How to Monetize your Podcast
- Advertising. The first way to make money with your podcast is through advertising. ...
- Sponsorships. Another way to make money with your podcast is through sponsorship opportunities. ...
- Accept Donations from Listeners. ...
- Patreon. ...
- Sell Merchandise. ...
- Offer Consultancy Services. ...
- Sell Digital Products. ...
Full Answer
How to make more money from your channel or podcast?
Course Summary
- 38 in-depth lessons
- 36 video tutorials
- 2 text guides
- 2 action-prompting tasks
- 47.35 minutes of video tutorials
Is creating a podcast worth it?
Yes, It’s Worth It Podcasting is growing fast, and you can get in easily: There’s minimal equipment to buy, no gatekeepers to hold you back or complicated software to learn, no $200-million budgets...
What to do when your podcast Make Money?
How Do Podcasts Make Money?: 10 Ways to Monetize
- Offer Courses. Offering educational courses or something to do with your passion and hobby is one of the best and topmost ways to make money from podcasts.
- Provide Services. Providing various services is also possible through podcasts. ...
- Sponsors and Advertising. ...
- Consulting. ...
- Crowdfunding. ...
- Premium Content. ...
- Events. ...
- Merchandise. ...
- Books. ...
- Public Speaking. ...
How many listeners does a podcast need to make money?
If your new episode gets, within 7 days of its release:
- more than 26 downloads, you're in the top 50% of podcasts.
- more than 72 downloads, you're in the top 25% of podcasts.
- more than 231 downloads, you're in the top 10% of podcasts.
- more than 539 downloads, you're in the top 5% of podcasts.
- more than 3062 downloads, you're in the top 1% of podcasts.
How much does the Bowery Boys podcast make?
What is affiliate marketing?
Is Amazon an affiliate program?
Can you ask for donations for a podcast?
How much money can you make from a podcast?
As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales.
Can you make good money with a podcast?
All you have to do is read your ads on your podcast recording according to your agreement. In fact, sponsorships are the most lucrative way to make money from your podcast. According to IAB and PwC, advertisers spent $678 million in 2019 and will spend more than a billion in 2020.
How many streams do you need on a podcast to make money?
10,000 listeners per episode allow you to make money with podcasting ads.
Does Spotify pay you for podcasts?
Streaming platforms like Spotify and Apple Podcasts pay out for streams, but the payout tends to be very low. Podcast sponsorships are one way, but for new podcasts, the likelihood of finding a high-paying sponsorship is slim unless you're already a well-established figure.
Do podcasts on Spotify make money?
According to AdvertiseCast, average 30-second CPM (cost per 1K listeners) rates are $18, while 60-second CPMs are $25. The Ringer had about 420 million downloads in 2018, earning $15 million in ad revenue (paywall). Amy Schumer got a $1 million payday just to create a show for Spotify.
How much does it cost to start a podcast?
In fact, if you already have a computer and you're operating on a shoestring budget, you can record, edit, and launch a podcast for less than $200. On the other hand, if you want to use higher-end equipment, starting a podcast can cost a few thousand dollars.
How long does it take for a podcast to make money?
Relying on the experience of Marc Clair, a podcast host, and producer, it may take as long as 18 months before you start seeing results. That's if you produce a show weekly. In his words, things can be faster than stated if you have luck, a marketing budget, and irresistible content.
What makes a podcast successful?
Keep the topic simple. A podcast with focus is going to be much easier for potential listeners to understand. You might think a wide appeal will get a wider audience but more often a narrow appeal means there's less likelihood others are doing the same thing. And the listeners you get will be very excited to find you.
How much money do you need to start a podcast?
A good podcast microphone can be purchased for around $100. If you’re not planning on doing too much mixing, you can use free audio editing softw...
How much money can you make from a podcast?
The amount of money you make from a podcast can vary greatly, depending on the size of your audience, the number of monetization channels you have,...
How do people make money from podcasts?
The best way for new podcasters to make money is to use different monetization methods, which can run in the background while you work on building...
Can you make money podcasting on YouTube?
Yes, but it’s best to diversify and make your podcast available on other platforms in order to expand the scope of your attainable audience. That b...
What equipment do you need to make money podcasting?
Podcasting requires microphones for each podcaster and audio-editing software to edit and export your podcast. You may also benefit from a conferen...
What is the default method for podcast monetization?
Sponsorship. Sponsorship and advertising is often seen as the “default” method when it comes to podcast monetization. One problem with sponsorship, though, is that many companies are still fixated on numbers rather than interaction and engagement.
What happens if you don't have time to do a podcast?
