Podcast FAQ

what makes a successful podcast

by Adell Fisher Published 2 years ago Updated 1 year ago
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But a few characteristics that most successful podcasts share are:

  • Consistency. ...
  • A topic that lends itself to audio storytelling, and a topic that has a natural community. ...
  • Good equipment and clear audio. ...
  • Build your audience. ...
  • I personally prefer podcasts with two hosts — I think it makes for more interesting discussions — but obviously there are many successful podcasts with one host. ...

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Keep the topic simple.
A podcast with focus is going to be much easier for potential listeners to understand. You might think a wide appeal will get a wider audience but more often a narrow appeal means there's less likelihood others are doing the same thing. And the listeners you get will be very excited to find you.
Feb 25, 2022

Full Answer

How to launch a profitable podcast?

Make Money From Your Podcast

  • Affiliate Marketing. Just like you can use affiliate marketing to make money from a blog, so too can you from a podcast. ...
  • Sell Your Own Product or Service. Podcasting is an excellent option if you create a product or service targeted to your podcast listeners.
  • Sell Ads. ...
  • Get Sponsors. ...
  • Premium Content. ...
  • Donations. ...

What are the steps to make a podcast?

SO WHAT ARE THE STEPS TO STARTING A PODCAST?

  1. Identify the guests you want to interview in your podcast. Example: Create a list of guests that will be of interest to your audience. ...
  2. Determine who is going to make the interview with the guests. ...
  3. Reach out and contact. ...
  4. Schedule the interview. ...
  5. Schedule when the interview will be published. ...
  6. Conduct research on the interviewee. ...

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What are the elements of a successful podcast?

What makes a good podcast?

  1. Focus on a central idea. Every podcast has something it's trying to convey to an audience. ...
  2. Play to an audience. The audience is king. ...
  3. Regular schedules. This might seem painfully obvious, but it’s also one of the most important. ...
  4. Show Structures. Listening to a new podcast is always a risk. ...
  5. Authenticity. ...

How to make a professional podcast?

  • The gear you’ll need
  • Finding your niche
  • Setting up Audacity for recording and editing
  • Recording and editing your podcast
  • Recording with multiple microphones at once
  • Tagging and exporting your MP3 file in Audacity
  • Adding podcast chapters
  • Picking a name and cover art
  • Where to host your podcast
  • How to get on Apple Podcasts

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1. Do Face-to-Face Interviews

Before you start a podcast, make sure that in every episode, you interview your guests in person.

4. Make Your Podcast a Platform for Learning

Out of all the things your audience could be doing, they chose to spend the next 1-2 hours of their lives listening to you. Make it count.

5. Value High-Quality Audio

A Skype or phone interview will produce a low-quality audio file. Those who regularly listen to podcasts know just how annoying this can be.

6. You Should be the Star of the Podcast

Typical podcast hosting may be a podcaster reading from a list of questions and asking them one after the other. This doesn’t make a good podcast great, though.

7. Keep it Real

Keep it all in the episode — every mispronunciation, laughter, spilled coffee…

8. Get Personal

Nope, it isn’t all about politics, religion, social media, and whatever topic you’re tackling. It’s about the person sitting across from you.

9. Make Ads Fun

Ads don’t necessarily make or break a podcast. Sure, you need to promote that app that’s sponsoring this episode, but remember, the people on the other end of the podcast came there to listen to you, not to hear an ad.

What makes a podcast successful?

In conclusion – stuff that makes podcast successful: The 4 key success elements deriving from history and origins of podcasting are (1) regular publishing schedule for new content, (2) the role of the host, (3) story flow within an episode, and (4) accessibility of old content.

What are the elements of a successful podcast?

Elements of a successful podcast – deep analysis of the success factors. Common Benefits for Listeners – address what you need to do as a host to create a successful podcast. The workshop, mindset, and work effort that is required for success – stuff you need to do in order to have a successful podcast.

What are the benefits of podcasting?

Here are the tips to change those listeners’ benefits into a recipe for success. 1. Podcasts are flexible and allow you to consume a lot of content without reading.

How many podcasts are listened to in the 48 hours?

40% are listened to in the 48 hours of downloading, 80% within one week. ad revenue is growing each year – it will break thresholds of $800 million in 2020 and $1 billion in 2021. podcasts’ audience is well educated – 60% of regular podcast listeners have a 4-year college degree, postgraduate degree or advanced degree.

What to do when conducting a podcast interview?

If your podcast involves conducting an interview, prepare an interview guide with some key questions to guide the discussion. Of course, it is also essential to learn about the person that you will be interviewing: it avoids odd pauses, and it allows you to ask more qualitative questions!

How to make a podcast sound good?

Make sure you are not behind your competition. Use good audio software, like Adobe Audition ( check price – they have a 7-day trial) to record the podcast.

How to make a podcast?

To be successful: you need to be talking about the things people want to hear, and through your narration, make them feel that your podcast is the best source of knowledge, entertainment, education, etc. A podcast needs preparing, just like a great blog post or video!

