how to do podcast interviews

1. Choose Interesting Guests. Some guest are, well… boring. Other guests aren’t right for your show. ...
2. Do Some Background Research on Your Subject. A podcast interview shouldn’t be your first exposure to your subject. ...
3. Get to Know Your Interviewee’s Work. Part of researching your guest means making yourself familiar with their work. ...
4. Write The Guest’s Bio For Them. Most guests have a prepared bio: A statement about what they do, where they studied/worked, and what they’re working on now.
5. Determine Where Your Subject Meets Your Audience. Your podcast interview is for your audience, so it’s important to determine what your interviewee knows that appeals to your listeners.
Prepare Your Questions In Advance. This one seems obvious, but it’s worth saying. ...
Send Your Questions To Your Guest Before The Interview. Once you create your questions, send them to your guest at least a week before you record the episode.
Brief Your Guest About Your Show. Send a brief email that explains… This type of information will help your guest tailor their answers to your audience.
Minimize Any Distractions. When you invite someone to have a conversation for your podcast, make sure you’ll have nothing else going on at that time.

What are the best business interview style podcasts?

These critical podcast structure elements include:

• The intro telling listeners what your show is about, and presents a hook to get them to continue listening.
• The content of the episode. ...
• The outro closing each episode, and including a call to action, a promise of what’s coming next in your show, and also, asking listeners to rate, review and subscribe to ...

How to conduct a great podcast interview?

How to conduct a great podcast interview

• Choose the right guest for your podcast interview. ...
• Do some background research on your guest. ...
• Learn how to handle different personality types. ...
• Eliminate all distractions. ...
• Prepare a list of questions you’d like to ask in advance. ...
• Give your guests time to talk. ...
• Keep track of time. ...
• Tools for recording interviews. ...

How to prepare for a podcast interview?

Preparing for a Podcast Interview: A Good Podcast Guest Prepares, Shares, and Cares

• Use Decent Equipment. You’ve listened to hours of podcasts. ...
• Promote Your Brand. Some people aren’t comfortable talking about themselves or promoting their brand. ...
• Write It Down. Take notes and jot down questions as you do your research. ...
• Find a Quiet Space. ...
• Prepare to Share. ...

How to interview someone for a podcast?

Top Tips for How to Interview Someone for a Podcast

• Do Some Networking. The hardest part of conducting podcast interviews is often finding the right candidates. ...
• Get Your Pitch Right. ...
• Have a Format. ...
• Do Your Research. ...
• Send Guests a Survey Before the Interview. ...
• Eliminate All Distractions and Disturbances. ...
• Let Them Talk. ...
• Get Creative with Your Questions. ...
• Give them Challenges. ...
• Have Fun. ...

How do you run a podcast interview?

Podcast Preparation For HostsBe Clear About Your Podcast Format. You can't host a successful interview without being clear about how you want the interview to run. ... Send a Pre-Interview Survey. ... Research Your Guest. ... Read the Book. ... Create Set Recording Times. ... Minimize Distractions. ... Listen to the Podcast. ... Offer an Angle.More items...

How do you become a good podcast interviewer?

How to Be a Good Podcast HostDo Your Homework.Know Your Audience.Be Authentic.Don't Go Into Information Overload Mode.A Simple 'Thank You' Goes a Long Way.Avoid Sounding Scripted.Transcribe Your Podcast Episodes.Hosting a Podcast Guest.

Do you get paid to be interviewed on a podcast?

Typically, podcasts do not pay their guests. Their “Payment” comes from exposure to the audience as well as highlights to their services, e-books, products, etc. Even if a podcast is small now, there is an assumption by host and guests that the show will grow, and the exposure will increase.

What are good interview questions for a podcast?

What are three movies you'd recommend to my audience and why? What are three other podcasts you'd recommend to my audience and why? What's one question you wish I'd asked you, and how would you have answered? Where can listeners find you online?

How long should podcast interviews be?

Bigger isn't always better… The ideal length of your podcast is the ideal length for your content. There should be no fluff, no additional crap, no rabbiting on for 20 minutes before you get to the good stuff. You need to be respectful of your listener's time and only include the best of the best.

