Here’s an example: Hello [podcast owner’s name], I’d love to be a guest on [insert show name [to add value to your audience. Of course, I’ll happily promote our interview to my audience as well. 2. My topic areas/the value I bring to the podcast’s audience
Full Answer
What should a podcast description look like?
A podcast description is like a book jacket. It’s what people read after the name of your show has drawn them in but before they decide to start listening. Much like an author would labor over their book jacket, podcasters also need to labor over their podcast description. A podcast description has three objectives:
Who will publish my podcast description?
Anyone who displays your podcast (like the big podcast directories) will publish your description as well. Sadly, many podcasters write their description as an afterthought. They only think about it when they come across a big empty text field that requires something.
Is my podcast description included in my RSS feed?
Furthermore, your podcast description is included in your RSS feed. Anyone who displays your podcast (like the big podcast directories) will publish your description as well. Sadly, many podcasters write their description as an afterthought.
How do I edit a podcast description in castos?
Adding or updating a description in Castos is as simple as it gets! Once you log into your dashboard, click the “Settings” link under the show you want to edit. (With Castos, you can create unlimited shows .) Click “Settings” to edit the podcast description. In the settings, expand the “Feed Details” tab.
How do you write a podcast bio?
The Perfect Podcast Bio Template.The Intro. Sentence number one, the intro. ... The Social Proof. The second sentence is all about your social proof, or in other words, what makes you an authority on the topic you're going to be interviewed on. ... The Promise.
What is a good podcast description?
The best podcast descriptions are written for humans. They are clear, succinct, self-explanatory, and they avoid unnecessary repetition. While there's no maximum podcast description length (Apple allows up to 4,000 characters), they won't display everything you pack in there.
How long should a podcast BIO be?
three to five sentencesThese bios are short, three to five sentences max, and highlight important things about you that establish your expertise as a creator.
How do you write a podcast bio on Instagram?
7 Tips to Market Your Podcast on InstagramCraft a Bio That is On-Brand. The first place to start is right in your bio. ... Take a Classic Selfie. ... Create An Audio Story Highlight. ... Feature A Quote From Your Guest. ... Post An Audio Snippet. ... Creative A Visually Appealing Feed. ... Follow Other Podcasters and Influencers.
How do you introduce yourself in a podcast?
Here are five possibilities on how to introduce yourself on a podcast or panelist interview.Start with how long you have been doing something. ... Begin with your current title and area of expertise. ... Begin with prestige. ... Go for approachable or understated. ... Focus on the thing you're selling.
How do you write a podcast intro?
A great podcast intro should show new listeners who you are, what your podcast is about, and why they should listen. But, at the same time, it needs to engage your existing audience. The best podcast intros are unique to each episode and include a teaser of content from later in the show to hook listeners.
How long is too long for a podcast?
But the general theory of podcast episode lengths is simple. If you have 40 minutes of good, on-topic content, and your episode lasts 1 hour, then it's too long. If If you have 40 minutes of good, on-topic content, and your episode lasts 20 minutes, then it's too short.
What is the average life of a podcast?
The average podcast lifespan of 174 days is based on shows that were indexable in November 2018.
What is the average time for a podcast?
The average length of a podcast is 36 minutes. However, that figure was calculated in December 2019. So, chances are high that the average podcast length is now less, with trends indicating that shorter podcasts are more popular. One of the reasons for shorter podcasts is not just about listener time.
How do I promote my podcast?
On this pageLeverage your guest's audience.Promote on social media … in a dozen different ways.Release at least 3 episodes on launch day.Convert the audio to a YouTube video.Submit your podcast to podcatchers and aggregators.Transcribe the audio.Throw a two-week ratings party.Run a giveaway contest.More items...
Is Instagram good for podcasts?
With 1 billion active monthly users, Instagram is a great tool to grow your podcast audience. But not if the people you're trying to reach aren't on there. Let's refer to our podcast avatar. As outlined in this great article by The Podcast Host, your podcast avatar is your idealized listener.
