Podcast FAQ

how to get more listeners on podcast

by Dr. Antonina Kerluke Published 2 years ago Updated 1 year ago
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How to Get More Podcast Listeners

  • Invest in marketing. Think of a podcast like a product. You want to attract more people to ‘buy’ it. ...
  • Use SEO to boost your podcast. SEO is your friend when it comes to growing an audience. ...
  • Collaborate with others. Collaborating with others is a great way to expand your network and gain more listeners. You can collaborate with other podcasters or with brands.
  • Create a community. The more that listeners feel like they know you, the more they will keep coming back to listen to your podcast.
  • Think about where your podcast is hosted. A good hosting company will have unlimited bandwidth to support your podcast as it grows. Why is it important?
  • Consider advertising your podcast. Advertising is one of the oldest tricks in the book. Because it usually works. For podcasts, digital advertising can be very effective.
  • Submit to app directories. If you want more listeners, submitting the podcast to an app directory is essential. The two most popular directories are iTunes and Spotify.
  • Hold a competition for listeners. Holding a competition is a great way to engage with existing listeners and grow an audience. ...
  • Include a call to action. Do you have an email newsletter that you’re trying to grow? Or a YouTube channel on a similar topic?

So, to help increase your podcast listeners, below are six crucial tips that can help people find you.
  1. Create a Podcast trailer.
  2. Use Call to Actions.
  3. Promote your Podcast on social media.
  4. Repurpose your Podcast content.
  5. Podcast SEO.
  6. Invite guests and star as a guest.

How to get callers on your podcast?

Tips to Get Podcast Listeners Using Social Media

  • a. Take Care of Your Profile and Bio. It might seem simple and even obvious, but an appealing social media profile and strong bio make a huge difference when it ...
  • b. Use Social Media Manager Apps to Grow Your Fan Base. ...
  • c. Add Audio to Your Posts. ...
  • d. Share Behind the Scenes Content. ...
  • e. Use Podcast Influencer Marketing. ...

How to gain podcast listeners in any niche?

  • Live in your niche (G+, twitter, forums, facebook groups) spend your time online in the places where your community is interacting podcasters community on G+ follow relevant people in your ...
  • email signature (simple with one call to action)
  • Find non-podcasting platforms. ...

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How to grow podcast listeners?

Top 7 Strategies: How to grow your podcast audience

  1. Confirm uniqueness. What’s your UVD: Unique Value Distinguisher? ...
  2. Be social. You have to share your content – continuously. ...
  3. Be consistent. ...
  4. Create community. ...
  5. Do the rounds. ...
  6. Always listen. ...
  7. Have a strong CTA (Call To Action) One of the beautiful things about podcasting is that the barrier to listen is extremely low. ...

How to get more Spotify plays real listeners?

When it comes to playlists keep the following in mind:

  • You only want to be on playlists with real listeners and followers. ...
  • Good lists for your music gain you new followers, saves and repeated streams. ...
  • Using a service like Playlist Push delivers your music to curators with real listeners and helps build postive data (repeated streams/saves) for your song and profile. ...

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How do I get 1000 listeners for my podcast?

3 Tips for New Podcasters To Help You Quickly Reach 1,000...How to reach the first 1,000 listeners? ... Build your podcast audience. ... Give your listeners excellent value on any topic, and they'll always come back for more. ... Bring fresh value and excitement in each episode.More items...

How do I get my first 100 podcast listeners?

Finding listeners for your new podcast can be tricky. Here's how to build some early momentum.Focus on “who” before “how” ... Solve your listeners' problems. ... Plant the seeds for your podcast on social media. ... Book guests who bring listeners with them. ... Write an episode description they can't resist.More items...•

How do I make my podcast viral?

In SummaryBecome an early mover in a niche.Release frequent content.Use all distribution networks.Create a separate website that captures leads and makes the podcasts available.Grow your mailing lists.Interview guests and send them links to their episodes.Send guests links to their episodes.More items...

How do you engage podcast listeners?