What makes a good podcaster?

A good podcaster is intentional about how their show is structured, using it as a way to organize and express their ideas in a way that forms a meaningful story for your audience, even if it's simply a meaningful development in the conversation being had by the podcast's hosts.

How much money do podcasters make?

Rates range from $18 to $50 CPM, though hugely popular podcasts can pull in a lot more. You can price your ads differently depending on where you place them within your episode. Pre-roll ads run at the beginning of the show, usually for about 15-30 seconds.

Do podcasts charge a fee?

Music fans who are used to purchasing songs through iTunes may be accustomed to paying a dollar or more per song, but podcasts are almost always completely free.

How long does it take for a podcast to make money?

Relying on the experience of Marc Clair, a podcast host, and producer, it may take as long as 18 months before you start seeing results. That's if you produce a show weekly. In his words, things can be faster than stated if you have luck, a marketing budget, and irresistible content.

What are some interesting questions to ask?

100 Getting to Know You QuestionsWho is your hero?If you could live anywhere, where would it be?What is your biggest fear?What is your favorite family vacation?What would you change about yourself if you could?What really makes you angry?What motivates you to work hard?More items...

How do you introduce a podcast?

Introduce Your Podcast. Say your podcast's name, your name, podcast topic and value, episode title and topic, and date if needed. Introducing your podcast will ensure that all of your listeners know your podcast's name, your name, and podcast and episode information.

How much money does a popular podcast make?

Income from Popular Podcasts The Dave Ramsey Show has 13 million weekly listeners and earns nearly $10 million in annual income. Shepard Armchair Expert earns $9 million a year with almost 20 million monthly listeners. The Bill Simmons Podcast earns $7 million yearly income. Chapo Trap House makes $2 million each year.

How much do podcast managers make?

While ZipRecruiter is seeing annual salaries as high as $130,500 and as low as $20,500, the majority of Manager Podcast salaries currently range between $38,500 (25th percentile) to $75,500 (75th percentile) with top earners (90th percentile) making $105,500 annually across the United States.

Why is it important to do a podcast interview?

Your podcast interview is for your audience, so it’s important to determine what your interviewee knows that appeals to your listeners. There’s no sense going over things your audience already knows, or things they don’t care about. You need to extract information from your guest that matters the most to your fans.

What is a yes/no question?

A yes/no question is any question the interviewee can answer with a simple “yes” or “no.” They can be painfully awkward if your guest isn’t naturally forthcoming. Ask questions that encourage the guest to expand.

How to host a podcast?

1. Choose Interesting Guests. Some guest are, well… boring. Other guests aren’t right for your show. If you interview people who don’t add much value to your listeners’ lives, you’re all but guaranteed to host a terrible podcast interview. Invite podcast guests who have unique angles.

How to research a guest?

Part of researching your guest means making yourself familiar with their work. You should read their blog posts, check out their social media pages, watch their videos, and listen to any other podcasts they’ve been on. If they have a book, you should read it – or at least the relevant parts.

What is a prepared bio?

Most guests have a prepared bio: A statement about what they do, where they studied/worked, and what they’re working on now. It sometimes includes a plug for their latest book, project, or product.

Is hosting a podcast harder than it sounds?

Hosting a podcast interview is a lot harder than it sounds. It’s not a simple as having a friendly chat in front of a pair of microphones. If you don’t prepare, you could end up with a boring interview that fails to entertain your listeners and bad reviews. Or worse, your interview could erode into a sales pitch.

Is it hard to get interesting guests on podcasts?

Yes, it’s harder to get interesting guests than average ones. But if you interview regular people who just punch the clock every day, you’ll struggle to keep your listeners engaged. 2. Do Some Background Research on Your Subject. A podcast interview shouldn’t be your first exposure to your subject.

Why do authors get interviewed on podcasts?

