Podcast FAQ

how to make money on itunes podcast

by Miss Leola Ryan Jr. Published 2 years ago Updated 1 year ago
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Full Answer

What to do when your podcast Make Money?

How Do Podcasts Make Money?: 10 Ways to Monetize

  1. Offer Courses. Offering educational courses or something to do with your passion and hobby is one of the best and topmost ways to make money from podcasts.
  2. Provide Services. Providing various services is also possible through podcasts. ...
  3. Sponsors and Advertising. ...
  4. Consulting. ...
  5. Crowdfunding. ...
  6. Premium Content. ...
  7. Events. ...
  8. Merchandise. ...
  9. Books. ...
  10. Public Speaking. ...

How do I monetize my podcasts?

Ways to Monetize a Podcast

  1. Traditional Advertising and Sponsorships. This is by far the easiest method of monetizing a podcast because it requires minimal effort on your part.
  2. Join an advertising network. If you feel daunted by the idea of finding your own sponsor for your podcast, then you might prefer the idea of enlisting the services ...
  3. Sell Subscriptions To Your Podcast. ...

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How many listeners does a podcast need to make money?

If your new episode gets, within 7 days of its release:

  • more than 26 downloads, you're in the top 50% of podcasts.
  • more than 72 downloads, you're in the top 25% of podcasts.
  • more than 231 downloads, you're in the top 10% of podcasts.
  • more than 539 downloads, you're in the top 5% of podcasts.
  • more than 3062 downloads, you're in the top 1% of podcasts.

How to make more money from your channel or podcast?

Course Summary

  • 38 in-depth lessons
  • 36 video tutorials
  • 2 text guides
  • 2 action-prompting tasks
  • 47.35 minutes of video tutorials

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Do you get paid for podcasts on Itunes?

It pays to share your stories. You receive 70% of the subscription price at each billing cycle, minus applicable taxes. After a subscriber accumulates one year of paid service, your net revenue increases to 85% of the subscription price, minus applicable taxes.

Can I earn money from podcast?

So is it even possible for new podcasts to make money? The answer is yes. By setting up a few automated revenue streams, new podcasters can accrue passive income that grows alongside their audience, giving them time back to focus on podcasting.

How do you make money off Apple podcasts?

Selling advertisements, participating in affiliate programs, offering subscriptions, or crowdfunding are the primary ways a podcast can generate revenue. Increasing accessibility by uploading your show to big platforms like Spotify or Apple Podcasts can help build your audience, which in turn can attract advertisers.

How many streams do you need on a podcast to make money?

A show with 10,000 listeners per episode is highly successful. You should have no problem finding sponsors at this point, and this can be added on top of other revenue streams, like selling services, direct contributions, or for example affiliate marketing.

How do I start a podcast and get paid?

How Do Podcasts Make Money?Sponsorships. Sponsorships are the most common way podcasters make money. ... Direct support including premium content. Direct support is when you simply ask your fans to send you money to support your show. ... Affiliate sales. ... Complementary products.

Do podcasts on Spotify make money?

Commissions From Affiliate Marketing: Affiliate marketing is another primary avenue for earning money on Spotify podcasts. You quote a unique link in your podcast through which your listeners can purchase products. The seller pays you commissions on purchases customers make through your link.

How many downloads is a successful podcast?

According to the latest podcast download numbers, the most successful podcast episode had about 50,000 downloads 30 days post-publishing. Podcast industry statistics show that an episode with 9,000 downloads across multiple streaming platforms earns a place in the top 5% of podcasts.

How much do podcasters make a year?

Income from Popular Podcasts The Dave Ramsey Show has 13 million weekly listeners and earns nearly $10 million in annual income. Shepard Armchair Expert earns $9 million a year with almost 20 million monthly listeners. The Bill Simmons Podcast earns $7 million yearly income. Chapo Trap House makes $2 million each year.

How long does it take for a podcast to make money?

Relying on the experience of Marc Clair, a podcast host, and producer, it may take as long as 18 months before you start seeing results. That's if you produce a show weekly. In his words, things can be faster than stated if you have luck, a marketing budget, and irresistible content.

How much do small podcasters make?

As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales.

Is 1000 downloads good for a podcast?

more than 26 downloads, you're in the top 50% of podcasts. more than 72 downloads, you're in the top 25% of podcasts. more than 231 downloads, you're in the top 10% of podcasts. more than 539 downloads, you're in the top 5% of podcasts.

How much is it to start a podcast on Apple?

How much does it cost to start a podcast on Apple? While it's free to sign up and submit a podcast to Apple, you do have to pay $19.99 per year if you'd like to access extra benefits through the Apple Podcasters Program. This includes premium subscriptions and more.

