Podcast FAQ

starting a business podcast

by Mrs. Asia Predovic Published 2 years ago Updated 2 years ago
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Start a podcasting business by following these 10 steps:

  • Plan your Podcasting Business.
  • Form your Podcasting Business into a Legal Entity.
  • Register your Podcasting Business for Taxes.
  • Open a Business Bank Account & Credit Card.
  • Set up Accounting for your Podcasting Business.
  • Get the Necessary Permits & Licenses for your Podcasting Business.
  • Get Podcasting Business Insurance.
  • Define your Podcasting Business Brand.
  • Create your Podcasting Business Website.
  • Set up your Business Phone System.

Full Answer

How starting a podcast can help your business?

The pros of podcasting

  • The opportunity to grow a community
  • Establish yourself as a voice of authority
  • Podcasts are versatile and can be repurposed as blog content, social media posts, and other content
  • Reach new clients

Can starting a podcast benefit your business?

Podcasts are a great way to market your business in an informal, friendly way, and are useful for engaging with both new and current customers. Here are 3 ways in which starting a podcast can benefit your business: You Can Build A Show On A Budget To Suit You

Should your company start a podcast?

Why should a B2B company start a podcast?

  1. A podcast is an ideal channel to deliver high-quality content. ...
  2. Adding a podcast to your content marketing mix will boost your thought leadership. ...
  3. A podcast humanizes your brand and provides value for free.

How do you start a podcast as a beginner?

  • Set a definite date and time for publishing
  • Have one evergreen recorded podcast (As a backup plan)
  • Mention Website link at the start & end of Show notes
  • Use an animated video overlay and publish your podcast on YouTube.
  • Connect with best minds in your industry by inviting them to be a guest on your podcast show.

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How do I start a small business podcast?

The following are seven of the best podcasts out there that will teach you about how to establish and successfully manage a business of your own.StartUp. ... Entreleadership. ... EOFire. ... Mixergy. ... Build a Badass Business. ... My Wife Quit Her Job. ... How to Start a Startup.

Do I need an LLC to start a podcast?

It really depends on how risk-tolerant you are. If you're worried about your assets, you might want to form a corporation or an LLC sooner rather than later. But if it's just you, making your own podcast without aggressive monetization plans, you're probably okay.

How much money can you make from a podcast?

As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales.

Is it even worth it to start a podcast?

Not only is podcasting a new and exciting medium poised to take off exponentially, but podcasts themselves are great for producing or reproducing content. If you already have audio or video classes, you can quickly and easily turn them into podcast episodes.

Do podcasts pay taxes?

of TaxDebtHelp.com said, “Podcasters who are filing their taxes have deductible expenses just like other businesses.” In addition to the aforementioned deductions he added, “If the podcaster works from home and uses a room solely and regularly for business, they can take a home office deduction.

Do I need a business bank account for my podcast?

Keep Your Business Expenses Separate If your podcast is starting to make some significant revenue, you will want to have a dedicated business bank account for that income.

Does Spotify pay you for podcasts?

Streaming platforms like Spotify and Apple Podcasts pay out for streams, but the payout tends to be very low. Podcast sponsorships are one way, but for new podcasts, the likelihood of finding a high-paying sponsorship is slim unless you're already a well-established figure.

How much do beginner podcasters make?

So how much money can podcasters make? To be frank, most make $0. In fact, many podcasts have negative cash flow because they spend money buying equipment and paying hosting fees before they earn a single dollar. Creative work like podcasting doesn't make any money until people choose to watch you.

How much does Spotify pay per podcast?

Every time someone streams or listens to a podcast or music on Spotify, the channel owner receives a small amount. This amount varies between artists depending on their popularity and impact on Spotify. Of course, most artists receive a blanket amount of around $0.00357.

Why you shouldn't make a podcast?

You think it needs little time. Many people think that podcasting needs a bit of reading and a little bit of speaking, and anyone can record an episode quickly. And such people shouldn't start a podcast, because it is going to demand a lot more of your time.

Are podcasts still popular 2022?

Yes, podcasts are still popular in 2022. The number of active podcasts and podcast listeners is increasing daily. As of April 2021, there are a total number of 850,000 active podcasts with more than 48 million episodes in total.

How long does it take for a podcast to make money?

Relying on the experience of Marc Clair, a podcast host, and producer, it may take as long as 18 months before you start seeing results. That's if you produce a show weekly. In his words, things can be faster than stated if you have luck, a marketing budget, and irresistible content.

What are the costs involved in opening a podcasting business?

A podcast owner will need to purchase a portable XLR recorder, which costs between $100 and $500. An audio interface, meanwhile, will cost between...