How do podcasts get Instagram followers?
1:1012:53How to Promote your Podcast on Instagram | Get more listeners!YouTubeStart of suggested clipEnd of suggested clipAbout what works well what generates engagement how to grow a podcast. And how to keep people's.MoreAbout what works well what generates engagement how to grow a podcast. And how to keep people's. Attention. So that they want to recommend it to their friends.
Landing Podcast interviews
This article is a follow-on from the last one where I talked about creating a One Sheet for landing podcast interviews on other shows. The bio is a hugely important piece of the puzzle in your outreach efforts, not just on the One Sheet but, most importantly, within the interviews you’ll score.
How a Podcast Bio Differs From Other Bio Types
So … the podcast bio. How does it differ from a normal bio, you might ask. Well I’m glad you did, because it has one important differentiation between any other bio you might already have: it’s designed to be read out loud by someone instead of just read, and that right there makes the world of difference.
The Perfect Podcast Bio TEmplate
Okay, let’s dig into creating a bio that works. We’re looking to create something that’s three sentences long, five max. And I do mean 3-5 sentences, not 3-5 extremely long run-on sentences that suddenly mean you’ve got half a page of text. If you’re using a run-on sentence then drop one of the shorter ones to compensate.
1. The Intro
Sentence number one, the intro. There’s a couple of things your intro can do, it can share what you do and who you do it for. Or it can provide a little insight into who you are, where you are, and how you look at the world.
2. The Social Proof
The second sentence is all about your social proof, or in other words, what makes you an authority on the topic you’re going to be interviewed on. I could use: Tors ditched her career at the BBC in favour of finding her own way towards financial freedom.
3. The Promise
When it comes to the final sentence, the promise, ideally, you want to have the topic and a lead magnet in mind because it should prime listeners for the call to action you’ll get at the end of the interview, which really means that what you’re talking about in your bio relates to your lead magnet and the topic you’re going to be talking about in the interview.
Putting Your Podcast Bio Together
Let’s say my lead magnet’s going to be my Five Steps to Profitable Podcasting Roadmap, you can grab yours above by the way, just in case you haven’t already. So Roadmap as the lead magnet, I’m talking about how to start a podcast for your business as the interview, my bio could therefore be:
What is a podcast description?
A podcast description is a brief blurb of text that describes your show. You can use it to tell listeners anything you want, which makes it a powerful tool to convince people to listen. Think of your podcast description like the synopsis on the back of a book or inside the jacket. It’s the second thing people read after the title.
How to edit a podcast on Castos?
Once you log into your dashboard, click the “Settings” link under the show you want to edit. (With Castos, you can create unlimited shows .) Click “Settings” to edit the podcast description. In the settings, expand the “Feed Details” tab. The second field, just below the podcast tile field, is for your podcast description.
How long does it take for Castos to update podcasts?
The podcast directories will update within 24 to 48 hours. So if you haven’t given your podcast description the consideration it deserves, you still can! Adding or updating a description in Castos is as simple as it gets! Once you log into your dashboard, click the “Settings” link under the show you want to edit.
Where is the podcast description on Stitcher?
A podcast description on Stitcher appears in the sidebar beneath the “About This Show” heading. On the mobile app, users must click the information icon to pull up a window with the description.
Where is the podcast description on Google Podcasts?
On Google Podcasts, the podcast description is beneath the title and “subscribe” button, above the episode list. Notice how it cuts off at 100 characters, so make sure to front-load your important information.
Do podcasts publish their description?
Anyone who displays your podcast (like the big podcast directories) will publish your description as well. Sadly, many podcasters write their description as an afterthought. They only think about it when they come across a big empty text field that requires something.
Do you have to submit a description to your podcast?
