Podcast FAQ

average podcast downloads

by Mrs. Brielle Gusikowski Published 3 years ago Updated 2 years ago
image

Full Answer

How many downloads should my podcast get?

If your new episode gets, within 7 days of its release:

  • more than 26 downloads, you're in the top 50% of podcasts.
  • more than 72 downloads, you're in the top 25% of podcasts.
  • more than 231 downloads, you're in the top 10% of podcasts.
  • more than 539 downloads, you're in the top 5% of podcasts.
  • more than 3062 downloads, you're in the top 1% of podcasts.

How to measure podcast downloads?

Podcasts are hard to track as they are downloaded, not streamed.

  • You upload your podcast audio files to a podcast hosting provider (like buzzsprout, Castos, Transistor, etc.),
  • A listener uses an audio app (also called user agent) (like Apple Podcast, Spotify, Pandora, Stitcher, etc.) to access his favorite podcasts,
  • An audio app holds a catalog of your show and episodes and accesses it through an RSS feed,

More items...

What is the best podcast downloader?

Recommended episodes:

  • " Katherine May — How 'Wintering' Replenishes "
  • " Bessel van der Kolk — Trauma, the Body, and 2021 "
  • " Sharon Salzberg — The Healing Is In The Return "

How to get more podcast downloads?

How To Increase Podcast Downloads Per Episode

  1. Quality control each episode. This may seem like a basic tip, but it’s critically important. ...
  2. Craft a compelling title that has search-ability. You’ve probably seen a million episode titles that look like this: “Episode 107: Interview with John Smith.”
  3. Share soundbites of key moments. ...
  4. Have your guests promote the episode. ...
  5. Tweet often when you publish. ...

More items...

image

How many downloads does the average podcast get?

How many downloads makes a successful podcast? The most successful podcast episode had around 50,000 downloads in only 30 days. An episode with 9,000 downloads earns a place in the top 5% of podcasts, and 3,400 downloads puts you in the top 10%. The average podcast racks up 141 downloads in the first 30 days.

How many downloads is good for a new podcast?

more than 26 downloads, you're in the top 50% of podcasts. more than 72 downloads, you're in the top 25% of podcasts. more than 231 downloads, you're in the top 10% of podcasts. more than 539 downloads, you're in the top 5% of podcasts.

Is 2000 downloads good for a podcast?

If a particular episode is amenable to video as well as audio, the video episode often does very well. This is one of my podcasts. School of Podcasting – 1,200 to 2,000 downloads per episode (reported a couple years ago). This is an excellent podcast with great information and is worth a listen.

Is 10000 downloads in a podcast good?

more than 5,800 downloads, you're in the top 10% of podcasts, more than 14,000 downloads, you're in the top 5% of podcasts, more than 41,000 downloads, you're in the top 2% of podcasts, more than 88,000 downloads, you're in the top 1% of podcasts.

How often do podcasts fail?

Less than 20% of the podcasts that have launched this year will make it to next year. Most podcasts fail. If you've launched a podcast or are thinking about launching one, you don't want to put in all that work just to see your experiment get canned in a few months.

How much can a small podcast make?

As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales.

Can you make a living off a podcast?

So is it even possible for new podcasts to make money? The answer is yes. By setting up a few automated revenue streams, new podcasters can accrue passive income that grows alongside their audience, giving them time back to focus on podcasting.

How many downloads does it take to monetize a podcast?

How many downloads do I need to start monetizing my podcast? There's no hard rule here. Generally gathering 400-500 downloads per episode is a great time to starting monetizing a podcast but this is a guideline.

How long does it take for a podcast to get popular?

How long does it take a podcast to grow? You should start to see podcast growth within the first 30 days of your launch, and your podcast growth should continue indefinitely month over month, even if it's a small amount. Slow and steady growth is a good thing in the podcasting space.

What are the odds of having a successful podcast?

Having more than 5,000 listeners per episode makes a podcast over 29 times more likely to be monetized successfully. Only less than 2% of all podcasters, who have more than 5,000 listeners per episode, struggle with their shows' monetization.

How much money does the average podcaster make?

Rates range from $18 to $50 CPM, though hugely popular podcasts can pull in a lot more. You can price your ads differently depending on where you place them within your episode. Pre-roll ads run at the beginning of the show, usually for about 15-30 seconds.

What makes a podcast successful?

Keep the topic simple. A podcast with focus is going to be much easier for potential listeners to understand. You might think a wide appeal will get a wider audience but more often a narrow appeal means there's less likelihood others are doing the same thing. And the listeners you get will be very excited to find you.

How many downloads does a podcast have?

A podcast episode that has been live approximately 30 days averages 141 downloads. If you have over 3400 downloads you are in the top 10%. If you have over 9000 downloads you are in the top 5%. Lastly, if you have over 50,000 downloads per episode (again after having it live for 30 days) you are in the top 1%.

Is there an independent audience for podcasts?

There was no independent audience on the website before the podcast was launched. This is a VERY VERY common scenario to see from a new podcaster without an established audience who is just relying on posting on their own personal social media, commenting on blogs, and hoping for new and noteworthy in iTunes.

How many people listen to podcasts in the US?

37% (104 million) listened to a podcast in the last month – up from 32% in 2019 (Infinite Dial 20) 24% (68 million) listen to podcasts weekly – up from 22% in 2019 (Infinite Dial 20) 16 million people in the US are “avid podcast fans” (Nielsen Q1 2018)

How many podcasts were there at WWDC 2018?

