1. YouTube CPM
YouTube
YouTube is an American video-sharing website headquartered in San Bruno, California. Three former PayPal employees—Chad Hurley, Steve Chen, and Jawed Karim—created the service in February 2005. Google bought the site in November 2006 for US$1.65 billion; YouTube no…
Full Answer
What is the difference between YouTubers and podcasts?
Youtube is more of a visual engagement platform that requires peoples attention. Podcasting can be consumed when people are on the road traveling and performing other tasks while Youtubers want to grab followers attention which is why much work is put into the editing of Youtube video by the top influencers.
Is YouTube offering money to podcasters to make videos?
YouTube is reportedly offering money to podcasters in a bid to get them to create video versions of their shows, according to a report from Bloomberg.
How much do YouTubers get paid per 1000 views?
As a result, it comes around from $3 to $5 per 1,000 video views. To enable ads on your YouTube videos, you are required to agree to Google’s ad revenue share, which is a 32/68 split for all YouTube content creators, meaning that for every $100 advertiser pays, Google keeps $32 and you get the remaining $68.
How much do podcasts make on average?
On average you can earn about $25 per 1,000 listens for a mid-roll advertisement and $18 per 1,000 for a pre-roll advertisement. This mean you’d be making about $43 per episode if you were getting 1,000 downloads per episode.
Is podcast or YouTube better?
Video Content on YouTube is Much More Engaging Than a Podcast: Although podcasting has been a game-changing method of disseminating information, a video on YouTube is far more engaging. This is why many individuals prefer to watch videos on other platforms on YouTube rather than searching for videos on other platforms.
Do podcasts or YouTube make more money?
If you are not great at on-camera, then you may find that podcasts work better for you. However, if you are better on-screen, or your content is better when visualized, then YouTube may work for you. On the flipside, both can make a substantial amount of money, but neither will be an automatic income source.
How much does YouTube pay for a podcast?
People close to the situation told Bloomberg that YouTube is offering individual shows $50,000 and up to $300,000 for podcast networks, potentially to fund filmed episodes and other video-based content.
Is it worth putting podcast on YouTube?
If you upload a podcast to YouTube, you can more than double the size of your show's digital footprint. It will give you exposure on a platform that billions of people browse every day. It's a key way to let your audience consume your content wherever they are.
Can you make a living off a podcast?
So is it even possible for new podcasts to make money? The answer is yes. By setting up a few automated revenue streams, new podcasters can accrue passive income that grows alongside their audience, giving them time back to focus on podcasting.
Why are podcasts better than videos?
2. Audio podcasts can be consumed anywhere, videos can't. Because of their format and delivery system, podcasts are incredibly versatile, making them a great option for reaching your target audience wherever they are.
Do podcasts make money?
Sponsorships are the most common way podcasters make money. This is when the podcast promotes the sponsor during the show. You probably hear your favorite shows plug their advertisers a few times in every episode. How much you earn from a sponsor depends on the number of downloads your episodes earn.
Are podcasts monetized on YouTube?
An easy way to squeeze some cash out of what you've already created is to publish your podcasts to YouTube as videos. This is a quick process. All you have to do is enable monetization in your account settings and Google will handle the ads and distributing your money. Enabling Monetization within YouTube.
How much money does a podcast make?
As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales.
What makes a podcaster different from a Youtuber?
Power of Podcast and YouTube That's the power of YouTube because it hosts all kinds of videos irrespective of the genre. Podcast, on the other hand, is an audio or video recording often focused on a specific theme or topic which users can download and listen to on their mobile devices.
How do I convert my podcast to YouTube?
0:554:01How to Upload Your Podcast to YouTube! ▶️YouTubeStart of suggested clipEnd of suggested clipSo here are three steps for how to upload your podcast to YouTube step number one retrieve the audioMoreSo here are three steps for how to upload your podcast to YouTube step number one retrieve the audio file for the podcast episode that you want to upload to YouTube. And this is a past episode that
Which platform is best for podcast?
What are the Best Podcast Hosting Platforms?Fusebox. ... Blubrry Podcasting. ... Spreaker. ... PodcastWebsites. ... Audioboom. Best hosting platform for taking your podcast to the next level. ... Libsyn. The most reliable podcast hosting site. ... Soundcloud. Best platform for audio content creators. ... Podomatic. Best freemium podcast hosting platform.More items...•
How much money can you make on a podcast?
As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales.
Can you monetize podcast on YouTube?
