how to start your own podcast and make money

^{Here are some ways to monetize your podcast:}

• Sponsorship and Advertising – Many podcast hosting companies have their own ad network. Now Anchor’s monetization service is only available for US Podcaster. ...
• Affiliate Marketing – If you have a small targeted audience, you can make money through affiliate marketing.
• Online Courses – You can sell online courses on Teachable, Udemy, etc.
• Sell Services – If you are an expert, you can promote and sell your services too. ...
• Crowdfunding and Donations – Ask your listeners for donations to support you and your podcast. A common platform for accepting donations is Patreon.
Dynamic ad insertion: Spreaker’s monetization program works worldwide, as long as there’s ad inventory available in the country where the listeners are based. ...
Exclusive content: Share exclusive content with a private link to your paying listeners. This is a cool way to boost any membership program. Unfortunately, this modality requires a paying tool. ...

Full Answer

What to do when your podcast Make Money?

How Do Podcasts Make Money?: 10 Ways to Monetize

1. Offer Courses. Offering educational courses or something to do with your passion and hobby is one of the best and topmost ways to make money from podcasts.
2. Provide Services. Providing various services is also possible through podcasts. ...
3. Sponsors and Advertising. ...
4. Consulting. ...
5. Crowdfunding. ...
6. Premium Content. ...
7. Events. ...
8. Merchandise. ...
9. Books. ...
10. Public Speaking. ...

How many people do you need to start a podcast?

How to Start a Podcast: Every Single Step for 2021

1. What's Your Podcast For? So firstly, why do you want to make a podcast? ...
2. Who is Your Podcast For? So first day, get the big question in: Who are you making this podcast for? ...
3. Give Them a Reason to Listen Whether you're providing information that will help someone to lose weight (in the case of our personal trainer), or doing a really entertaining ...

More items...

How many listeners does a podcast need to make money?

If your new episode gets, within 7 days of its release:

• more than 26 downloads, you're in the top 50% of podcasts.
• more than 72 downloads, you're in the top 25% of podcasts.
• more than 231 downloads, you're in the top 10% of podcasts.
• more than 539 downloads, you're in the top 5% of podcasts.
• more than 3062 downloads, you're in the top 1% of podcasts.

Can you really make money podcasting?

Yet, despite what many claim, it's absolutely possible to make money with a podcast. Plenty of show-runners are making a living doing that, right now. Others are happy to bring in enough to cover their hosting costs, or pay for a takeaway every few weeks.

How much money can you make from a podcast?

As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales.

How do you start a podcast and get paid?

How Do Podcasts Make Money?Sponsorships. Sponsorships are the most common way podcasters make money. ... Direct support including premium content. Direct support is when you simply ask your fans to send you money to support your show. ... Affiliate sales. ... Complementary products.

How much does it cost to start a podcast?

In fact, if you already have a computer and you're operating on a shoestring budget, you can record, edit, and launch a podcast for less than $200. On the other hand, if you want to use higher-end equipment, starting a podcast can cost a few thousand dollars.

Is creating your own podcast actually worth it?

Not only is podcasting a new and exciting medium poised to take off exponentially, but podcasts themselves are great for producing or reproducing content. If you already have audio or video classes, you can quickly and easily turn them into podcast episodes.

Do podcasts get paid on Spotify?

Streaming platforms like Spotify and Apple Podcasts pay out for streams, but the payout tends to be very low. Podcast sponsorships are one way, but for new podcasts, the likelihood of finding a high-paying sponsorship is slim unless you're already a well-established figure.

Do podcasts on Spotify make money?

According to AdvertiseCast, average 30-second CPM (cost per 1K listeners) rates are $18, while 60-second CPMs are $25. The Ringer had about 420 million downloads in 2018, earning $15 million in ad revenue (paywall). Amy Schumer got a $1 million payday just to create a show for Spotify.

How long does it take for a podcast to make money?

Relying on the experience of Marc Clair, a podcast host, and producer, it may take as long as 18 months before you start seeing results. That's if you produce a show weekly. In his words, things can be faster than stated if you have luck, a marketing budget, and irresistible content.

Can anybody start a podcast?

Anyone can start a podcast. You just have to record your episodes and publish them online. However, turning your podcast show into a successful business is altogether a different story.

What equipment is needed for a podcast?

For a conventional podcast, you need at a minimum a microphone, headphones, a computer, recording and mixing software, and internet access.

How do you start a podcast with no money?

How to Start a Podcast With Almost No MoneyWhy do you want to start a podcast? ... The first step: Start talking! ... Listen to similar podcasts. ... Get (cheap) recording equipment. ... Download audio editing software and learn how to use it. ... Get a logo and a theme song. ... Name your podcast. ... Get a web site.More items...•

What do I need to know before starting a podcast?

Your checklist might include:Generate topic ideas.Reach out to interviewees.Research and write podcast outline/script.Schedule interview/recording session.Record sponsored content.Record the episode.Edit episode and prep for publication.Write a description and show notes.More items...•

Are podcasts still popular 2022?

