growing your podcast audience

^{How to grow your podcast audience}

• Get to know your audience. Before you commit to any particular growth strategy, try to narrow down your intended audience. ...
• Connect with your listeners. Once you’ve identified your audience, it’s time to bridge the gap and reach out to them. Start by creating dedicated social media accounts for your podcast.
• Create additional content. Creating additional content offers more opportunities to promote your show and makes it easier for people for people to discover your show.
• Welcome a guest. A guest can be a great way to expand your listening audience. ...
Put yourself out there. Participating in the podcast community and bringing up your podcast in social spaces is a crucial way to expand your audience.
Create a Trailer. Trailers are an easy way to hook new listeners by giving them a sneak preview of what your show is all about.
Track your stats. Take some time to consider what podcast success means to you and measure it accordingly. What metrics are important to you?

How to gain more listeners for your podcast?

Make yourself visible

• Read and respond to your listeners feedback, reviews and ratings that you've received from places like Apple Podcast, Castbox,
• Join networking events
• Start a local group within your niche
• Encourage your circle to share your content
• Collaborate with other podcasters
• Start doing Facebook or YouTube LiveStreams

How to grow your podcast social media followers?

Platform-specific elements for podcast promotion

• Facebook. If you’re going to be promoting your podcast on social media, we suggest using video as your primary medium.
• Twitter. Speaking of pinning posts, there’s the option to pin a tweet on Twitter. ...
• LinkedIn. Go live on LinkedIn! ...
• Instagram. When promoting your podcast on Instagram, use Instagram Stories. ...

How to grow your podcast audience by Eric Siu?

Eric Siu is a renowned expert in How to start a podcast and how to grow your podcast audience. This talk was given during Amsterdam’s Growth Marketing Conference on May 12th at the Growth Tribe Academy Campus.

How to leverage crowdsourced content to grow your audience?

• You’re freed from the worry of posting every day.
• You’re consistent with your content posting.
• You’re able to decide and schedule the variety of messages you want to send to your audience beforehand. ...

How do I get 1000 listeners for my podcast?

3 Tips for New Podcasters To Help You Quickly Reach 1,000...How to reach the first 1,000 listeners? ... Build your podcast audience. ... Give your listeners excellent value on any topic, and they'll always come back for more. ... Bring fresh value and excitement in each episode.More items...

How quickly can you grow a podcast?

How long does it take a podcast to grow? You should start to see podcast growth within the first 30 days of your launch, and your podcast growth should continue indefinitely month over month, even if it's a small amount. Slow and steady growth is a good thing in the podcasting space.

How do podcasts get high profile guests?

Are you chasing them for the right reasons?Give yourself plenty of time.Be prepared to fit in with them.Batch record your episodes.Make sure your concept is easy to understand.Think about creating shorter seasons.Be genuine.Consider guests with lower or no profile.Remember, the first podcast guest is always the hardest.

How do I make my podcast viral?

In SummaryBecome an early mover in a niche.Release frequent content.Use all distribution networks.Create a separate website that captures leads and makes the podcasts available.Grow your mailing lists.Interview guests and send them links to their episodes.Send guests links to their episodes.More items...

Why is my podcast not growing?

So if your show isn't growing, look first to the premise, because it's the first interaction your audience will have with your podcast. If it's too vague or undifferentiated (i.e., “a show about [industry]”), you can't expect listeners to select it.

Are podcast guests paid?

Typically, podcasts do not pay their guests. Their “Payment” comes from exposure to the audience as well as highlights to their services, e-books, products, etc. Even if a podcast is small now, there is an assumption by host and guests that the show will grow, and the exposure will increase.

How do I invite celebrities to my podcast?

In an initial email, you will need to succinctly summarize who you are, the subject or focus of your podcast, previous high profile guests who have participated in interviews, and numbers or statistics regarding the size of your audience or viewership.

How do you land a podcast?

4 Tips for Landing More Guests on Your PodcastMake the pitch personal. Creating a pitch has got to be personal. ... Word of mouth. ... Consistency is the key, persistency is the lock. ... Clearly outline the benefits for guests appearing on your podcast.

How long does it take for a podcast to make money?

Relying on the experience of Marc Clair, a podcast host, and producer, it may take as long as 18 months before you start seeing results. That's if you produce a show weekly. In his words, things can be faster than stated if you have luck, a marketing budget, and irresistible content.

What is a good growth rate for a podcast?

more than 72 downloads, you're in the top 25% of podcasts. more than 231 downloads, you're in the top 10% of podcasts. more than 539 downloads, you're in the top 5% of podcasts. more than 3062 downloads, you're in the top 1% of podcasts.

How long should it take to edit a 30 minute podcast?

As a general rule, after personally overseeing the production of over 50 podcasts, I'd say a good average edit time for a 30-40 minute podcast is about 4-5 hours.

How long does it take to edit a 1 hour podcast?

Editing a podcast takes time. Most editors will spend between 3 and 5 minutes of audio editing each minute of a podcast. A twenty-minute recording may only take about an hour and a half of audio editing time, but one-hour episodes easily require half of a workday.

Why do people start podcasts?

