Tips for pitching podcasts
- Do your research. Before you even start working on your pitch, research is key. ...
- Keep it concise. Just like with any pitch, it’s important to keep this as brief as possible. This starts with the subject line.
- Position your potential podcast guest as an expert. In most cases, your pitch is going to be the first time this podcast host has heard of your proposed guest.
- Don’t forget to follow up. Your job doesn’t end after you’ve sent the pitch. Many podcast hosts have external obligations and other jobs.
How to create a profitable podcast?
The following tips can help you market your podcast to reach a wider audience:
- Add your show to podcast directories
- Hire a web developer to build a podcast website
- Co-host some episodes with other podcasters
- Promote on social media
- Convert audio content into video version to post on YouTube
How to make your podcast sound great?
- As a guest, you can promote your own podcast to your host’s audience.
- Return the favor and invite your host to be a guest on your podcast!
- Take the opportunity seriously—if you come off as well-spoken, interesting, and charming as a guest, there’s a better chance you’ll draw listeners to your podcast.
What can you put on a podcast?
There are a few solutions to get licensed music for a podcast:
- You can use free samples under the Creative Commons license.
- You can license inexpensive samples on dedicated sites (we recommend this choice for simplicity, speed (you have your track in a few minutes), and very low cost – check recommended ...
- If you have music experience, you can compose and record your own samples,
How to Ping a podcast?
4 ways to gain big distance, according to Ping fitting expert and PGA Tour player Marty Jertson
- Strength Training. Jertson, who works with biomechanics expert Dr. ...
- Speed Training. Speed training, as Jertson explains, is different than strength training. ...
- Fitting optimization. As the fitting expert at Ping, and a former club designer, surely Jertson doesn’t need much help dialing in his own specs.
- Technique. ...
How do I pitch a podcast to my network?
Getting Your Podcast On A Network: How-To GuideAsk yourself if you should join a podcast network. Why are you podcasting? ... Find relevant podcast networks. ... Make sure you meet the network's requirements. ... Make your podcast one that a network would be proud to have. ... Pitch your podcast. ... Ask them questions.
How do I pitch a podcast to Spotify?
How To Submit A Podcast To SpotifyVerify your podcast meets Spotify's requirements. ... Create a Spotify account. ... Agree to the Terms & Conditions. ... Enter your RSS feed link. ... Verify you own the podcast. ... Enter details about your podcast. ... Review and submit your podcast.
How profitable is a podcast?
Big names are getting large amounts of listeners and large amounts of ad revenue in return. According to AdvertiseCast, average 30-second CPM (cost per 1K listeners) rates are $18, while 60-second CPMs are $25. The Ringer had about 420 million downloads in 2018, earning $15 million in ad revenue (paywall).
How do you pitch a podcast in an email?
My 10 step guide as to how to write the perfect podcast guest pitch email are as follows;Subject line.Personalise it.Introduce yourself succinctly.Reference their podcast.Why you would make a good guest.Suggest potential topics to talk about.Proof.Give more background.More items...
How much does it cost to put a podcast on Spotify?
Podcasters will be able to select one of three price tiers for subscriptions through Spotify: $2.99, $4.99 or $7.99 per month. “We felt like rather than put the burden on creators [to set pricing], we should make a recommendation on what we feel are strong price points,” said Mignano.
Does anchor FM cost money?
Anchor.fm is a free podcasting platform that makes creating a podcast super easy. That's the good news. In fact, I feed anchor has probably helped create a few meetings at podcast hosting companies to talk about their user interfaces.
How much do beginner podcasters make?
So how much money can podcasters make? To be frank, most make $0. In fact, many podcasts have negative cash flow because they spend money buying equipment and paying hosting fees before they earn a single dollar. Creative work like podcasting doesn't make any money until people choose to watch you.
Do podcasts get paid on Spotify?
Streaming platforms like Spotify and Apple Podcasts pay out for streams, but the payout tends to be very low. Podcast sponsorships are one way, but for new podcasts, the likelihood of finding a high-paying sponsorship is slim unless you're already a well-established figure.
How long should podcasts be?
The length of your podcast also depends on your subject, industry or genre. It could be that around 15-20 minutes perfect for your listeners. But maybe your specific audience wants more in-depth, exploratory information; in which case, 45-90 minutes would provide more value.
How do podcasts get clients?