You’ll have to submit a description to your host when you upload your first episode. The host will stick that description into your RSS feed so podcast directories and apps can grab it. This means your description is dynamic. You can change it any time simply by updating the content you give to your host.
Where is the description of a podcast written?
Your podcast description is written inside your media host – the place your show essentially “lives”. This'll be done when a podcaster is creating their show, prior to submitting it to the listening directories, where people will find and subscribe to it.
How to write a podcast description?
Writing a Great Podcast Description 1 Your podcast description is also known as your podcast summary, or show summary 2 You write this inside your media hosting account, and it appears in all the directories your podcast is listed in. For example, Apple Podcasts, Spotify, etc 3 Podcast descriptions are very important when listeners are weighing up whether or not to hit play 4 You should write about who your podcast is for, why they should listen, and what they can expect 5 If you're unhappy with your current show summary, the good news is that you can edit it at any time 6 Read on to find out more
Does Apple search for podcasts?
When listeners type a topic into these apps, Apple is only searching podcast names, episode titles, and author/artist names. It isn't going to scan your podcast description, or individual episode shownotes. Overcast is another very popular listening app.
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What is a bio?
Writing a bio is an awkward process that anyone running a business or launching a website has to muscle through. And, it is hardly free from self-sabotaging beliefs such as: “There’s a right way to write a bio, and I’m doing it wrong.”. “I want my profile to appeal to everyone.”.
How many words should a bio be?
Even when you’re writing for your website, keep it concise. Come on. Human beings have an attention span of eight seconds. A bio between 200 and 250 words is just about enough to give your audience a taste of your professional life. Don’t bore your audience.
What is Brad Colbow's bio?
If you want to sound like an industry expert yet come across as being approachable, then Brad Colbow’s Udemy bio is ideal. It includes his job title, what he does for a living, and everything else in between. Since he is a trainer on Udemy, he also shares his thoughts about learning. His bio will make anyone pick up a pencil and start learning.
Should a bio be written in first person or third person?
Context plays a vital role in whether your bio should be written in the first or third person. For most professional websites, writing in the third person might make sense. It also feels a bit self-congratulatory. However, the first person makes it a more personal experience.
Do bios have a conversion goal?
Most platforms will allow links to external websites. So once you have engaged a reader, request them. Like any other content piece, your bio should have a conversion goal. It’s up to you to decide exactly what you want your audience to do after reading your post.
Is a bio a resume?
Pro tip: Remember that a bio is not a resume. Do not merely list your accomplishments in your bio. Instead, describe them. Remember that your audience may not have any idea about what your accomplishments are unless you explain them correctly.
What should be the first two words of a bio?
If your readers don't remember anything else about your bio, make sure they remember your name. For that reason, it's a good idea for your first and last name to be the first two words of your professional bio.
What is the first sentence of Mouzon's bio?
I gravitated towards Mouzon's bio from the first sentence: "I'm obsessed with leveling the playing field." Mouzon effectively grips the reader's attention with this introduction, and then dives into some of her impressive accomplishments — including a brand that's now sold at Urban Outfitters and Target.
Is a professional bio a good thing?
To be fair, in certain contexts, your professional bio does need to be more formal, like Mr. Erickson's up there. But in many cases, writing a readable bio — even conversational — is a really good thing. That means dropping that traditional format of listing your accomplishments like a robot and cramming as much professional-sounding jargon in there as you can.
Is Instagram a good platform to write a bio?
Instagram is a notoriously difficult platform on which to write a good bio. Similar to Twitter, you simply don't have room for a professional bio that includes everything about you. And because Instagram is primarily a mobile app, many viewers are reading about you passively on their mobile device.
Is a professional bio different from a persuasive copy?
When it all comes down to it, your professional bio is no different than any other piece of persuasive copy — no matter where it lives. One of the most common mistakes people make is thinking of it as its own beast, separate from other pieces of writing. If you think about it that way, you're far more likely to write something painfully uninteresting.