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by Jovan Kautzer Published 3 years ago Updated 2 years ago
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One Stripe Chai founder Farah Jesani on pivoting from cafés to DTC

One Stripe Chai founder Farah Jesani joined the Modern Retail Podcast and described the brand's pandemic-induced DTC pivot. Right before 2020, Jesani said, One Stripe had over 70 coffeeshop wholesale accounts. "That's where I was like, okay, this feels like this is a viable business. This feels like something we can really grow," she said.

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