How long does it take for a podcast to make money?

Relying on the experience of Marc Clair, a podcast host, and producer, it may take as long as 18 months before you start seeing results. That's if you produce a show weekly. In his words, things can be faster than stated if you have luck, a marketing budget, and irresistible content.

How much does it cost to start a podcast?

In fact, if you already have a computer and you're operating on a shoestring budget, you can record, edit, and launch a podcast for less than $200. On the other hand, if you want to use higher-end equipment, starting a podcast can cost a few thousand dollars.

Do podcasts cost money?

For podcast listeners, podcasts are a way to enjoy great content from around the world for free. For podcast publishers, podcasts are a great way to reach a wide audience. Apple does not directly provide podcast updates or episodes.

How do you start a podcast with no money?

How to Start a Podcast With Almost No MoneyWhy do you want to start a podcast? ... The first step: Start talking! ... Listen to similar podcasts. ... Get (cheap) recording equipment. ... Download audio editing software and learn how to use it. ... Get a logo and a theme song. ... Name your podcast. ... Get a web site.More items...•

What is the Daily Wire?

The Daily Wire is a podcast and news site that offers the video version of the podcast, live episodes, a tumbler, and other bonuses when you purchase an annual subscription. No matter what you think about the content they offer, this is a great example of premium content. Events.

How much does the Bowery Boys podcast make?

Here are a couple of examples: The Bowery Boys is a podcast about the history of New York City and makes over $3,800/month through Patreon. The Last Podcast On The Left makes over $57,000/month just through Patreon. They also sell shirts and do regular live shows in different cities.

What is the largest ad network?

One of the largest ad networks is Midroll, another popular network is Authentic, and many of the podcast hosting companies have their own networks as well. Another option that can work well if you have a smaller or more niche audience is to reach out directly to companies that would be a great fit for your audience.

What is coaching and consulting?

Coaching & Consulting is somewhat similar to offering a service, but you usually don’t do the work for them. Instead, you help or guide them on how to improve. Common industries that have a lot of consultants and coaches are fitness, diet, business, and teaching, but I’m sure there are consultants in every industry.

What is affiliate marketing?

Affiliate marketing or performance marketing is where you get a commission when you refer people to other companies. You will typically earn money when someone makes a purchase. Affiliate marketing works best when you promote products or services that you use or are familiar with, so you can authentically promote them.

Who is Ross Winn?

Ross Winn is the founder of Podcast Insights, the industry-leading podcast education site. He has helped thousands of people start and grow a podcast and loves to test out new gear and software.

Can you ask for donations for a podcast?

You can ask for donations to help support you and your podcast. More entertainment-focused podcasts would be a good fit to monetize in this way. A common platform for accepting donations is Patreon. They make it really easy to offer additional content or bonuses depending on the amount of money people support you with.

How to monetize a podcast?

A clever way to monetize a podcast is to include a downloadable resource with each podcast episode that relates to that episode. This is called a content upgrade because it upgrades or enhances the listener’s experience.

Why is hosting a podcast important?

The biggest benefit of hosting a podcast is that you establish yourself as an authority in a niche. Your audience comes to respect you as an informed expert. So a great way to monetize a podcast is to offer services that tie in with your topic.

What happens if you buy a bunch of inventory?

If you buy a bunch of inventory, there’ s a chance you won’t be able to sell it. 2. Public speaking. Public speaking is actually a simple transition for a lot of podcast hosts. If you’re comfortable speaking on your show, you’ll probably do well in front of a crowd.

What is information product?

An information product is a type of content people buy to learn new things. It could be anything: A template, a resource, a guide, an ebook, a worksheet, etc. Unlike content upgrades, a general information product doesn’t have to relate to a specific episode, but would solve a broader issue or problem your listeners face.

Does Joe Rogan have a store?

The Joe Rogan Experience’s merchandise store. And these days, you don’t need to actually handle any products in order to have your own E-commerce store.

What is private discussion group?

Private Discussion Groups provide access to you as an expert in your field but also to other people involved in whatever you are podcasting about. It will deliver value to people through:

What happens when you record a podcast?

When recording a podcast for a long time, ultimately, you will become a proficient speaker. Leverage those skills and become a professional speaker that gets invited to host conferences and events.

Why is publishing a book important?

Publishing a book is a great way to build a brand and earn money. Publishing and printing are easy, fast, and affordable nowadays. Books are a great category of products to sell as they have high rankings on Amazon, and people actually make purchases based on those ranking.

What is Fulfilled by Amazon?