Many of us started podcasting because we hate writing. Good writing is good words, and good words attract Google. If there is a publication around your topic, see if they are looking for articles.

What is the goal of a podcast?

The goal is to get people hooked on your content. If you mention something from a previous show, be sure to link to it in the show notes (and mention that the link is there). Those that want more on a subject will go and listen.

How to attract Google?

But not just words, GOOD WORDS (sorry unedited transcriptions don't work). Use headings to allow people to scan the page to see if this interests them. Break your paragraphs apart and use headings (see above). Always, above everything else write your show notes for people.

What is it called when you can't talk about something in the news?

This is called newsjacking .

Is it hard to make a podcast?

It makes no sense to usher everyone in the front door of the Theater if they are using those side exits once they start consuming your content. I've said it before creating a podcast is NOT HARD. You can fart into your phone and have it on Apple podcasts a week later. It's not hard. Creating a good podcast is hard.

How to expand your audience on podcasts?

Participating in the podcast community and bringing up your podcast in social spaces is a crucial way to expand your audience. In addition to having guests on your show, go ahead and offer yourself up as a guest on other podcasts. Try to attend events, meet-ups, and conferences related to podcasting, and when you’re there, introduce yourself and your show to others. It’s important to be your podcast’s biggest advocate by promoting your show wherever you can and by building meaningful connections with people in the podcasting world.

How to connect with your audience?

Connecting with your audience starts with getting the word out by any means necessary. As you’re starting to grow your audience, consider all the ways in which you can build a community around your podcast. Start a hashtag for listeners to participate in the conversation around your show. Ask your audience to send you a Voice Message in response ...

What is a guest on a podcast?

A guest can be a great way to expand your listening audience. Guests can be friends, experts in a field, or someone you’ve always dreamed of talking to. Encourage your guests to promote the podcast episodes they are on, which will help you tap into their followings.

Why is it important to maintain a presence on social media?

Maintaining a presence on social media platforms makes it easy for people to discover your show and provides a perpetual outlet to promote your content. Some platforms might deserve more attention than others depending on your audience, but don’t be shy about where you promote your show.

Is podcast discovery dependent on word of mouth?

Since podcast discovery is still largely dependent on word of mouth, gathering new listeners can feel like a difficult task. That’s why we put together these tips for growing your audience—because whether you’ve had a show for a while or are just starting out, everyone’s story deserves the chance to be heard.

How to grow your podcast audience?

Another excellent way to grow your podcast audience is by creating additional content. For example, create engaging videos and upload them on YouTube. You can also create a blog and populate it with content daily or weekly. Besides, you can use show notes, episode descriptions, or transcripts.

How to grow your listeners?

To grow your listeners, you need to first understand them. Research your audience to find out more about them, such as preferences, why they exist online, demographics, interests, places to find them, and so on. Once you have finer details, it will be easier to create engaging and enticing podcasts for your audience. 4.

How to make yourself discoverable?

You can submit your podcasts to many directories, optimize your content for SEO, leverage social media, create a website, or create an app. Just make sure to utilize all alternatives that will boost your podcast discoverability. 8. Create additional content.

What to do if you don't work on podcasts?

If you don’t work on producing quality podcasts, your other efforts, no matter how good they are, they will not pay off. Setting up a fully equipped podcast studio and partnering with great podcast hosting services are excellent ways that will help you improve the quality of your podcasts.

Is it good to market yourself through the year?

While there are prime moments to market, promoting yourself through the year is a good idea. Even those moments that don’t seem the best, they may turn out to be very rewarding. Besides, continuously marketing yourself helps keep your current audience.

Because of My Podcast: I Get to Talk to NFL Players

Chris Husby shares how his show devoted to discussing Special Teams topics and interviewing some of the biggest special teams names in the NFL and beyond! has allowed him to talk to some of his favorite NFL players. Check it out the 4th Down Experience

Sponsor: Focusrite

I got to play with a Focusrite 2i2 and if you are looking for an easy to get your microphone into your computer (and have the option to have a co-host as well) without having to look at a TON of knobs, check out the Focusrite 2i2. As I'm on a PC, I downloaded a driver, plugged in the unit, and was ready to record.

The Question of the Month: What is Your (ONE) Favorite Podcast And WHY?

I do this every year for the last episode of the year. It's a great way to discover new shows, and it also gives us insights into WHY people like podcasts. Please provide the following:

Moving Forward

Everything has been said before, but it’s never been said by you. Your point of view is what makes you interesting. — Jory MacKay You might ask yourself, “how can I cover this in a way that only I can?”

Be Patient

It took Seth Godin four years to pull away from being “just another blogger” to being, well, Seth Godin.

How to increase audience growth on podcast?

Your current listeners are the best PR team to increase audience growth. Get to know your current listeners. They'll tell their friends about your podcast. Find out what their interests and habits are. Get them to tell you what they want your podcast to do. This way, you can fine-tune your podcast to increase your audience and reach more listeners.

What to do when you look at podcast survey results?

When you look at the results of the podcast survey, set aside your ego. Pretend it's someone else's show. The podcast survey results can help you create more content in the future , or tie-in products or perks. Once you've gathered these responses, be sensible.