Podcast FAQ

how to build a podcast following

by Celia Lakin Published 2 years ago Updated 1 year ago
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So, to help increase your podcast listeners, below are six crucial tips that can help people find you.
  1. Create a Podcast trailer.
  2. Use Call to Actions.
  3. Promote your Podcast on social media.
  4. Repurpose your Podcast content.
  5. Podcast SEO.
  6. Invite guests and star as a guest.

How do I create a successful podcast?

Podcasting Starter Guide: 7 Tips for a Successful Podcast

  1. Invest in Decent Equipment. While you don’t need to blow a few thousand dollars on state of the art recording equipment or software, you should at least have a ...
  2. Choose the Right Theme. The theme of your podcast will play a huge role in determining its success. ...
  3. Come Out with Quality Podcasts. ...
  4. Find the Balance. ...
  5. Make Your Podcast SEO-Friendly. ...

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How to create a successful podcast?

  • Listen to your guests. For interview shows, it’s vital to not only come with pre-scripted questions but to allow guests to share the stories they’re passionate about. ...
  • Be consistent. ...
  • Don’t be afraid to promote your show when you appear on other podcasts. ...

How do I create my own podcast?

Method 2 Method 2 of 4: Creating Your Podcast Download Article

  1. Prepare your content. You may want to put together scripts for what you will say at the beginning of a show and when you transition from one story to ...
  2. Record the audio for your podcast. This is probably the biggest step for without your voice, your podcast doesn't exist.
  3. Save the audio file to your computer desktop. ...

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How to make a good podcast?

You can find podcasts related to your industry by searching any of the following platforms:

  • YouTube,
  • Apple podcasts,
  • Spotify,
  • Stitcher.

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How long does it take to build a podcast following?

How long does it take a podcast to grow? You should start to see podcast growth within the first 30 days of your launch, and your podcast growth should continue indefinitely month over month, even if it's a small amount. Slow and steady growth is a good thing in the podcasting space.

How do I drive traffic to my podcast?

Social mediaConvert your podcast into a YouTube video. ... Cut that YouTube video into clips. ... Customize posts to each social media channel. ... Tease episodes with audiograms. ... Record a tagline with your guest. ... Add value on social media. ... Run giveaways on social media.

How do I make my podcast popular?

🤑 Podcast marketingEncourage reviews from your listeners. ... Share your podcast on social media. ... Repurpose your podcast as a YouTube video. ... Prepare three episodes for your podcast launch. ... Host a contest to get reviews and subscribers. ... Collaborate with other podcasters. ... Enroll in HARO. ... Buy paid ads.More items...•

How do you engage podcast listeners?

How To Create Interesting Podcast EpisodesTalk about things you're interested in. ... Focus on your target audience. ... Tell lots of stories. ... Help your audience take the next step. ... Ask your listeners questions and report their responses. ... Stay on topic and don't wander too much. ... Invite unique experts onto your show.More items...•

How do podcasts go viral?

A controversial or newsworthy interview can go viral if it's posted on a website … not on iTunes. There are just so many pros to having a fully functional website for your podcast. The website will help collect listener emails, but it will also be great for search engine optimization (SEO).

How do podcasts get guests?

How to Find Podcast GuestsDo some field research. ... Send a formal invitation. ... Search online on different websites. ... Write an inspiring pitch. ... Ask experts with recent publications. ... Try social media handles. ... Contact experts through directories. ... Meet potential guests in person.More items...•

How do I promote my first podcast?

Here's a quick recap:Build an email list or outreach list before your podcast launches. ... Record 3-5 podcast episodes before you launch.Pick a launch date. ... Create assets like images, clips, and shareable quotes.Launch day!Message your list to ask them to listen and review.Keep publishing new episodes consistently.

How often do podcasts fail?

Less than 20% of the podcasts that have launched this year will make it to next year. Most podcasts fail. If you've launched a podcast or are thinking about launching one, you don't want to put in all that work just to see your experiment get canned in a few months.

How do I expand my podcast audience?

How to grow your podcast audienceDedicate 10-15 minutes every day engaging with your audience. ... Listen to your audience. ... Network with other podcasters. ... Pitch yourself as a guest. ... Make it easy for your guests to share. ... List your show in multiple podcast directories. ... Transcribe your episodes. ... Cross-post your episodes.More items...•

What makes a bad podcast?

Bad audio quality. Too many ad reads or annoying/irrelevant ad reads. Lack of preparation or planning.

What makes a podcast successful?

A podcast with focus is going to be much easier for potential listeners to understand. You might think a wide appeal will get a wider audience but more often a narrow appeal means there's less likelihood others are doing the same thing. And the listeners you get will be very excited to find you.

How do I grow my podcast organically?

9 Step Strategy to Grow Podcast Organically in 2022Publish new episodes frequently and regularly.Grow a podcast through calls to action (CTAs)Cross-promote episodes for more downloads.Publish your show in all possible podcasting directories.Get discovered in Google.Build a mailing list with a free content.More items...•

How many downloads does it take to monetize a podcast?

How many downloads do I need to start monetizing my podcast? There's no hard rule here. Generally gathering 400-500 downloads per episode is a great time to starting monetizing a podcast but this is a guideline.

How do I promote my podcast on social media?

Table of ContentsHost guests, leverage their name, and connect with their audience.Share your episodes to the right social networks.Share new episodes (and sneak previews) to your personal social media channels too.Record your podcast on Facebook Live.Run a giveaway.Create accompanying blog post.More items...

How much money can you make from a podcast?

As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales.