It's often said that if you don’t have time to build a community, then you don’t have time to do a podcast. Audiences are galvanised by interactions and conversations, not only with you as the podcast host, but with other listeners who share a passion for your topic.
What does Podcraft talk about?
On Podcraft, we talk about microphones, hosting services, podcasting tools, and a tonne more. That's just because we're interested, and we know our listeners are too.
Does sponsorship pay well?
Unless you're getting thousands of downloads, or have a hyper-niche topic, sponsorship doesn't pay all that well. You need to ask yourself if what you'd stand to earn is worth potentially interrupting your audience over.
1. Affiliate marketing
Affiliate marketing is a performance-based form of marketing where a business offers rewards to affiliates who are able to successfully bring customers to them. Affiliate marketing is a great way for any creator to monetize their content.
2. Sell custom merchandise to fans
Give your fans the opportunity to show their support for your podcast by selling custom merchandise like t-shirts, stickers, posters, mugs, tote bags, journals, and more.
3. Offer tiered memberships through Patreon
Patreon is a very popular platform for monetizing podcasts because it allows fans (called “patrons”) to offer support in regular monthly payments. Creators can sort subscription options into different “tiers,” with each tier receiving different benefits.
4. Host live podcasts and collect tips
Hosting a live in-person event can be a great way to make extra money as a podcaster, but finding gigs is tricky for new podcasts. Live venues may allow you to perform, but unless your podcast is big enough to bring a lot of business, they’re less likely to pay you to perform.
5. Write and self-publish a book for your fans
Like authors, podcast hosts are typically viewed as being a voice of authority on a particular subject, making the transition from podcast host to writer almost seamless. Perhaps that’s why so many popular podcasts have been spun off into books written by their creators.
6. Join a podcast advertising network
A podcast advertising network is a platform that connects brands and podcasts that have a shared target audience, acting as liaisons for brands looking to advertise to podcast listeners.
Podcasts make money when they have multiple income streams
The most profitable independent podcasts use multiple revenue streams to create a steady flow of income as they focus their attention on growing their audience.
1. Affiliate marketing
Affiliate marketing is essentially getting paid to refer listeners to another company’s product. Where do you find those partners? The most efficient way is to go through a network like Amazon, Buzzsprout or Podcorn.
2. Sponsorships
Popular podcasts will draw the attention of advertisers that will pay you to plug their products in ads that air during your show. (Sponsorships are one way people make money on TikTok, too.) Sponsors typically pay $18 to $25 for every thousand monthly downloads, also referred to as CPM.
3. Donations
Get financial support directly from your listeners through one-time and monthly donations.
4. Merchandise
Have a logo and an audience loyal enough to wear their support on their sleeve (or coffee mug)? Then you can make money with branded merchandise. But you’ll also need an e-commerce store, someone to make your products and a place to store your inventory.
What is the best thing about advertising networks?
The best thing about advertising networks is that you have the opportunity to grow. When you first start out, you'll have little control over rates, but, as you gain popularity, you'll be able to charge more for advertising slots. Crowdfunding.
Is affiliate marketing good for podcasts?
The same goes for unique discount codes that people can use at checkout. All things considered, affiliate marketing is a great way to keep the money trickling in with minimal additional work.
How to get paid coaching?
first start with affiliate marketing, as you won’t get many downloads to qualify for sponsorships. then go with sponsorships when you become eligible . Then when you have some fans, start giving paid coaching. After that when you think that you are now an authority in that particular field, you can have your own course too.
Can you create premium podcasts?
Yes, you actually can create premium content for your paid listeners or private community. Podcast hosting like Transistor.fm offers you private podcasting feed through which you can easily create premium episodes and charge for the content.
Can I start a podcast on a niche?
If you are doing a podcast on a niche which is not that much exposed to people or don’t have any authority podcast already then you can approach any big brand or company in that sector to start a podcast on that niche, and as you already have experience in that particular niche you can sell yourself as the host of the podcast, so it’s basically like having a podcast job.
What Is A Podcast?
Before you know how to make money podcasting, you need to know what podcast actually is! In simple terms, audio broadcasting in any online platform is called a podcast.
How Do Podcasters Make Money?
There are several ways to make money podcasting in 2022. And believe it or not, podcasting has already become one of the best ways to make extra money this year, even if you do it on a part-time basis.
What Are The Highest-Earning Podcasts That You Can Follow?
Many people have already asked me how to make money podcasting this year. Trust me; podcasting is one of the six-figure-generating business ideas you can try this year.
How To Get More Listeners To Your Podcast?
There are several ways to make money with podcasting. But you do need a large audience base and a steady monthly listener to generate a handsome monthly income.