What is a successful podcast?

1 – Define a Successful Podcast. First thing's first: success means many different things to many different people. For some, it's about the big download numbers. Others dream of earning a full-time living from their shows. Many business podcasters see success as getting regular sales enquiries because of their content.

What happens when you run a podcast?

When you run a podcast, things don't always go to plan. Life can get in the way, hardware and software can break, files can vanish, and there's really no shortage of things that'll test your patience in the long run. When things go wrong, you really need to have a solid core reason for wanting to podcast. One that's big enough that it'll ...

How long does it take to build an audience for a podcast?

One podcast tip that many aspiring podcasters don't like to hear is that it can take years to build an audience. And in order to make a successful podcast you need to be prepared to turn up consistently and regularly over the next few years. That doesn't mean that you can't have short-term goals though.

What is the common mistake that podcasters make?

A common mistake many new podcasters make is to build their shows around an audience that doesn't yet exist. If your episodes are built around answering listener questions, or doing live shows, then I'd recommend going back to the planning stages. In the early days it falls on you and you alone to create your content.

Is it a good idea to run a podcast?

It's definitely a good idea to break down your main ambitions into smaller achievable aims. This can help give you a sense of progression. But hopefully you just enjoy the process of running a podcast. If you do, then you'll stand the best chance of sticking at it and growing an audience.

Is it easier to start a podcast?

After all, it's never been easier to actually launch a podcast. You don't need to spend a lot at all, and there are countless tools out there that can make things really easy for you. Once you've recorded a piece of audio and uploaded it to your media host, you can find your very first episode proudly sitting in places like iTunes ...

Do you care about your podcast before it goes live?

Another uncomfortable truth about your podcast before and during its launch, is that – unless you're famous before your podcast goes live – nobody really cares about it.

What does it mean to start a podcast?

So it means that you are in a battle with other podcasts who talk about the same topic you are talking about. This means that before you hit that record button, you have to have some insights and ideas about your competition.

Is there a podcast about pasta?

There are Twitter accounts and other food and restaurant podcasts who talk about pasta. But there are not so many podcasts who are talking about “pasta” only. This means that it’s an interesting topic because:

Why is podcasting so popular?

It is popular for a few reasons, including: In a hectic world, it has become the new “talk radio” of commuters during the week.

Why is podcast important?

It allows people to hear great bite-sized information for self-improvement or education. This makes it an interesting medium for many creators with skills they want to share and information to spread. People can connect with creators more personally through podcasts.

Why do podcasts have engagement?

Whether you’re recording an interview show or just talking frankly to the person listening, engagement tends to feel more personal than other mediums. Because of this, many podcasters choose to engage further with their audiences by asking for a comment, question, or even call-in. This serves to build a back and forth that keeps listeners interested and keeps the conversation relevant.

What are the things that can improve your web presence?

But, if you want high viewership and a dynamic web presence, there are a few more things you can do to improve your chances. Quality, consistency, and passion create the perfect balance for a popular program. Passion and energy from the idea to the host and presentation to audience engagement drive results.

Why did Lauren Lapkus start the podcast?

The creator and host of the podcast, “ With Special Guest Lauren Lapkus ” came up with the idea for her completely improvised podcast with guests because she is an avid improviser. It’s something she enjoys and is good at.

What makes a good podcast host?

A good host has to have the energy to sustain this media form on audio alone while remaining authentic and trustworthy to the audience. The key features that are essential for hosting are:

Is it hard to make a podcast?

Choosing a podcast name or topic you think will be popular that you have little interest in will make it even more difficult. If you wouldn’t listen to it, you shouldn’t make it. The podcast you go with should be specific and appealing to a wide audience.

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Focus on A Central Idea

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Every podcast has something it's trying to convey to an audience. This can be anything from a specific political viewpoint to sharing knowledge about a particular topic. The core idea is the fundamental reason why any podcast exists. Good podcasts have their main idea defined and clearly understand what they’re trying t…
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Regular Schedules

  • This might seem painfully obvious, but it’s also one of the most important. All good podcasts have a regular release schedule they adhere to. Podcast consumers have expectations of content creators. You’re performing a show after all! Like with television programs, having a release schedule that your audience can trust is crucial for maintaining engagement and increasing visi…
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Show Structures

  • Listening to a new podcast is always a risk. With so much ability for content creators to target specific audiences, it can be hard to tell if a show is going to cover what you expect. Delivering an explicit structure on your content can serve to help listeners know what to expect and keep them engaged with the ideas you want to cover. A great example of this is “This American Life’s” act s…
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Authenticity

  • This final element is one of the hardest to quantify, but it’s present in all the best podcasts nonetheless. Podcasting is an extremely intimate medium; defined by the singular relationship between the podcast’s host(s) and the listener. This is something that a good podcast creator embraces by opening up and speaking from a place that is authentic and vulnerable, the podcas…
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