How many downloads do podcasts need to be successful?
Most successful podcasts have at least 50,000 downloads in 30 days. Episodes with 9,000 downloads are put it in the top five percent of podcasts while 3,400 downloads make those podcasts rank in the top 10 percent. This means that for a podcast to say it earns real money to make a living for its creators, it must have at least 3,000 downloads.
How much do podcasts make on average?
As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales. Examples of Some of the Highest Money Making Podcasters: Not all podcasters make their earnings publicly available.
Where do podcasts get their downloads?
51% of downloads come from the USA, with 6.8% from the UK, and 5.2% from Canada. Mobile accounts for 88.8% of all podcast downloads, with 63.1% of those coming via the Apple iPhone.
How can I Grow my podcast?
No two podcasts are exactly the same. By all means, keep track of your download stats. But this isn't going to help grow your show. Instead, spend your time on the things that do move the needle. Here are some resources for you, going forward. Identify your USP – what makes your podcast unique?
How many streams do you need on a podcast to make money?
10,000 listeners per episode allow you to make money with podcasting ads.
Do you make money from podcast downloads?
Sponsorships Sponsorships are the most common way podcasters make money. This is when the podcast promotes the sponsor during the show. You probably hear your favorite shows plug their advertisers a few times in every episode. How much you earn from a sponsor depends on the number of downloads your episodes earn.
How long does it take for a podcast to make money?
Relying on the experience of Marc Clair, a podcast host, and producer, it may take as long as 18 months before you start seeing results. That's if you produce a show weekly. In his words, things can be faster than stated if you have luck, a marketing budget, and irresistible content.
How many downloads does a podcast get per episode?
According to the latest podcast download numbers, the most successful podcast episode had about 50,000 downloads 30 days post-publishing. Podcast industry statistics show that an episode with 9,000 downloads across multiple streaming platforms earns a place in the top 5% of podcasts.
How much money do small podcasts make?
As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales.
Can you make a living off a podcast?
So is it even possible for new podcasts to make money? The answer is yes. By setting up a few automated revenue streams, new podcasters can accrue passive income that grows alongside their audience, giving them time back to focus on podcasting.
Is 10000 downloads good for a podcast?
more than 26 downloads, you're in the top 50% of podcasts. more than 72 downloads, you're in the top 25% of podcasts. more than 231 downloads, you're in the top 10% of podcasts. more than 539 downloads, you're in the top 5% of podcasts.
Do podcasts on Spotify make money?
According to AdvertiseCast, average 30-second CPM (cost per 1K listeners) rates are $18, while 60-second CPMs are $25. The Ringer had about 420 million downloads in 2018, earning $15 million in ad revenue (paywall). Amy Schumer got a $1 million payday just to create a show for Spotify.
How much does the average podcaster make?
Podcast Host SalaryAnnual SalaryHourly WageTop Earners$156,000$7575th Percentile$130,000$62Average$76,048$3725th Percentile$35,500$17
How often do podcasts fail?
Less than 20% of the podcasts that have launched this year will make it to next year. Most podcasts fail. If you've launched a podcast or are thinking about launching one, you don't want to put in all that work just to see your experiment get canned in a few months.
What makes a podcast successful?
A podcast with focus is going to be much easier for potential listeners to understand. You might think a wide appeal will get a wider audience but more often a narrow appeal means there's less likelihood others are doing the same thing. And the listeners you get will be very excited to find you.
Average Podcast Downloads
Podcasting is long-form content. Don't compare podcast download numbers with things like YouTube plays, or social media follower counts.
How Many Podcast Downloads Should I Be Getting?
In a world of YouTube views and Twitter followers, we've become accustomed to figures in the hundreds of thousands, and even millions.
Audience Quality & Engagement
An audience might seem “small” in a numerical sense. But with long-form content like podcasting, it's often shows with smaller, but more niche hyper-targeted shows that are considered the more successful.
I Still Want a Gauge on Average Podcast Downloads
Buzzsprout are one of the biggest podcast hosting platforms in the world. In fact, with well over 85,000 active shows on their platform, they are arguably the biggest.
Summary: Average Podcast Downloads
Ultimately, asking the question “what's a good number of downloads for a podcast?” is similar to asking “how long is a piece of string?”. Every case is unique. No two podcasts are exactly the same.
Is starting a podcast worth it?
Before knowing how to earn money from a podcast, it is important to know if it is worth it. If you really started from scratch and have to buy equipment and don’t really know what topic or material to develop in the podcast, then you might have a hard time starting it.
Can you make money from a podcast?
When you first start your podcast, you have to create it out of true love for the craft, because there is no money yet to speak of in the first few episodes.
Podcasting according to Reddit
Reddit is a discussion website wherein people from all walks of life contribute links or comments to liven up a discussion about a certain topic.
How many downloads does a podcast need to make money?
Most successful podcasts have at least 50,000 downloads in 30 days. Episodes with 9,000 downloads are put it in the top five percent of podcasts while 3,400 downloads make those podcasts rank in the top 10 percent. This means that for a podcast to say it earns real money to make a living for its creators, it must have at least 3,000 downloads.
Who are the highest paid podcasters?
Do you know that the H3 podcast of comedians Ethan and Hila Klein make upward of $100,000 per episode? The top podcast show, Freakonomics Radio, created by Stephen Dubner (author, journalist, TV and radio star) earns $225,000 per episode and regularly outputs 1.5 million downloads per episode.
What podcast platforms reach out to monetization sources?
It is also important to know what are the podcast platforms which can enable your podcast to reach the most number of people. According to Edison Research, 43 percent of podcast listeners use Spotify to listen to podcasts. Spotify has 207 million active users and 500 million downloads in Android devices.
What does Spotify do to make podcasts earn on it?
Spotify promotes new podcasts by using its recently launched algorithmic “Your Daily Podcast” playlist. Spotify uses the data produced by its listeners’ daily usage and uses these to recommend podcasts suited to the preference and taste of the Spotify user.
What to do if you haven't started a podcast?
If you have not started a podcast yet, choose a topic that has the potential of attracting a large listener base. You can do a quick search in an iTunes library to see if there is a demand for a topic you would choose for your podcast. If there is a demand for that niche, aim to create the best possible content for it.
How much does Joe Rogan make?
Joe Rogan hosts an entertaining podcast that discusses trending topics and interviews public figures of interest. He is estimated to make about $30,000 per episode. With about 5 episodes per week produced, his estimated monthly podcast income is $600,000.
Is podcasting equipment expensive?
If there are few search results, there isn’t much demand – so you have little chance of growing to a point of earning an impressive income. Podcasting equipment can be costly. Not everyone has the ability to invest into podcasting equipment.
Show Notes
Jordan has a question about podcasting today. How many downloads does he need in order to entice potential sponsors?
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