Can you make money from doing podcasts?

So is it even possible for new podcasts to make money? The answer is yes. By setting up a few automated revenue streams, new podcasters can accrue passive income that grows alongside their audience, giving them time back to focus on podcasting.

How to make a good podcast?

This is one of the keys to a great podcast—you want each listener to feel like you’re speaking directly to them. Script, sketch, and perform your podcast with an image of your ideal listener in your mind. Imagining your target listener will help you shape the terminology you use and the overall tone of your podcast.

What to do if you're interested in making a podcast?

If you’re interested in making a podcast, you probably already like listening to them. Look for common factors in the podcasts you like listening to, and use them to help you brainstorm the format and focus for your own podcast.

What is a monologue in podcasts?

Monologue, in which a single host speaks on a given topic. Multiple host, in which two or more hosts banter back and forth. Narrative, which is similar to a monologue but focuses on a particular story. Mixed, which simply means that the format of the podcast can vary by episode.

What is the best way to improve audio quality on a podcast?

A pop filter and mic stand. These aren’t essential, but the pop filter (basically a screen placed between your mouth and the mic) will definitely improve your podcast’s audio quality. A sound mixing board. This is another non-essential option, but it will enable you to produce much higher audio quality.

Where to record podcast?

Record your podcast in a room with at least basic soundproofing. Using a recording studio probably isn’t in the budget for your podcast. In reality, recording in your bedroom or basement will work out fine if you take some simple soundproofing measures like hanging curtains and laying down thick carpet.

Can you make a podcast with two people?

Community Answer. Yes, absolutely! You can help each other with ideas and work together to make a broader, more interesting podcast. Having a single person in just fine but two is great because you can share the work, which includes editing, making sure the sound is good and having great content.

Is there a rule for making a podcast?

There are no rules when it comes to making a podcast, which is, of course, one of the format’s most appealing qualities. That said, podcasts do tend to follow one of several common formats, including: Interview, in which the host or hosts chat with one or more guests.

How Many Downloads Should I Be Getting?

There's no one-size-fits-all answer here, it depends on a lot of different factors. The biggest factor is your topic and niche.

Overnight Success – How Long Will It Take?

Whether you like him or not, one thing we can all agree on about Gary Vaynerchuk, is that he's built a massive audience around his content.

Growing Your Podcast Audience

The reality is that you're probably not going to be seeing huge numbers in the early days.

How to make a podcast on Podbean?

Buzzsprout , ZenCast , Podbean, and Captivate are all potential options. Fill in the metadata and other information you compiled in Step 2. Remember to upload your podcast artwork.

How many people listen to podcasts a month?

More than 1/3 of Americans listen to at least one podcast per month — with 1 in 5 people listening to a podcast weekly.

How to make a podcast?

Step 1: Define your audience and objective. There is no reason to develop a podcast if you don’t actually understand for whom you are developing the podcast — and what you hope they do after having listened to it. Your goal may be to educate, to influence, or to pitch an idea. Document your objective and your audience and don’t veer from these.

How to edit a show?

When you edit the show, listen to the content how most of your audience would listen to it — through headphones. Focus first on editing the basic portion of the show — particularly your voice and the voices of anyone you interview. Once you are confident in this element, focus on your intro, outro, transitions, and other musical elements in the show.

Is podcasting a problem?

The only problem is that podcasting is new enough that it probably isn’t something most people studied in school. Similarly, you may not have had much — if any — experience working with people who have developed podcasts for organizations. So, the problem to solve is clear — but so is the opportunity.

Do I need to decide if my podcast brings the ROI?

Make sure you give your podcast time to mature and make sure you give yourself time to figure out the nuances of the podcasting world. Yes, sooner or later you will need to determine if your podcast brings the ROI you seek, but don’t rush. Be patient.

Why You Need to Grow Your Social Media Followers as a Podcaster

Do not fall in the trap of thinking your social media audience will grow after you make a podcast. It's the opposite! Your podcast will grow after you build your social media audience. It's a lot easier to get a follower on Twitter than it is to get a listener to your podcast.

Set Social Media on Fire!

Don't just post to social media and then think that you did your social media duty. That almost never works. You need to work your tail off at it to set it on fire. What I mean is that you want to infiltrate social media so deep that people start talking about it all on their own.

Which Platform to Choose?

Facebook, Instagram, and Twitter are the kings right now. If running 3 accounts at once is too much, start with one and nail it one. Set it on fire and then go to the next. Don't be too worried about trying to figure out what social media trends are next. Jump on what's hot now because we know these work.

Basic Strategies for All Platforms

It's still amazing to me how many podcast bios are terrible. They have broken links in the bio, or no link, or just link to iTunes, or it doesn't explain what this show or person is about. Be descriptive yet consice and have a link to your podcast's website. Use nice bio graphics that match your show's graphics for consistency.

Strategies for Growing Your Facebook Followers

The goal of Facebook is to get people to like and follow your page. Those people who do, their friends will see that and possibly discover your show too. Facebook wants you to have a page and not a profile. Because profiles are limited to 5000 friends, and can't enable Instagram business accounts which open a lot more features in Instagram.

Strategies for Growing Your Twitter Followers

It's possible to go from 0 to 10,000 Twitter followers in 6-12 months using this method. You can make a goal to get 5,000 followers within 6 months. This is realistic.

Strategies for Growing Your Instagram Followers

Like, comment, follow, and post good content. Then do cross promotions/collaborations. These strategies are so simply it's hardly worth talking about, but this is exactly what it takes to get a group of followers.

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