18 Ways To Make Money Podcasting In 2022
Although there are several ways to make money from podcasting, not every avenue is equally rewarding. So, our editorial team has tested several methods to filter the legit earning methods for you!
How Much Can You Make From Podcasting?
Most budding podcasters and podcast enthusiasts primarily have just one question in their mind, and that is how much money you can make podcasting.
FAQs
Yes, Spotify does have its own monetization platform where credible podcasters can submit their creations to get membership benefits.
What to do if you haven't started a podcast?
If you have not started a podcast yet, choose a topic that has the potential of attracting a large listener base. You can do a quick search in an iTunes library to see if there is a demand for a topic you would choose for your podcast. If there is a demand for that niche, aim to create the best possible content for it.
How much does Joe Rogan make?
Joe Rogan hosts an entertaining podcast that discusses trending topics and interviews public figures of interest. He is estimated to make about $30,000 per episode. With about 5 episodes per week produced, his estimated monthly podcast income is $600,000.
Is podcasting equipment expensive?
If there are few search results, there isn’t much demand – so you have little chance of growing to a point of earning an impressive income. Podcasting equipment can be costly. Not everyone has the ability to invest into podcasting equipment.
How much does the Bowery Boys podcast make?
Here are a couple of examples: The Bowery Boys is a podcast about the history of New York City and makes over $3,800/month through Patreon. The Last Podcast On The Left makes over $57,000/month just through Patreon. They also sell shirts and do regular live shows in different cities.
What is affiliate marketing?
Affiliate marketing or performance marketing is where you get a commission when you refer people to other companies. You will typically earn money when someone makes a purchase. Affiliate marketing works best when you promote products or services that you use or are familiar with, so you can authentically promote them.
Is Amazon an affiliate program?
There are affiliate programs for nearly every popular product or service. Amazon is one of the more popular programs, or you can also join a network like ShareASale where you can search and apply to join specific programs. Using a plugin like Lasso is highly recommended.
Can you ask for donations for a podcast?
You can ask for donations to help support you and your podcast. More entertainment-focused podcasts would be a good fit to monetize in this way. A common platform for accepting donations is Patreon. They make it really easy to offer additional content or bonuses depending on the amount of money people support you with.
Affiliate Marketing
Sponsors & Advertising
- Advertising and sponsorships are probably the first things you think of when looking for ways to make money from podcasting. There are several different podcast ad networks that can connect you with advertisers. They do all the work of finding advertisers, negotiating rates, getting the script, and more. You usually need a larger audience of at least 5K or 10K listeners per month t…
Courses
- Many popular podcasters create their own online courses to teach similar content to what they talk about on their podcast. Online coursesare a great way to teach something in an easy-to-follow way where someone can get a specific result once they’ve completed it. It helps to have an email list so you can let your audience know about your course both on your podcast and through ema…
Services
- You can offer services that tie in with the content on your podcast. I used to analyze and critique online ads on a podcast and the service I offered was Google AdWords and Facebook Ads management. By showing that I knew what I was an expert on the topic, people knew that they would get expert-level ad management. This made it much easier to get clients without having t…
Coaching & Consulting
- Coaching & Consulting is somewhat similar to offering a service, but you usually don’t do the work for them. Instead, you help or guide them on how to improve. Common industries that have a lot of consultants and coaches are fitness, diet, business, and teaching, but I’m sure there are consultants in every industry.
Crowdfunding & Donations
- You can ask for donations to help support you and your podcast. More entertainment-focused podcasts would be a good fit to monetize in this way. A common platform for accepting donations is Patreon. They make it really easy to offer additional content or bonuses depending on the amount of money people support you with. They even give you the ability to have a separate pai…
Premium Content
- Premium content can really be anything you want, but some of the common ways podcasters offer premium content are with: 1. Additional interviews 2. Behind-the-scenes content 3. Ad-free RSS feed 4. Early-access RSS feed 5. Q&A with the hosts Have fun coming up unique ways to deliver additional value to your community for a few dollars per month. The Daily Wireis a podcast and …
Events
- Hosting events is not only a great way to make money, but bring together your best fans and bring them even more value. One example I heard of from Pat Flynn was the Walker Stalkerconference. It was started by a podcast that talked about The Walking Dead TV show. They do events all over the world and even get the actors involved. That sounds awesome! Another example from Sam …
Physical Products
- Physical products are things like t-shirts, mugs, and other swag. The Generation Why Podcast offers a ton of different products, plus premium content, and a very active Patreon page. You can use a site like Teespringto make sure you get enough sales before they get printed – that way you don’t get stuck with a bunch of products.