How To Create Interesting Podcast EpisodesTalk about things you're interested in. ... Focus on your target audience. ... Tell lots of stories. ... Help your audience take the next step. ... Ask your listeners questions and report their responses. ... Stay on topic and don't wander too much. ... Invite unique experts onto your show.More items...•

How do I get my podcast known?

Give your existing audience and potential listeners the opportunity to join an email list via a sign-up link on your podcast website or episode show notes. Email can be an effective way to give listeners early access to new episodes, announce upcoming podcast guests, and promote giveaways.

What's a good number of downloads for a podcast?

more than 26 downloads, you're in the top 50% of podcasts. more than 72 downloads, you're in the top 25% of podcasts. more than 231 downloads, you're in the top 10% of podcasts. more than 539 downloads, you're in the top 5% of podcasts.

How often do podcasts fail?

Less than 20% of the podcasts that have launched this year will make it to next year. Most podcasts fail. If you've launched a podcast or are thinking about launching one, you don't want to put in all that work just to see your experiment get canned in a few months.

How do I promote my new podcast?

Share your podcast on social media Having a website for your podcast is a good start, but you should also create social media profiles for it as well. Get creative with your social media posts, too. Don't just make a post promoting your latest episode with a link.

How long does it take for a podcast to get popular?

How long does it take a podcast to grow? You should start to see podcast growth within the first 30 days of your launch, and your podcast growth should continue indefinitely month over month, even if it's a small amount. Slow and steady growth is a good thing in the podcasting space.

What makes a bad podcast?

Bad audio quality. Too many ad reads or annoying/irrelevant ad reads. Lack of preparation or planning.

What makes a podcast successful?

A podcast with focus is going to be much easier for potential listeners to understand. You might think a wide appeal will get a wider audience but more often a narrow appeal means there's less likelihood others are doing the same thing. And the listeners you get will be very excited to find you.

How do I grow my podcast organically?

9 Step Strategy to Grow Podcast Organically in 2022Publish new episodes frequently and regularly.Grow a podcast through calls to action (CTAs)Cross-promote episodes for more downloads.Publish your show in all possible podcasting directories.Get discovered in Google.Build a mailing list with a free content.More items...•

How do you start a podcast with no audience?

20 step guide for starting a podcast with no existing audiencePick an idea (ideation)Create a listener persona (marketing)Pick an angle for your show (ideation)Define your brand idea (marketing)Choose your recording gear.Draft or script coherent c.a. 5 episodes.Record your episodes and cut your material.More items...

How do I get more listeners on Spotify podcast?

Build your followersShare your podcast on social media.Embed a Spotify player on your website.Create and share playlists with your podcast episodes in them. Note: It's only possible to do this on the Spotify mobile app.Add links to your episode description.Got music on Spotify?

How do podcasts get views Reddit?

Post my episodes in a sub reddit dedicated to the genre of my podcast (history).Joined Twitter. ... Do same thing with Facebook.Organize ad swaps with other history shows.Ask my listeners to rate and review the show on Apple and wherever else you can do that. ... Ask my listeners to share the show. ... Patience.More items...•

How do I get my podcast listener on Reddit?

The most useful tips I can offer are:Cross Promote with similar Podcasters and Podcasts.Guest star on other podcasts and have them guest on your podcast (then promote their content on your feeds and they likely will do same with yours)Promote your content on EVERY Social Media platform possible.More items...•

How to use authority as a podcaster?

Use your authority and platform as a podcaster by including a call to action to promote them. For example, ask listeners to sign up to the newsletter or subscribe to the YouTube channel. The listeners already like you and trust you, so they’re more likely to want to hear more from you.

How to market your podcast?

Here are a few ways to use marketing to grow an audience: 1 Use blogs and previews on other channels to attract new listeners and reel them in. 2 Work with brands for cross-promotion. 3 Set up social media channels to build a following. 4 Ask guests to share episodes on their channels to widen your network.

How to get more listeners?

To get more listeners, you need to invest time, effort, and possibly money into marketing it. Here are a few ways to use marketing to grow an audience: Use blogs and previews on other channels to attract new listeners and reel them in. Work with brands for cross-promotion.

