how to successfully launch a podcast

How do I start a successful podcast 2020?

Try Shopify for free, and explore all the tools and services you need to start, run, and grow your business.Understand how podcasting works.Identify a podcast theme.Decide on a format.Create your podcast brand.Choose your podcasting equipment.Get recording software.Outline your first episode.Record your podcast.More items...•

How do you start a successful podcast with no audience?

20 step guide for starting a podcast with no existing audiencePick an idea (ideation)Create a listener persona (marketing)Pick an angle for your show (ideation)Define your brand idea (marketing)Choose your recording gear.Draft or script coherent c.a. 5 episodes.Record your episodes and cut your material.More items...

What are the 5 steps to start a podcast?

Five step podcasting plan:Structure your show.Frame your episodes with an intro and outro.Decide on including an interview.Practice hosting skills.Upload your podcast to the internet.

What are the top 5 things to know before starting a podcast?

Your checklist might include:Generate topic ideas.Reach out to interviewees.Research and write podcast outline/script.Schedule interview/recording session.Record sponsored content.Record the episode.Edit episode and prep for publication.Write a description and show notes.More items...•

How long does it take for a podcast to make money?

Relying on the experience of Marc Clair, a podcast host, and producer, it may take as long as 18 months before you start seeing results. That's if you produce a show weekly. In his words, things can be faster than stated if you have luck, a marketing budget, and irresistible content.

What makes a good podcast?

To create the most engaging podcast, your topic should be something that you are knowledgeable and passionate about. The creator and host of the podcast, “With Special Guest Lauren Lapkus” came up with the idea for her completely improvised podcast with guests because she is an avid improviser.

How do I promote my podcast?

On this pageLeverage your guest's audience.Promote on social media … in a dozen different ways.Release at least 3 episodes on launch day.Convert the audio to a YouTube video.Submit your podcast to podcatchers and aggregators.Transcribe the audio.Throw a two-week ratings party.Run a giveaway contest.More items...

Which platform is best for podcast?

What are the Best Podcast Hosting Platforms?Fusebox. ... Blubrry Podcasting. ... Spreaker. ... PodcastWebsites. ... Audioboom. Best hosting platform for taking your podcast to the next level. ... Libsyn. The most reliable podcast hosting site. ... Soundcloud. Best platform for audio content creators. ... Podomatic. Best freemium podcast hosting platform.More items...•

How does a beginner start a podcast?

Table of ContentsChoose a Podcast Topic You Can Commit To.Pick Your Podcast Name.Write a Compelling Podcast Description.Decide on Your Podcast Format.Get Your Podcast Artwork and Music Created.Purchase Your Podcast Equipment and Test Your Podcasting Software.Choose Your Podcast Hosting Service.More items...

How long should podcasts be?

The length of your podcast also depends on your subject, industry or genre. It could be that around 15-20 minutes perfect for your listeners. But maybe your specific audience wants more in-depth, exploratory information; in which case, 45-90 minutes would provide more value.

Does podcasting take a lot of time?

Just to begin, Podcasting can take as much time as you allow it. The range of podcasting styles, formats and production quality is as wide as the number of podcasts there are out there in the world. There are people out there who spend weeks producing just one 20 minute episode.

How do I grow my podcast audience?

So, to help increase your podcast listeners, below are six crucial tips that can help people find you.Create a Podcast trailer.Use Call to Actions.Promote your Podcast on social media.Repurpose your Podcast content.Podcast SEO.Invite guests and star as a guest.

How do I create an anonymous podcast?

Creating a pseudonym for anonymous podcasting starts with creating a new email address. And in order to create a new email address that's completely separate from your existing sort of identities, really what we're talking about is creating a different domain for your both your website and for your show.

How do you get a podcast audience?

So, to help increase your podcast listeners, below are six crucial tips that can help people find you.Create a Podcast trailer.Use Call to Actions.Promote your Podcast on social media.Repurpose your Podcast content.Podcast SEO.Invite guests and star as a guest.

How much does it cost to start a podcast?

In fact, if you already have a computer and you're operating on a shoestring budget, you can record, edit, and launch a podcast for less than $200. On the other hand, if you want to use higher-end equipment, starting a podcast can cost a few thousand dollars.

Can anyone start a podcast?