What are the ongoing expenses for a podcasting business?

Technology maintenance and upgrades are inexpensive; normally, they’re about $500 per year. Much of your ongoing expenses will be directed towards...

Who is the target market?

A podcaster’s target market is large. Because a podcast can be about anything, it’s up to the podcaster to determine their niche. In general, howev...

How much can you charge customers?

Podcast memberships are usually between $1.99 and $9.99 per month. If you’re selling an app, consider pricing it at about 99 cents for a download.

How much profit can a podcasting business make?

A highly successful podcast can make as much as $50,000 per episode. Small podcasts, however, make as little as $2,000 per year. Typically, average...

How can you make your business more profitable?

Start out with general knowledge, even in your niche. As you develop an audience, become more specific. The more specific your podcast is, the more...

Is this Business Right For You?

The podcasting business is perfect for those who enjoy public entertainment. Podcast creators can join a slew of commercial and public networks, co...

What happens during a typical day at a podcasting business?

At the start of every podcaster’s day, they plan their content. A podcast’s popularity is spawned by its relevance, uniqueness, and attention to de...

What are some skills and experiences that will help you build a successful podcasting business?

As a podcast owner, an individual should be able to build their brand, sell their services and promote an iPhone app. For this reason, they should...

What is the growth potential for a podcasting business?

A podcast can become pretty popular. If the podcaster extends their episodes across Stitcher, iTunes and BlueBrry, they can catch a large audience....

How to make a podcast?

First of all, you need to make a focused effort. Carefully outline what your podcast will be about and who your audience is. All this will help you adjust the tone of each episode, the length, and how often you need to publish. Second, clear your schedule and make podcasting your priority.

How to make a podcast full time?

1. Focus on Building Assets. When your podcast is only a hobby, you just publish episodes without thinking much about increasing your online presence. If you podcast professionally full-time, you need to use other channels as well. There are four main assets you should focus on.

Is it easy to find sponsors?

Ads and sponsors are great, but the income you make from them is not entirely in your hands. Sponsors are not easy to find , and most have some requirements regarding the number of listeners you have, how you should talk about them, how much you should mention them, etc.

Is affiliate marketing good for podcasts?

A great advantage of affiliate marketing as a source of passive income for a full-time podcast is that those promoted products can bring you sales for many years to come. You mention them once, and as users keep listening to your old content, they get exposed continuously to your affiliate offering. 10.

What is the #1 podcast for entrepreneurs?

The #1 podcast for entrepreneurs. Learn proven strategies to start and grow a business, improve productivity, and live a happier life. Hear from top performers in all industries. Guests include entrepreneurs, CEOs, consultants, and more.

Who hosts EntreLeadership Podcast?

Hosted by George Kamel, the EntreLeadership Podcast features lively discussions and tips on leadership and business by some of the top minds in the business, like Mark Cuban, Seth Godin, Jim Collins and Simon Sinek. More at https://www.ramseysolutions.com/shows/the-entreleadership-podcast.

What is Moneycontrol podcast?

The Moneycontrol Podcast is your daily source of business news, investment analysis and advice on stocks and the markets. Tune in to broaden your horizons with podcasts by journalists, experts and analysts giving you a head-start in the investment game.

What is the hustle podcast?

The Hustle presents - My First Million. A podcast where we brainstorm new business ideas based on trends & opportunities we see in the market. Sometimes we have famous guests, and they do it with us.

How long is a B2B podcast?

A podcast for B2B sales professionals featuring a new tip everyday, 7 days a week. All tips will be 5-10 minutes or less so that you can binge through a week's worth of tips in less than an hour.

What is the ClayTrader podcast?

Our show, hosted by ClayTrader, is designed to motivate and inspire traders of all experience levels. We interview REAL traders, discuss their trading journey, and lessons they learned along the way, both positive and negative.

Who hosts Cold Call?

Cold Call distills Harvard Business School's legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs every two weeks and features Harvard Business School faculty discussing cases they've written and the lessons they impart.

The Power of Demographics

A 24 year old living in rural Kentucky has a very different spending power than an 35 year old engineer in Silicon Valley.

So, What Are Their Needs?

Your customers’ demographics and their backstories feed into the needs they will have.

Craft Three Avatars

Now that you know how to define one customer persona, do it all over again.

Defining your Brand Values

Take a page from the guys at The Futur and use Culture, Customers, Voice, Feeling, Impact & X-Factor as brand values.

Classify and Score Your Business Goals

If you don’t feel overwhelmed by the sheer amount of goals you have by the end of the previous exercise, go back and add more.