Yes, podcasts are still popular in 2022. The number of active podcasts and podcast listeners is increasing daily. As of April 2021, there are a total number of 850,000 active podcasts with more than 48 million episodes in total.

Do Podcasters Make Money Podcasting?

Yes! Many podcasters make a full-time living from their podcasts. So you're in good company thinking about how to start a podcast and make money.

How Do I Launch a Podcast?

Launching a podcast is relatively easy. You'll need some basic tools and equipment, but overall it's an affordable endeavor. We'll walk you through each step of the process in this guide.

What Is a Podcast?

In short, podcasts are audio files that can be streamed or downloaded by listeners on their computer or mobile device. They're like radio shows but listeners have more control over what they listen to.

What Kinds of Podcasts Are There?

There are a ton – the possibilities are endless! So when considering how to start a podcast and make money, know that your options are limitless.

Step 1: Get a Concept

The first step in starting a podcast is coming up with an idea for the show. This can be anything from discussing current events or sharing personal stories, to teaching people about a specific topic.

Step 2: Name Your Podcast

Once you've picked an idea for your podcast and decided how often it'll be released, it's time to give the concept a name.

Step 3: Get the Basic Tools Needed to Start Podcasting

Now that you have a concept and a podcast name, it's time to get the basic tools needed to start podcasting.

How long should a podcast be?

Most podcast experts agree that 20-45 minutes is an ideal show length. Some podcasters post daily, while most posts weekly. However, you can post monthly if that’s what it takes to produce a solid show full of value for your audience.

Why is podcasting important?

Podcasting is an excellent option if you create a product or service targeted to your podcast listeners. For example, if you have a bookkeeping service, you can have a podcast on bookkeeping secrets for small business owners. You can use the show to share tips, but also, share your expertise and services.

What to do before recording a show?

Before you record your first real show, have a test run to learn how to use your equipment and software, and fix your glitches. For example, make sure your recorder is actually recording your Skype call. You don’t want to interview someone only to discover the call wasn’t recorded.

How much time do you need to advertise a show?

You’ll need to have developed a show with a good number of listeners before you can offer to advertise, but once you do, you can sell 20 to 30 seconds of time for other offers. You can also have these ads on your website with the episode of the show.

Can I edit podcasts on Garageband?

A long time, affordable (as in free) option for podcast editing has been Audacity. Mac users have Garageband standards on their machines. There are other audio editing options as well, but you’ll want to find one that allows you to fix sound issues, cut segments, and add elements (i.e. your intro and outro). Another option is to outsource audio editing. If you’re doing a videocast, you’ll want the same elements except it should edit video.

Do you want to read a podcast?

The most interesting podcasts are conversational in nature. So while you may want a script to stay focused and avoid rambling, you don’t want to read your show. If you’ll be interviewing a guest, get or share questions in advance so you both know what’s going to be covered.

Is podcasting a business?

Podcasting is a fun and affordable way to promote your business, connect with influencers, and tout your expertise. Or you can start a podcast as a home business. The challenge for many who are interested in starting a profitable podcast is that technical know-how and logistics can seem overwhelming. While there is a lot to plan and do ...

How much does the Bowery Boys podcast make?

Here are a couple of examples: The Bowery Boys is a podcast about the history of New York City and makes over $3,800/month through Patreon. The Last Podcast On The Left makes over $57,000/month just through Patreon. They also sell shirts and do regular live shows in different cities.

Is Amazon an affiliate program?

There are affiliate programs for nearly every popular product or service. Amazon is one of the more popular programs, or you can also join a network like ShareASale where you can search and apply to join specific programs. Using a plugin like Lasso is highly recommended.

Can you ask for donations for a podcast?

You can ask for donations to help support you and your podcast. More entertainment-focused podcasts would be a good fit to monetize in this way. A common platform for accepting donations is Patreon. They make it really easy to offer additional content or bonuses depending on the amount of money people support you with.

What is the point of a podcast?

The whole point of a podcast is that people listen to it, so give them a reason to click on one of your episodes. Make it clear to people what they will get from listening to your show. If you look on any podcast directory you will see shows with titles like “How To…”, “Five Tips For…” etc.

What is a podcast host?

Media or Podcast hosts are services that store your audio and allow your listeners to listen, download, and subscribe to your podcast. One common misconception when learning how to start a podcast is that you upload your podcast to places like iTunes. This actually isn’t the case.

How many episodes of a season of podcast?

When you start a seasonal podcast, each season will usually have a theme. You might create episodes based on that theme or topic for 6-12 episodes, then have a break. After a month or two, you’ll launch a new season (with another theme/topic) and repeat the process.

How much did podcast ads cost in 2018?

Ever listened to a show that took a quick break to run an ad? There’s a good reason. According to the Interactive Advertising Bureau, marketers spent $479 million on podcast ads in 2018.

How much money did Joe Rogan make from his podcast?

