Create Posts for Each Individual Episode as it Airs A simple but efficient way to promote your podcast on social media is to create posts dedicated to each new episode. Once you publish a new episode, you should create a promotional post on each social media platform you have a page on.
What is the best social media marketing podcast?
Wingnut Social: The Social Media Marketing and Business Podcast
- Available on: iTunes | Google | PodTail
- Podcast Type: Thought Leadership; (Guest) Discussions
- Host (s): Darla Powel
How to use social media to promote your podcast?
Podcast listeners often develop a strong connection to the host of the show they frequently listen to. So, if you use your ... start following your podcast on YouTube. Best of all, YouTube videos are easy to share on all your social media networks or ...
What are the best news podcasts?
[From our Best Podcasts with Black Hosts roundup] A daily news podcast from the Pod Save America team, What A Day is co-hosted by author and comedian Akilah Hughes (who Mashable interviewed for its own History Becomes Her podcast ).
How social media has changed traditional media?
Traditional Media
- Cost. Social media marketing is far less expensive. ...
- Accuracy. Traditional media uses a cannon to fire it’s message hoping to hit anyone that will listen (read, watch, etc.).
- Trust. Social media marketing uses content to cultivate trust over time. ...
- Feedback. Social media marketing is a two-way street. ...
What should I post on my podcast Instagram?
Let's see how this social media platform may prove to be useful for promoting a podcast:Use Instagram Stories. ... Insert your episode link in your Instagram bio. ... Announce your guests on your podcast. ... Create your own podcast's hashtag. ... Create a video using Anchor.fm. ... Repurpose content from audio to video.More items...•
How do I create a social media presence for my podcast?
How to promote a podcast on social media: 9 hacksFind your audience and choose your platforms wisely. ... Use hashtags. ... Use pull quotes to create images. ... Use sound bites. ... Create video. ... Use social media to build your community. ... Leverage social media to connect with influencers. ... Promote your old episodes.More items...•
Is podcast an example of social media?
Social media can be defined in many ways - it's a community, it's a broadcast channel, it's news, it's a content stream. Podcasts are sometimes lumped into the “social media '' category as they are so different to media like TV and OOH and a new, digital channel.
Why is social media important for podcast?
Social media can be one of the best ways to capture new listeners and engage your current audience. Your platforms, content, and strategy are going to be different than other businesses or influencers, so be sure to think about your podcast marketing when considering social media tools.
What social media should I use for my podcast?
Here are some free features to consider when promoting your podcast on social media.Facebook. If you're going to be promoting your podcast on social media, we suggest using video as your primary medium. ... Twitter. Speaking of pinning posts, there's the option to pin a Tweet on Twitter. ... LinkedIn. ... Instagram.
What is the best social media platform for podcasts?
The best social media platform to promote your podcasts are:Facebook.LinkedIn.Instagram.YouTube.LinkedIn.
What type of media is a podcast?
A podcast is a collection or series of digital audio files that are made available for downloading or listening via the Internet.
Are podcasts digital media?
We can say that it is a radio in digital form. Podcasts are generally free and are available on a variety of platforms. You just need a device and an internet connection to listen to Podcasts.
Is podcast a broadcast media?
Differences between Podcast and Broadcast Podcasts are pre-recorded downloadable digital files that focus on a specific niche. On the other hand, broadcasts are transmissions of video or audio content via electronic communication mediums to a dispersed audience.
Should my podcast have a Facebook page?
Facebook is one of the best platforms to promote your podcast because, well, everyone's on it. While it's possible to build a community entirely through your own platform, like your website or email list, it's also important to go to your customer. That is, you need to meet with your audience wherever they spend time.
Do I need social media for my podcast?
Absolutely, but only if it's a good fit. Of course, it makes sense to tell your followers what you're up to. But if your personal profile is the only place you'll be sharing your show you need to make sure there's synergy between your podcast and your personal brand.
How do I make my podcast viral?
In SummaryBecome an early mover in a niche.Release frequent content.Use all distribution networks.Create a separate website that captures leads and makes the podcasts available.Grow your mailing lists.Interview guests and send them links to their episodes.Send guests links to their episodes.More items...
2. Choose a design
You can create your own custom design or choose from one of our 5 designer-made templates that were built to stand out on social media and drive engagement.
3. Customize elements in the design editor
Once you’ve chosen your visual design, you can play around with all of the different elements that Wavve offers. You can add a background image, choose from different waveform animations, add a progress bar, etc. Spend some time messing around in here.
4. Upload your audio
Now, it’s time to add the audio. Just upload the audio clip that you want to turn into an animated video. Once you’ve uploaded, you’ll have the options to preview and trim your podcast clip. For a visual explanation of the trimming process, check out this video.
5. Add captions
This is the final step to editing your podcast video, but one of the most important. After all, 80% of social media videos are watched on mute. That’s why, without captions, your video could miss a huge chunk of your potential audience.
6. Download and share your podcast clips
You’re all done! Now you can download your new animated podcast video and share it on your chosen social media platform (s).
Why are podcasts so popular?
Why is podcasting so popular? 1 The start-up costs are relatively low. All you need is a few key pieces of equipment and a topic. 2 They can be extremely lucrative – if you want them to be. 3 They don’t have to be time-consuming. You don’t have to become a podcasting mogul if you just love sharing about your favorite topics on a regular basis. 4 Finally, there is space for everyone.
How much more engagement does a tweet have on Facebook?