Match The Goals to Your Podcast Strategy

Now that you have a good idea of where your business is going and what you should be focusing on, it’s time to match each goal to your podcast.

Pick a Podcast Format

Once you have the “shoulder topics” defined, you will be in a great position to know if you should go for an interview kind of podcast, or solo podcast, or serial or more investigative.

How many interviews does Mixergy have?

Mixergy describes their mission as introducing you to “doers and thinkers whose ideas and stories are so powerful that just hearing them will change you.” Boasting over 1,129 interviews and 166 informational courses, Mixergy is especially good at helping would-be entrepreneurs who have not yet started their own business.

What is the Ashish Walia Show?

Interviewing successful entrepreneurs from all over the small business world, The Ashish Walia Show aims to deliver advice from the best in order to provide you with the means to gain traction for your small business and allow it to thrive.

What is a podcast?

Podcasts are an informative, fun way to gain knowledge and inspiration, and can be listened to while working, exercising, commuting, and so on. The key is finding worthwhile podcasts to listen to. Luckily, we have compiled a list of the most helpful, inspiring, and interesting business podcasts, with input from our entrepreneurial experts here ...

What is growth everywhere?

Growth Everywhere is a weekly interview series with successful entrepreneurs on business and personal growth. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your entrepreneurial journey. Suitable for entrepreneurs at any stage (even if you haven’t launched your idea yet).

What is the business of story?

The Business of Story. The world’s best storytellers from business, Hollywood, and beyond teach you how to use stories to communicate and connect with your customers. While technology has given us all global reach with our messages, it’s still the ancient bewitchery of storytelling that connects us with one another.

What is a one on one podcast?

One on One, the podcast from Small Business Trends, allows you to hear from key voices in companies, both large and small. Host Brent Leary interviews the decision-makers in big corporations and the owners of small businesses, and this variety really allows for a wide range of advice.

What does Twist mean?

TWIST, an acronym for “This Week In Startups,” is all about the world of web companies. Host Jason Calacanis and a rotating group of guest experts discuss the best, worst, and craziest stories in the tech world, delivering words of advice and information in a blunt, humorous way.

Why do we listen to podcasts?

Listening can be a way to use time productively during commutes to and from work, and the subject matter can be beneficial in many ways. Depending on the type of work you do, there likely is a podcast that covers issues and topics you'll find helpful.

What is the Mind Your Business Podcast?

Believing in what you are doing, overcoming putting yourself out there, and being consistent when times get tough can be overwhelming for any entrepreneur. The Mind Your Business Podcast by James Wedmore will help you take your business mindset to the next level. James makes you think in a whole new way, so you stop telling yourself "false stories" and you switch to genuinely believing that you are capable and deserving of success. He offers weekly motivation to keep your business headed in the right direction with frequent interviews and captivating storytelling. He is exceptionally relatable and empowers his listeners to take massive action as a digital CEO.

What are the advantages of podcasts?

An advantage of podcasts, like audiobooks, is that you can listen to them while doing other things, such as exercising, commuting, or housework. A business podcast might be set up in any number of different ways. Some offer short tidbits of information and cover trending business topics in the news.

What do people love most about podcasts?

The thing people love most about podcasts is the intimacy of listening to someone repeatedly through your speakers. You begin to feel a deep connection with the host, and if you listen to business podcasts enough, you might even want to start one of your own.

What is Planet Money podcast?

From the team that brought you the beloved Planet Money podcast, this show aims to explain something happening in the news in less time than it takes you to eat your breakfast and drink your first cup of coffee in the morning. The hosts pick an indicator, such as something in a recent jobs report or a statistic from a recent study, and bring in exciting experts, everyday people, and case studies from around the world to help explain how the chosen indicator fits into the larger global economic story. Common topics include unemployment and the availability of work, political factors that impact local and national economies, and how trade policy will impact everyday Americans.

Where did Omar Zenhom go to school?

Omar Zenhom used to attend the prestigious Wharton School of Business before he dropped out to create the $100 MBA community. Frustrated by an education system that didn’t prioritize the needs of students, he sought to change the discourse.

Who is John Lee Dumas?

Are you ready to light a fire under your career? If you like extremes, you will love this podcast. John Lee Dumas interviews successful entrepreneurs — celebrity names like Tim Ferriss and Tony Robbins as well as lesser-known individuals — and delivers it in a format designed to give you something you can act on each and every episode, seven days a week. Dumas asks excellent questions that get at the heart of each guest’s journey. The show has recorded over 2,000 episodes so far, so you will never run out of content. Episodes include how to build a seven-figure business from just an idea, biohacks to increase your overall productivity, and how to best leverage Facebook ads.

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