According to Forbes, the stand-up comic earned $30 million from his show in 2019. But this wasn’t an overnight success story.

Why do advertisers like to air spots on podcasts?

Sponsors and advertisers love to air spots on podcasts because they usually have highly engaged audiences. More than half of podcast audiences listen to a full episode of a show—and 41% of listeners will play through most of an episode. This means the majority of listeners will actually listen to an ad!

Why is affiliate marketing important for podcasts?

Affiliate marketing is a smart place to start for new podcasters because you don’t have to pitch anyone or set up deals with a sponsor. You just have to sign up with a company who runs a program.

How many affiliate offers does Jenna have?

Jenna only shares five affiliate offers with her audience over the course of a year. They just happen to be products that she loves—that is the key to affiliate marketing. (Just make sure you disclose any affiliate links with your audience. For legal reasons and to make sure you’re building trust with your listeners!)

What do content creators worry about?

Many content creators worry about feeling sales-y or bugging their audience members. We’ve all been there. Don’t worry, if you focus on sharing incredible content with your people, you’ll naturally open the door to recommending your own products.

Do you have to sell on the show?

You don’t have to sell directly on the show . If you’re a service provider, you can offer a free 15-minute consultation where people can book a call with you. Just make sure to set up a special link so that you can track who comes in from your show!

What Is A Podcast?

Podcast is a type of program that uses audio episodes focused on a particular topic or theme. Podcasts can cover anything you can think of from TV shows like Game of Thrones to digital animation or camping.

How Do Podcasts Make Money?

The most successful podcasts make money through a combination of monetization strategies - only using one can work, but isn’t as effective.

How To Start A Podcast

It doesn't take much to start a podcast. You could get started with as little as a good idea and a reliable internet connection. We recommend investing in a couple of pieces of recording equipment and some solid recording and editing software so you can create high-quality content from the jump.

How Do I Record a Podcast Remotely?

Many top-earning podcasts like The Joe Rogan Experience feature an interview-style format. You don’t need to have the budget or resources to transport guests to your studio to record them for your podcast.

How to Launch Your First Podcast Episode

Plenty of free beginners’ manuals will help you learn how to start a podcast that you can eventually monetize. Here is an easy-to-use checklist for launching your first podcast episode:

How to Find Your Podcast's RSS Feed

Your podcast’s RSS feed ensures that your show gets picked up by directories for distribution. An RSS feed will automatically update all of your podcast platforms every time you release new content.

Submitting Your Podcast to Directories

Once you have your RSS feed, you can submit your podcast to directories. Usually, getting your podcast listed in a directory is a simple matter of copying and pasting your RSS feed code. Here are the requirements for getting listed in some of the top directories for podcasts:

Why do people start podcasts?

People start a podcast to share their knowledge, to make money, to influence people, and to market their business.

What should a podcast description be?

Your podcast description should be engaging, descriptive, and straightforward. You should write about the benefits your listener will get after listening to your podcast. Also, don’t forget to add some keywords to SEO optimize your podcast and to rank well on iTunes.

What is the best free audio recording software?

Audacity is a great free audio recording and editing software. After recording your first podcast episode you can remove background noise from your audio, you can add intro and outro, and lots of other things you can do in Audacity to increase the audio quality of your podcast.

How many hours can you record on Zencastr?

If you need to record you and your guests on separate tracks, then Zencastr is the right tool to go. Zencastr free plan allows you to record up to 8 hours per month (Which is enough) for up to 2 guests in MP3 format. Read more: 7 Best Podcasts for Aspiring Entrepreneurs – Learn and Get Inspired.

Can you read more than three words on a podcast?

Some podcast player automatically shrinks the podcast cover art to fit smaller containers. So it will be nearly impossible to read more than three or four words. You can easily create an awesome podcast cover art using Canva or Snappa for free.

Is Spreaker a good hosting service?

Spreaker is another great hosting solution if you consider starting for free and switching to a paying subscription after some time. I recommend Spreaker because more than a hosting, it is a one-stop-shop where you can get the recording app, hosting, one-click distribution, advanced statistics, and monetization.

How To Start A Podcast And Make Money?

The good news is that you can start a podcast for free with just a few tools and manipulations. So, the barrier to becoming a podcaster is not too complicated and challenging.

FAQs

Based on calculations through December 2019, the average duration of each podcast episode is 36 minutes. This number may have been shorter and more common in the modern era.

Closing Points

Hopefully, this article has answered questions like “ where do we begin podcasting ” or “ how much does it cost to produce a podcast ?”

Affiliate Marketing

Sponsors & Advertising

Courses

Services

Coaching & Consulting

Crowdfunding & Donations

Premium Content

Events

Physical Products

Books

• Leveraging a popular podcast into book sales is another excellent way to make money and increase your authority. You can use your podcast audience to get those initial sales and reviews that will help your book stand out too. Two examples that I’m familiar with (and have purchased) are: 1. Pat Flynn wrote the WSJ bestseller Will It Fly? 2. Chris Du...

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