An easy way to squeeze some cash out of what you've already created is to publish your podcasts to YouTube as videos. This is a quick process. All you have to do is enable monetization in your account settings and Google will handle the ads and distributing your money. Enabling Monetization within YouTube.
Which is better a blog or a podcast?
Blogging pros and cons Because it's text-based, it may offer more robust search engine optimization (SEO) benefits for your website. Blogs take less time for your target audience to consume, typically three to 10 minutes compared to 30 minutes or more for a podcast.
What makes a podcaster different from a Youtuber?
Power of Podcast and YouTube That's the power of YouTube because it hosts all kinds of videos irrespective of the genre. Podcast, on the other hand, is an audio or video recording often focused on a specific theme or topic which users can download and listen to on their mobile devices.
What is the difference between YouTube and podcast?
The main difference between YouTube and Podcast is the camera and sound divide. Both may work well and create great results, but it’s completely up to you which type you want to work with. You need to compare one vs the other and decide which platform may be best for your business!
Why do people use podcasts?
Podcasting is a great way to share your expertise through storytelling and interview-based conversations. You may find that auditory storytelling is the most efficient way to start recording your business growth and marketing your business.
Why do businesses join YouTube?
Businesses join YouTube’s highly trafficked platform because they know users are searching for content they’ll love and don’t have to commit to. YouTube attracts users looking for short content that fulfills their free time, whereas podcast platforms attract people looking for a series to spend hours enjoying.
Why do podcasts feel personal?
Podcasts Feel Personal to Listeners. A podcast is a personal way to reach people and get them to like what you’re offering. A website and blog posts don’t build the same level of trust. However, your website, blog posts, and even social media content should work to support your podcasting rather than replace it.
What do you need to know when starting a podcast?
When you start a podcast, you need to remember that podcasting reaches people who love stories. If you talk about relevant topics, you will attract people that want to listen to similar stories. Several podcasting hosting platforms can help you to get started.
How does YouTube video marketing work?
YouTube video marketing boosts Google search rankings. YouTube channels use cookies to save content and record browsing activity per day . Videos often appear in Google search terms, making them easy to find. YouTube data processes can be used to work out how much you can earn per view and per video.
Can podcasts be SEO?
Podcasts don’t appear in search results, so you can’t use SEO tools to your advantage. This is something that could hold you back. When running a podcast, legal issues can also be problematic. You need to know what copyright laws are attached to any external content you include in your podcast.
How much does a podcast make?
On average you can earn about $25 per 1,000 listens for a mid-roll advertisement and $18 per 1,000 for a pre-roll advertisement.
How long do podcast listeners stay?
According to my own podcasting statistics, listeners on average are staying around for the majority of a show, which is about 45 – 60 minutes long. That’s a very long attention span compared to YouTube.
How to be a podcaster?
With podcasting the following skills are required: 1 Interviewing guests and asking good questions 2 Knowing how to get the best sound out of a microphone 3 Editing your audio with software like Garageband 4 Marketing the show and episodes. Getting good guests
Is YouTube a search engine?
SEO vs. Novelty. YouTube is a search engine. Every minute of every day, people are typing keywords into the YouTube search engine in order to discover content. Those searches could look like: “Funny cat videos” or “flirting with a hot chick.: However, they could also be more serious terms like:
YouTube CPM vs. Podcast CPM
SEO vs. Novelty
- YouTube is a search engine. Every minute of every day, people are typing keywords into the YouTube search engine in order to discover content. Those searches could look like: “Funny cat videos” or “flirting with a hot chick.: However, they could also be more serious terms like: “How to grow a business” or “Best microphones for YouTube” No matter what niche you start your busin…
Attention Span and Consumption Habits
- The attention span of a piece of content and the overall consumption habits are going to be different for an educational vs. an informational show. For example, you can watch a 2 hour long movie and come out of that feeling ecstatic and emotionally recharged. If you were to come out of a 2 educational hour lecture, you’d likely feel tired and emotionally drained. In general, YouTube …
Equipment and Skills Required
- The resources that you’ll need to start a YouTube channel are different from that of a podcast. I want to give you a clear idea of what you’ll need to get started and the skills that you’ll need to improve if you want to have a successful channel. Of course, you can film YouTube videos with a simple smartphone camera and a cheap lapel microphone. It’s not ideal, but it will work. When y…
Who Do You Want to Be in 10 years?
- YouTube and podcasting are both a great source of leads for your business. You can generate traffic, interest, and new email subs with either medium. The main difference comes with your role in the process and what skills you want to improve on. Which do you enjoy more? What do you want to get good at? Only YOUcan answer this. In 10 years, I want my personality to be out there…