Encourage your client to add the podcast link to their website and share it on social media. Make sure they also connect with the host on LinkedIn, follow them on Twitter, tag them in social posts and engage with any posts the host shares regarding the episode.
How do you invite people to podcast?
Let's jump right into the 6 simple steps of booking great guests for your podcast.Create a Short-List of Potential Guests. ... Send the Initial Invite. ... Send A Follow-Up. ... Prepare For The Interview. ... Send A Reminder. ... Send A “Thank You”
How do podcasts get guests?
How to Find Podcast GuestsDo some field research. ... Send a formal invitation. ... Search online on different websites. ... Write an inspiring pitch. ... Ask experts with recent publications. ... Try social media handles. ... Contact experts through directories. ... Meet potential guests in person.More items...•
What is a podcast pitch?
Roughly described, pitching a podcast means finding ways to appear as a guest on a particular podcast. Usually, a podcast pitch is a short, self-introductory email sent to the podcast host. This email highlights the personal and professional skills of the sender and lists the reasons why they can be a good guest for the show.
How to pitch a podcast in 3 steps
Firstly, forget about the strategy of reaching out to hundreds of podcasters to increase the chances that at least some will respond. It’s better to spend more time planning whom and how you will reach out, than devote time to untargeted email send-outs that will probably not lead to good results.
Final thoughts
A podcast pitch is beneficial not only for the guests but also for podcasters themselves. It’s not always easy to come up with a new content idea; that’s why many content creators are continuously looking for talented individuals who can be guests at their shows and make the episodes more engaging for the audience.
Why do podcasts have audio?
The reason for podcast consumption in audio form, is due to the habits of the listener, with 69% listening on mobile devices. Brands also have to take the habits of the listener into consideration, because many are on mobile, brands now have access to commuting and work time of listeners; in the future knowing how to write a podcast pitch will be vital.
Why should podcasts have a media kit?
Perspective podcast marketers should also have a complete media kit on their website in order for all the required imagery, bios and any other information to be publicly available. This helps not only the host but also the brand by allowing them to control what is publicly available.
How many podcasts does Libsyn host?
Podcast host Libsyn now hosts almost 30,000 different shows, growing steadily by nearly 5,000 shows every year since 2012. With entrepreneurs such as Gary Vaynerchuk stating that “Every company is a media company,” many brands will only be as strong as the content they create.
How long does it take to grow a celebrity brand?
Commit to this process for 12-18 months and you will see some amazing growth in your brand and business, creating new opportunities for you brand that did not exist before. A brand should also look for every opportunity to use each piece of content created in as many ways possible, effectively using your new found celebrity credibility.
What do you need to know before a media interview?
You need to know your brand message before knowing who to approach and it will make your future media vision more clear . This should all be part of your company’s process to prep for a media interview.
What is a pitch for a story?
Writing a pitch is an exercise in storytelling, and it’s helpful to remember that often, the media contact you’re reaching out to has to sell the story themselves to their editors or team. Put yourself in their shoes! And always, always, always remember you’re writing to a real person with unique thoughts and perspective. If you’re reaching out to multiple contacts, treat each note individually — never send the same pitch to more than one person.
What to look for in a podcast reporter?
For publications that cover broader subject areas, look for a reporter who consistently covers the most relevant topics to your podcast. Seriously, the more detailed you can get, the better.
How to get the attention of a reporter?
In order to get the attention of a reporter or editor, it’s important to identify what really makes your show stand out, both in the context of the topics they cover, and in relation to other podcasts. Maybe you’re sharing a fresh take on a topic they write about, or your show has a format you’ve never heard before, or you’re engaging a previously underserved audience, or you’re telling a local story. You can also tell a story about your listeners: for example, highlighting the community your podcast has built, or calling out a spike in listenership after a particularly interesting episode.
What is the most impactful element in getting a reporter's attention?
Relevance will always be the most impactful element not only in getting a reporter’s attention, but also for reaching new, engaged listeners. A good rule of thumb is to first consider the publications you turn to when you’re researching topics for your show.
1. Follow podcast host on social media
If you love listening to a certain podcast, chances are good that you’d enjoy the content that the host puts out on other forms of social media.
2. Engage daily
Before you pitch yourself on a podcast, you need to get on that person’s radar.
3. Leave a podcast review
Let me just say, if you are planning on pitching on someone’s podcast and you haven’t left a podcast review yet, you’re already negatively impacting your chances of getting on that podcast!