Get interviewed on podcasts. Podcast interviews give authors an incredible combination of attention and depth that converts listeners to book readers better than almost any other form of content. There are two key reasons why podcasting is a major opportunity for any author: The audience for podcasts is skyrocketing and shows no signs of stopping.

How many reviews does a podcast have on iTunes?

For iTunes, reviews are the easiest way to gauge audience size. If they have over 100 reviews, they’re definitely a good size.

How many followers does Innovation Crush have?

If you look at their SoundCloud, you can tell they are famous by their 677,000 followers.

How long does it take to book a podcast?

Booking an equivalent number of podcasts, however, can take as little as two weeks and require nothing more than some emailing.

Can you collect stats on a podcast?

It is notoriously difficult to collect stats about a podcasts viewership . Podcasts are often hosted on multiple platforms simultaneously, and only some platforms give you hard metrics to gauge audience size. To complicate matters even further, a podcast might have a huge audience on one platform, but not on another.

Is it bad to pitch a podcast with no listeners?

Appearing on a podcast with no listeners is useless, and pitching a podcast that isn ’t looking for guests is an equal waste of your time. Before you start pitching, you have to qualify your targets.

1. How to Find Great Podcast Guests

When it comes to conducting podcast interviews, a compelling guest is the most important factor. People will turn you down regardless of how successful your podcast is. Just remember there’s no shortage of insanely interesting people in the world.

2. Pre – Interview Preparation and Research

Background research on your guests is a double-edged sword. If you do too much, the conversation will come across a dry. But if you don’t do enough, you won’t be prepared during the actual interview.

Create the Right Environment for Conducting a Podcast Interview

Our environment has a profound impact on our behavior, health, happiness, and our ability to listen. Conducting a great podcast interview is a form of what Cal Newport calls Deep Work. You have to eliminate the competition for your attention if you want to be truly present with a podcast guest.

The Listening Mindset for Conducting a Podcast Interview

If all you learn by interviewing someone is what you’ve read in their book or from their linked in profile, it defeats the purpose of the interview. It’s no different than having your guest pre-record their answers in advance to the questions they’ve asked a million times.

6. How to Develop Your Podcast Interview Style

Your interview style will vary from guest to guest. Some will ask you questions during the interview so you end up talking more than you otherwise would. Others will give you 20-minute answers to your questions.

Mastery is a Lifelong Journey

Interviewing is a skill like any other. It takes practice, commitment, and the combination of finding great guests, becoming a great listener, asking great questions, and telling a story people want to hear. It’s the journey of a lifetime if you’re serious about it.

How many podcasts did Dorie Clark do?

Author, speaker and consultant Dorie Clark did over 150 podcast appearances in 2015, the year her most recent book Stand Out was released, and also said it was her number 1 channel for driving book sales.

How to make a podcast look good?

It will make you look good to your audience by offering them more content that they might be interested in, and the host will appreciate people you know being exposed to their podcast.

How long does it take to write a podcast?

A good article usually takes at least five hours to write and edit, and a great longform article like the kind featured on Sumo takes at least ten and sometimes twenty hours. An hour long podcast on the other hand only takes an hour.

What is the best USB mic for podcasts?

If you are planning on doing podcast interviews, the biggest upgrade you can make is getting a decent USB mic. Podcast expert and host of Cashflow Podcast, Ben Krueger, recommends the ATR 2100 as the best value mic. It sounds almost as good as the $250 options and it’s usually around $50 on Amazon.

Why did Dan Kennedy spend an hour doing sales?

Even if he was loaded to the gills with clients, he still spent an hour doing sales because it let him operate with a sense of confidence knowing his pipeline was always full.

Why is entrepreneurship more accessible than ever?

Why Entrepreneurship is More Accessible Than Ever - Because of the internet, opportunities like niche sites or products, mean that you can learn entrepreneurial skills on the cheap.

Is podcasting a Renaissance?

Podcasting is having a Renaissance for the same reason people flooded into adwords a decade ago. It’s a relatively uncrowded, high growth, highly converting marketing channel. It’s perhaps 10x more effective than a similar, proven channel: guest posting. Let’s take a look at the data and see if that statement holds up.