Social media was made for images! Tweets with visuals are tweeted 1.5x more than tweets without visuals and images receive 37% more engagement on Facebook. Even though your podcast is audio, you can still use visuals to the best of your advantage.
Do podcasts need hashtags?
If you choose to promote your podcast on Instagram, Twitter or even LinkedIn, then you absolutely need to use hashtags in your posts. Hashtags will help you reach a bigger audience and serve your content to those who interested in that specific hashtag.
How many podcasts do people listen to a week?
In fact, recent data shows that 44% of Americans have listened to a podcast at some point, and 80% of those people listen to at least seven podcasts a week. Those are pretty huge engagement numbers, especially when you consider many podcasts are over an hour long.
Why do brands start podcasts?
With that in mind, many brands are starting their own podcasts to share valuable information with their audiences, and in turn improving their brand reputation and getting their name in front of new ears. But growing a podcast isn’t easy.
How many podcasts are there on iTunes?
But growing a podcast isn’t easy. After all, there are over 500,000 podcasts on iTunes, and chances are someone already runs a successful podcast in your brand’s niche. Don’t get us wrong though: just because there’s competition doesn’t mean you should ditch your podcasting dreams.
How to get your audio heard on social media?
To be heard on social media it needs to be converted to a media embed or converted to video. In our opinion, the best way to get your audio heard on social media is to turn it into a video. This allows you to include visual cues (like an audio animation) and auto-plays the video within the social media feed.
Is there a silver bullet for social media marketing?
Just like every other marketing strategy, there is no silver bullet and the only way to figure out what works is to try it. The same goes for deciding on when to post your social media posts. It can differ based on your target audience and what platform you are posting to.
Who hosts the modern marketing engine podcast?
The Modern Marketing Engine podcast hosted by Bernie Borges is the podcast for the modern marketer who wants to hear from their peers in the trenches and the occasional analyst or rock-star-influencer sharing strategies and tactics about what’s working in modern marketing. Show notes are available at http://bit.ly/MME-show
What is Beyond Social Media Show?
This is the audio version of the Beyond Social Media Show, a weekly video podcast broadcast live on YouTube. Co-Hosts B.L. Ochman and David Erickson address all aspects of advertising, marketing, public relations and media in an irreverent, fast-paced style. The Beyond Social Media Show follows the following format: * Worst marketing stories of the week * Best marketing stories of the week * Shiny new tools * The Daily Numbers Each episode is 30-45 minutes long. Video of each episode is post ...
Who is the host of Talk Media?
Broadcaster Stuart Cosgrove and Professor Eamonn O’Neill host Talk Media: a forensic analysis of how the media works, and who works the media. Packed full of candid commentary and informed opinion, Talk Media features a weekly guest commentator from the worlds of journalism, entertainment and politics.
Who hosts Ten Thousand Posts?
It's hosted by Hussein (@ HKesvani), Phoebe (@Phoebe_Rosa_Holly) and produced by Drew (@Drewtopia_).
Who is the founder of Social Media Examiner?
Join Social Media Examiner’s founder Michael Stelzner as he helps you discover new strategies and actionable tips to improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
Who are the hosts of Search Engine Journal?
Your hosts will be Brent Csutoras, Danny Goodwin, and Loren Baker.
What is social first podcast?
One of the most amazing things about being a social-first podcast brand is that we get to build out episode themes and source guests based on the feedback and recommendations we get from the community.
Do podcasts have a similar audience to Instagram?
Podcasts have a similar audience to Instagram, so it makes sense that the two converge and work together seamlessly. Both are on top of trends, have a mostly even gender split (though more increasingly female), and meet a largely millennial audience with a higher household income than the US average.
Is Instagram evolving?
Instagram has evolved a lot over the years. From new product features like IGTV, Instagram Stories, and AR filters, it's a lot to keep up with. Thankfully, the content team at @latermedia has got us covered and keep us all up to date with their informative blog. ⠀
How to introduce a podcast to new people?
Use Social Media. One of the fastest ways to connect with your audience and introduce your podcast to new people is through social media. That being said, it's not something that happens automatically. You can spend hours of time posting, commenting, and tagging with nothing to show for it.
What happens if there is no market for podcasts?
If there is no market for your podcast, it won’t grow—regardless of how good your content is. Therefore, you need to find your ideal listener and learn how to serve them better than anyone else. Here are some strategies to help you get started:
What is social media?
“Social media is a great place to gather reviews. Have a genuine appreciation for listener reviews and read them on the show or share them on social. This makes that reviewer feel appreciated and inspires a listener who loves a pat on the back to go ahead and take that time to write their own review.”#N#- Rob, Major League Eventing Podcast
Why is editing important for podcasts?
“Editing is so important to becoming a successful podcast because if you can hear mistakes so can everyone else. Be a perfectionist and make sure everything sounds right before releasing it to the world.”# N#- Brian, Let’s Talk About Chef
Is social media a good place to gather feedback?
People are always willing to share an opinion. Be open, listen to all the feedback, but only take out the parts you think will help you .”#N#- Beau, Fashion in Transition
Is being interviewed on other podcasts more effective than any other strategy?
“Being interviewed on other podcasts that have large audiences has been more effective than any other strategy. I've also worked very diligently for years to ensure my show consistently delivers high-quality content, with high-quality audio, every single Monday morning. Consistency, quality, and exposure to larger audiences will always help grow any show.”#N#- Jeff, The 5 AM Miracle With Jeff Sanders