How to grow your audience as a podcaster?

Growing an audience takes time, but with patience and perseverance, it’s possible. The key is to start small with consistent content. Then begin introducing methods to raise your profile and attract more listeners. After all, an increase in listeners leads to more success as a podcaster. And more success can transform into new opportunities, ...

Can you collaborate with other podcasters?

Whatever adds more value to your show. For example, you could interview a leading figure in your niche or start a partnership with a peer. Or, you could collaborate with a company that has an excellent reputation with your listeners.

How do I get more podcast listeners?

If you want to get more podcast listeners, you should start by focusing on creating content for a clearly defined niche and then building out a marketing strategy. This marketing strategy will ensure those who can extract value from your content are fully aware of its existence.

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Where can I promote my podcast?

There’s no shortage of channels to promote your podcast. It all comes down to identifying the marketing channels where you have the most edge.

How do I promote my podcast in 2021?

If you’re producing a B2B podcast, you should be leveraging organic reach on LinkedIn. Organic reach on LinkedIn is remarkably high and it should be a key pillar of any B2B podcast marketing strategy.

How do podcasts make money?

Podcasts are primarily monetized through advertising. Brands will pay podcasters to advertise products and services to their audience.

How do podcasts go viral?

Rather than seeking virality, you should focus your efforts on providing listeners with as much as value possible. When you intensively focus on value creation, the audience will follow.

How many listeners are good for a podcast?

There’s no minimum or maximum number of listeners required to build a profitable podcast. It all depends on how much value you’re able to offer the target market.

Why do podcasts need written content?

Written content is needed to improve the searchability and ranking of your podcast . That’s because Google finds text easier to crawl than audio. If writing blog posts about your podcasts isn’t your thing, either get someone else to write them or, better still, convert your transcripts into blogs.

How to make a podcast trailer?

1. Create a Podcast trailer. Whether you’re already established or launching a new podcast, create a podcast trailer episode that pins to the top of your feed. Your trailer should introduce you, your topic and any guests. Include snippets from the episode to entice listeners to subscribe.

What is a CTA in podcasts?

A Call-to-Action (CTA) at the end of every show is an effective way to encourage your podcast listeners to do something. You CTA could be to review your podcast, follow you on social media, or share your podcast with their friends and family.

How to get more listeners on podcast?

So, to help increase your podcast listeners, below are six crucial tips that can help people find you. 1. Create a Podcast trailer. Whether you’re already established or launching a new podcast, create a podcast trailer episode that pins to the top of your feed. Your trailer should introduce you, your topic and any guests.

Why do you need a guest on podcast?

A guest provides double the promotional opportunities. Your separate social media platforms help to reach a wider audience, as will your individual marketing activities. Better still, guests introduce you to their audience, a brand-new bunch of people, providing you with more podcast listeners.

What is a podcast?

A podcast is essentially an audio blog. They are typically longer than the average blog post, and they can be listened to at any time without having to visit a website or news outlet.

Podcast episode titles: What makes an enticing title?

The first step towards promoting your podcast and getting more listeners is to create exciting, attention-grabbing podcast episode titles. If the content of your show isn’t interesting enough to get people clicking on it in iTunes, Google Play, or other platforms they use to download podcasts, it won’t matter how much promotion you do!

Promoting a podcast: Where should I promote my show?

Choosing the right platform (s) for promoting your podcast is an important step towards getting more listeners. Make sure that you’re using at least one of these methods so that people can find out about and subscribe to your content!

How to promote a podcast? Tips to Grow Audience and Get More Listeners

Let’s talk about some tips to promote your podcast that will help grow your listeners.

Promoting podcasts: What should I avoid?

When trying to promote blogs or any type of online content - including podcasts - there are certain mistakes that people often make. Make sure not to do the following things if you want to get ahead when promoting shows:

As it turns out

There are many ways to promote your podcast, but one that is often overlooked may be the most effective. If you’re looking for a way to grow your audience and listeners, try sparking interest by using a text-to-voice platform for online platforms ‘WebsiteVoice’.

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