant and won’t stop serving your clients if you exceed your limit, but not all do this. To be safe and sure, just have a higher tier plan with a premium media host. Here are best podcast host on the market right now, they have great offers, and proven quality of service.
Why is it important to make funny videos for podcasts?
Producing funny videos helps to grow your podcast audience because they’re memorable and make viewers feel good about your brand. If you can make a funny, relatable video, people will be looking for more content from you. YouTube. James Carbary.
Why do you have to be a guest on podcasts?
Being a guest on the right podcasts will increase your show’s exposure to people already listening to similar shows.
Is Apple Podcasts the #1 podcast platform?
Apple Podcasts remains in the #1 spot for podcast platform market share. Thus, it’s smart to stock up on reviews and ratings (ESPECIALLY ratings) within the podcast player people use the most.
1. Release Bite-Sized or Bonus Episodes
If you do long-form interview-based podcasts, think about releasing short or bonus episodes in between them. The length of an episode can be a substantial contributing factor in whether or not someone turns on your podcast. It's easier to commit to 5 minutes than 50 minutes, so give the listener the option of those short 5 - 10 minute episodes.
2. Title Podcast episodes correctly
You need to come up with a podcast title that is SEO friendly. Don't start the podcast episode title with the episode number, and unless you're interviewing a particularly well-known guest, don't start your show title with the guest's name.
3. Write more SEO friendly Podcast show notes
Podcast show notes are a great resource for generating new listeners. In a small amount of time you can learn how to write podcast show notes that will add to your searchability. Ensure the first thing in your show notes is not a copy and pasted biography from another site. Copying and pasting will damage SEO.
4. Get Podcast reviews
Reviews on Apple podcasts are like podcast currency. A lot of reviews tell apple that this is a podcast worth taking note of.
5. Use Podcast Audiograms
A great way to promote or market a podcast is audiograms. They are snippets (typically 30 – 60 seconds) with a promo graphic and an animated waveform. Share these on social media to try and hook the listener to the main show.
6. Back and forward sell episodes
It's not all about new episodes. The more podcast episodes you have, the more you should be compounding listens and downloads. Attracting just one new listener should give you a multitude of listens as they should be listening to at least some of the older episodes. They might just need to be reminded or pushed in the right direction.
7. Be consistent, and don't disappear without warning
The final tip is the hardest but maybe the most important. Consistent releases are vital to grow and maintain a podcast. The minimum consistency to aim for is one episode every two weeks. Otherwise, it can be tough to gather momentum. However, if you do release infrequently, try and do short solo episodes to boost the amount you release.
How to increase listeners on podcast?
Here’s a list of the best ones: 1. Create valuable partnerships. In the beginning your podcast is an inert object. Your goal is to turn it into a rolling stone.
What is the best way to start a podcast?
Ideally, the person has three things: A successful show with a decent size audience. An audience that shares a common interest with your listeners. A willingness to accept guests and do guest spots. Now make a list of every podcast in your niche (and those that are about one step outside your niche).
How many people listen to podcasts in 2019?
Edison Research reports the podcast industry commands an audience of roughly 90 million Americans in 2019. That’s 32% of everyone 12 or older in the U.S. That number was 57 million in 2018. Obviously, more and more people are listening to podcasts. On the other hand, big numbers mean lots of competition.
What does it mean to subscribe to a podcast?
Subscribing obviously means someone will see your podcast in their feed whenever you post a new episode. Ratings and reviews convince anyone who’s considering your show to give it a try.
Can you build an audience if you keep getting ghosted?
You can’t build an audience if you keep getting ghosted. To sustainably grow your audience, you need people to do three things: Whenever someone does one of these three things, it provides a boost for your growth. Subscribing obviously means someone will see your podcast in their feed whenever you post a new episode.

Create A Podcast Trailer
Use Calls to Action
- A Call-to-Action (CTA) at the end of every show is an effective way to encourage your podcast listeners to do something. You CTA could be to review your podcast, follow you on social media, or share your podcast with their friends and family. Have a strong yet simple CTA on your website encouraging people to listen to your podcast. Depending on you...
Promote Your Podcast on Social Media
- It’s a wrap! You’ve just finished recording another awesome show. Now, promote it everywhere! Facebook, Instagram, Twitter … wherever your audience tends to lurk. Highlight some powerful quotes from the episode to use as posts alongside the link to your latest episode. People love to see ‘behind the scenes’ pictures and videos. So, ask someone to film you and a guest in action. …
Creating and Repurposing Content
- Written content is needed to improve the searchability and ranking of your podcast. That’s because Google finds text easier to crawl than audio. If writing blog posts about your podcasts isn’t your thing, either get someone else to write them or, better still, convert your transcripts into blogs. How? The easiest way is with rev.com. You log into your account, choose an episode to tr…
Podcast SEO
- Search Engine Optimisation (SEO) is necessary for your podcasts, website and blogs to be found, helping to grow your podcast. Google now shows podcast episodes in search results, so good SEO will attract listeners searching for your niche or topics. Include keywords in episode titles to help with discoverability. Think about what people would need to search for to find your podcast…
Invite Guests and Star as A Guest on Other Podcasts
- Having a conversation with a guest on your podcast show helps to bring your topic to life. Guests can provide valuable, fresh insight as well as, hopefully, some lively and entertaining shows! Do you have plenty of contacts to invite on as guests? If not, try MatchMaker.fm– it’s like Tinder but for podcasters! A guest provides double the promotional opportunities. Your separate social me…
Quality Productions
- A really important point to remember is that the better the sound quality of your podcast, the more likely people will stick with you and recommend you to their friends. And good quality means using the best equipment, which Story Ninety-Four has. So, to make sure your podcasts are clear as a bell and really professional, get in touchtoday.