Anyone can start a podcast. You just have to record your episodes and publish them online. However, turning your podcast show into a successful business is altogether a different story.

How To Launch A Podcast In 2021 - The Ultimate Guide

This post details exactly how to launch a podcast on 2021. If you don't have a podcast... read this, if you do have a podcast, still read this!

STEP 1: CHECK EVERYTHING IS PREPARED

First, go back to the previous post to ensure you have everything you need to launch and then more importantly… sustain the growth of your podcast.

STEP 2: CREATE A TRAILER

You want your audience to immediately understand what is in it for them.

STEP 4: LAUNCH WITH 2-4 EPISODES

Ideally we would be launching with two to three episodes AND the trailer mentioned above. In terms of the episodes to launch with, we want to ensure that the guests we are launch with are:

STEP 5: SUBMIT TO APPLE PODCASTS & SPOTIFY

When you have this launch date, you then need to ensure that you submit your podcast to both Apple and Spotify prior to launch, details on how to do these can be found here:

STEP 9: CHECKLIST

OK we’re nearly there, please move through the following checklist to ensure that you have everything prepared for the big day:

STEP 10: GO HARD

OK so you have two weeks to get into New & Noteworthy so it’s time to go HARD.

Why do podcasts have more than one episode?

Launching with more than one episode allows new listeners to have a greater range of episodes to listen to, and ultimately they spend more time on iTunes listening to your podcast the first time they encounter it. This step isn’t mandatory at all, but it certainly seems to help your podcast get noticed by iTunes.

Why is it important to be a good podcaster?

Good podcasters keep the experience going somewhere else and build a loyal base of fans, friends, followers that eventually turns into an incredible community . Create a place for listeners to go to discuss the podcast, extending the podcast experience outside of the podcast itself.

Who is Carli van Heerden?

Carli van Heerden. Carli is the Founder & CEO of We Edit Podcasts. Where podcasting is concerned, you can find a ton of resources out there all about how to start a podcast, including what equipment to use and how to get your podcast recorded and edited. But what about pulling off a successful launch?

What is Tyler and Patrick's humor?

Tyler and Patrick’s humor is very much geared toward people in sales, and they cover topics like “why LinkedIn is such a cringe-fest.”. This is obviously going to resonate mostly with people who spend a lot of time on LinkedIn. You can gear your humor to whoever your audience is. 2.

What is the most important thing to start with?

The most important thing to start with is an idea or a hook. Your approach could center on a particular voice or viewpoint to your topic, whether it’s mental health, sports, business, or something else.

What is the importance of naming a podcast?

Naming your podcast is arguably the most crucial step when starting your journey. Your podcast’s name is the first interaction potential listeners have with your podcast, so it should draw people in and let them know how you stand out from the many others out there.

Why did Tyler start a B2B podcast?

Tyler’s idea of a comedy B2B podcast came about because he “just wanted to bring something different to the table.”. What’s the thing that you can bring to your podcast to make it stand out? “Look out into the market and see what’s there,” Tyler says, “and be inspired.”.

Can you record a podcast remotely?

How to record a podcast remotely. Video-calling software like Zoom “gets the job done,” as Tyler says. Zoom allows you to record your interviews with guests, and the audio quality is quite good. You can still use free Zoom and do not need to upgrade so long as you keep your interviews under 40 minutes.

Who is the co host of the Pandadoc podcast?

According to Travis Tyler , the co host of the PandaDoc podcast, The Customer Engagement Lab, the core values of Panda Doc are: So, when deciding to make the PandaDoc podcast The Customer Engagement Lab, Tyler knew it was important to embody those four elements. This meant that PandaDoc had a new, unique business idea that would be a “ fun pillar ...

1. Build Your Audience Base

Your audience will always be the lifeblood of your show. So Strategy Numero Uno is to start growing your audience, even before your podcast goes live! Take some time to strategize about who your audience is, what would attract their attention, and how best to reach them.

2. Promote Your Podcast Launch Event

Now that you have begun to build your podcast platform, you should start to focus on promoting your launch event. Creating a great buzz around your launch event is arguably the most important part of your launch strategy, and there are a whole host of effective ways you can do this.

3. Launch With Multiple Episodes

Another great way to ensure, that not only your launch is successful but that your show finds success well beyond that is to launch with more than one episode.