Fulfilled by Amazon model is where you send a stock of your products to Amazon and let them take care of the whole delivery process. It will be enough for you to advertise a product on your podcast.

Is a podcast a valuable asset?

A podcast can be a very valuable asset. If you structure it correctly and build a community around problems and solutions, you may decide to sell that podcast later to a new owner. This way of monetizing has been extremely popular with blogs and even YouTube channels.

Is podcasting a good way to market your business?

Podcasting is obviously a great way to market your physical business. So why not reverse engineer that model and start with a podcast discussing a range of products and then after gathering following launching a physical store where you can offer your products and services.

Is a podcast a marketing channel?

A podcast can be both a product and a marketing channel. Once you complete your journey of creating a show, having a website, mailing list, monetizing, etc. you should be quite knowledgeable about online marketing and engaging online audiences.

Monetize a Podcast: 12 Real Ways to Make Money From Your Show

Since I launched the show in 2013, I’ve tried a bunch of different monetization strategies. I’ll share my experience and results with those below.

Start a Podcast that Gets Results

My buddy Pete from DoYouEvenBlog.com has put together a fantastic free training on how to start a podcast that grows your business.

1. Referral Sponsorships

Early on, I experimented with some “affiliate sponsorships” on The Side Hustle Show.

2. Traditional Sponsorships

These are sold on a CPM, or cost-per-thousand basis, and generally* priced as follows:

3. Sell Your Own Products

Selling my own products is another podcast monetization angle I’ve done over the years.

4. Sell Your Own Services (to Listeners)

The first service I ever sold on Side Hustle Nation was a private mastermind group with me for $97 a month.

5. Sell Your Own Services (to Guests)

Here’s an interesting tactic that can work even if no one is listening.

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Affiliate Marketing

Sponsors & Advertising

  • Advertising and sponsorships are probably the first things you think of when looking for ways to make money from podcasting. There are several different podcast ad networks that can connect you with advertisers. They do all the work of finding advertisers, negotiating rates, getting the script, and more. You usually need a larger audience of at lea...
See more on podcastinsights.com

Courses

  • Many popular podcasters create their own online courses to teach similar content to what they talk about on their podcast. Online coursesare a great way to teach something in an easy-to-follow way where someone can get a specific result once they’ve completed it. It helps to have an email list so you can let your audience know about your course both on your podcast and throug…
See more on podcastinsights.com

Services

  • You can offer services that tie in with the content on your podcast. I used to analyze and critique online ads on a podcast and the service I offered was Google AdWords and Facebook Ads management. By showing that I knew what I was an expert on the topic, people knew that they would get expert-level ad management. This made it much easier to get clients without having t…
See more on podcastinsights.com

Coaching & Consulting

  • Coaching & Consulting is somewhat similar to offering a service, but you usually don’t do the work for them. Instead, you help or guide them on how to improve. Common industries that have a lot of consultants and coaches are fitness, diet, business, and teaching, but I’m sure there are consultants in every industry.
See more on podcastinsights.com

Crowdfunding & Donations

  • You can ask for donations to help support you and your podcast. More entertainment-focused podcasts would be a good fit to monetize in this way. A common platform for accepting donations is Patreon. They make it really easy to offer additional content or bonuses depending on the amount of money people support you with. They even give you the ability to have a separ…
See more on podcastinsights.com

Premium Content

  • Premium content can really be anything you want, but some of the common ways podcasters offer premium content are with: 1. Additional interviews 2. Behind-the-scenes content 3. Ad-free RSS feed 4. Early-access RSS feed 5. Q&A with the hosts Have fun coming up unique ways to deliver additional value to your community for a few dollars per month. The Daily Wireis a podca…
See more on podcastinsights.com

Events

  • Hosting events is not only a great way to make money, but bring together your best fans and bring them even more value. One example I heard of from Pat Flynn was the Walker Stalkerconference. It was started by a podcast that talked about The Walking Dead TV show. They do events all over the world and even get the actors involved. That sounds awesome! Another example from Sam …
See more on podcastinsights.com

Physical Products

  • Physical products are things like t-shirts, mugs, and other swag. The Generation Why Podcast offers a ton of different products, plus premium content, and a very active Patreon page. You can use a site like Teespringto make sure you get enough sales before they get printed – that way you don’t get stuck with a bunch of products.
See more on podcastinsights.com

Books

  • Leveraging a popular podcast into book sales is another excellent way to make money and increase your authority. You can use your podcast audience to get those initial sales and reviews that will help your book stand out too. Two examples that I’m familiar with (and have purchased) are: 1. Pat Flynn wrote the WSJ bestseller Will It Fly? 2. Chris Ducker recently came out with Ris…
See more on podcastinsights.com

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