To highlight the growth, Apple confirmed there were over 550,000 podcasts at WWDC 2018 in early June. An article published April 25, 2018, by FastCompany states there are: Over 525,000 active shows and over 18.5 million episodes.

iOS 15 has once again shredded the Podcasts app usability

Every time I close the app it deletes the podcast queue I had lined up (including the show I am partway through) and replaces them all with the next unlistened to episode of whichever show I finished an episode of most recently (and a new queue of that show’s unlistened to episodes). Extremely dumb.

Limetown got me good

Hey, so I was browsing this subreddit for pod recommendations and I stumbled upon Limetown. Didn't do too much research - just downloaded the first episode. Well I listened to it and quickly got hooked. I was absolutely blown away. I was sending links to family and friends to start listening.

Bear Brook Podcast

Hi! Soi have recently finished Bear Brook podcast , and hands down one of the best podcast i have ever heard .

Thank you for the suggestion of Swindled!

I've been loving this sub! I'm learning a lot and have a great list of podcasts going.

Looking for a podcast specifically about mental health & personal development

Hi all! I (24F) am looking for a podcast about self-growth, personal development, and taking agency over one's life. COVID really let me spiral into a deep depression, and now that I work from home, it's hard for me to find motivation to do... well, anything really.

Non murder docu podcasts

So I loved S-town and recently listened to an episode of sword and scale and loved it but it was a little too scary for me. Can't really handle the murder or rape stuff but otherwise love true crime/docu podcasts. Wondering if anyone has any recommendations!

Your Favorite Storytelling Podcasts and podcast episodes?

I love listening to true stories of people's experiences. Some of the top podcasts for me are This American Life, Criminal and Heavyweight. An episode I think frequently about is Love and Radio's 'A Girl of Ivory'. So, I would hear some favorite podcasts and podcast episodes of yours.

How many people listen to podcasts in the UK?

25% of adults in the UK are regular podcast listeners. Weekly listening was only at 14% in 2019, and 18% in 2020, according to Rajar's Spring 2020 data, so this shows really good growth in UK listening numbers.

How many podcasts are there in 2021?

There are 3,990,000 total podcasts registered, around the world. podcastindex.com – June 2021. Interestingly, there's a trend towards podcasts not being listed on Apple Podcasts, even though they were long the primary podcast directory.

How much has Spotify dropped in 2021?

Overcast 1.2%. Interesting that Apple Podcasts dropped nearly 3% over only 6 months (from 32.3% in Dec 2020 to 30.5% in March 2021 to 29.8% in June 2021), while Spotify climbed nearly 4% in the same time, from 25.5% in Dec to 28.1% in March to 29.4% in June 2021.

Is podcast listenership growing?

The biggest takeaway for advertisers is certainly that podcast listenership is growing steadily, and is not showing signs of plateauing; in fact, within some demographics, it is clearly accelerating. And those that aren't, might be readily explained through effects of the Pandemic in 2020.

Is Spotify a podcast?

Spotify is Creating New Podcast Listeners. The next biggest takeaway is that Spotify is still a serious boon for listenership. Spotify's market share continues to grow, and current stats via Buzzsprout suggest that it will probably overtake Apple during 2021.

How many downloads per episode for a podcast?

This is the bare minimum and it means making a small part-time salary. Only 1% of podcasts have over 37k downloads per episode and they are considered profitable.

How much advertising is podcasting?

Podcasting advertising is already growing at a rapid pace. Most advertisers (89.8%) use podcasts for branding marketing campaigns. 63.3% of those advertisements are podcast host-read types of ads, and the majority of ads 62.5.5 are sold either annually or quarterly.

How much money will podcasts spend in 2020?

33. Advertisers will spend at least 500 million on podcast ads in the US in 2020. Podcast advertising statistics show an increase in spending year-on-year, in 2010 it was 43 million dollars, by 2019 it reached 420 million dollars. In 2020 the forecast to surpass half a billion dollars.

Why are podcast ads important?

Relevant ads on podcasts are a great way for brands to expand their reach and attract interested customers. After hearing a brand ad on a quality podcast, more than half of listeners are more likely to purchase from it.

How many people listen to podcasts?

Edison Research has concluded that there are around 104 million podcast listeners in the US. Their podcast study also shows that 212 million Americans have heard about podcasts, while 155 million of them listened to a podcast at least once in their lifetime.

What are the two major platforms for listening to podcasts in the US?

The two major platforms for listening to podcasts in the US are Spotify and Pandora. Out of all the people who listened to a podcast at least once in their life, 43% of them used Spotify, while 35% used Pandora. At the same time, the monthly users on Spotify aged 12-24 grew by 21% from 2018-2019.

How many podcasts are there on Apple?

There are also around 66 million podcast episodes online, and over 500k shows are in Apple Podcast. Simply put, this means that over 50% of all podcast shows use Apple Podcast. This shows that the platform is the most popular choice for podcasters.

How do I start a podcast?

To start your own podcast, you basically need three things: 1 A microphone 2 Software to record and edit your show 3 A place to host your audio files, and generate your RSS feed

Do podcast players share subscriber numbers?

There are numerous podcast players (Apple Podcasts, Spotify, Pocket Casts). Most of them don't share subscriber numbers. However, on Transistor, we estimate the number, based on how many downloads each episode gets in the first 24 hours.

Does Spotify have podcasts?

Spotify's podcast analytics. Spotify has its own dashboard for podcasters as well. They will show you the number of streams you have on Spotify, plus a chart that tracks the number of listeners: Spotify also tracks gender. They'll show you how many of your listeners are female, male, non-binary, or not-specified.

image
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1 2 3 4 5 6 7 8 9