5.Network, Network, Network

The old adage “It’s not about what you know but who you know” definitely applies to planning a successful podcast launch! To help create a buzz within the industry around the launch of your show, you will need to network with other influencers within the podcasting community.

6.Host Virtual Events

If this crazy time of quarantining and lockdowns have shown us anything, it’s that we can really get creative with how we virtually connect with people. From celebs putting on “at home” concerts to hosting virtual “meet-and-greets”, we’ve truly seen how the Internet can make us feel connected, even when we’re far apart.

7. Keep The Buzz Going Post-Launch

Lastly, it is important for the long-term success of your show that you include post-launch promotion as part of your launch strategy. The most effective way to do this is simply to carry on with all the strategies we’ve mentioned on this list tailored to your now-launched show.

What is a podcast host?

The podcast host is the intermediary between your podcast and your audience. After providing the description and posting the relevant artwork, the podcast is published on the hosting service. You will receive your podcast’s RSS feed link from the host.

How much does BuzzSprout cost?

BuzzSprout possesses all of the features that you need to advertise your podcast content on the Internet. Its basic plan starts at $12 a month. BuzzSprout also offers a free option that hosts episodes for 90 days.

How long should a podcast be?

Determine the podcast length. You need to respect your audience’s time and set a reasonable episode length that is consistent throughout the series. Twenty minutes is generally the ideal episode length for a podcast, as most people listen to podcasts while commuting to and from work.

Why do podcasts need to be pre-planned?

Every podcast must be pre-planned with a tailored approach to make sure that the quality remains consistent throughout the entire show.

How to make your podcast visible?

To make your podcast visible in the digital space, you need to sign up with a hosting company. These are platforms that store your files and provide access to your listeners so that they can download and subscribe to your podcast.

What is a personal trainer's podcast called?

For example, a personal trainer’s podcast could be called ‘The Fitness Podcast, ’ which perfectly highlights the niche of the podcast. But you must avoid using long names because you will be saying the name quite often in your podcast.

What are the different types of podcasts?

The structure of your podcast is critical. Here are a few podcast formats to choose from: 1 Interview style – This is the most popular format these days as each episode introduces the listener to exciting and inspirational people from a specific niche. The format is generally unscripted and free-flowing and requires minimum editing. 2 News and current events show – This format focuses on sports, politics, technology, or any other hot topic that lets you provide non-stop fresh content to your listeners. 3 Multi-host show – A podcast with more than two people creates intrigue and can be highly entertaining with a conversational tone. There will be less pressure on you since the responsibility of presenting great content to your audience is divided among all hosts. 4 Solo style – In these podcasts, you can tell a story in each episode that is relevant to the topic of your podcast. It could be in any tone as long as the content is educational or motivational. By occasionally inviting a guest on the show, you can entice the audience and engage them in your podcast.

Who is the host of the Garret podcast?

To watch a podcast develop, check out what The Garret is doing. Guest Co-Authors: Nicolas Brasch (co-founder and host of The Garret) is the author of more than 400 books, several of which have won Australian and international awards.

How to improve your sitcom?

Be flexible. Not everything you planned will work perfectly. Continuous improvement is key. Just like a new sitcom, sometimes the first episodes aren’t the best. Encourage feedback, and act on it.

Do you need a unique value proposition for podcasts?

Yes, you do need a unique value proposition. Thousands – literally thousands – of podcasts find themselves on iTunes without an audience. Refine your idea and articulate how it is different from what else is on offer.

Can you launch a podcast without listening to your competitors?

Don’t launch a podcast without listening to your competitors. You can always learn from others, whether it is learning what works or what doesn’t. And once you are established, there may be opportunities to cross promote or collaborate on specific opportunities.

Is podcasting more accessible than ever?

While podcasting is more accessible than ever, with the smart phone continuing to revolutionise creating and consuming content, creating a podcast that stands out – attracting downloads and growing your business or reputation – remains a challenge. But it can be done. We’ve done it.

Is iTunes the dominant platform?

iTunes is the dominant platform by far, so don’t ignore it. Once you make it to iTunes, decide if you want to expand (for example, you may also want to be on Stitcher to reach those on Android and BlackBerry). You may want to consider a host that feeds directly into iTunes.