What is a podcast sponsorship?
This is an arrangement where the podcaster, the sponsor, and the audience are all benefiting from every aspect of the agreement. There are great opportunities to be found in sponsoring fiction podcasts or audio dramas too. These shows tend to have really hardcore, fanatical followings.
How do I track sales and Commission on my podcast?
You can track sales and commission in various ways. Some use special tracking URLs, others coupon codes – some of which might even offer a discount for your listeners. Ultimately, this will all depend on the particular affiliate scheme you decide to work with. Some media hosts and agencies can set you up to run ‘dynamic' ads on your podcast.
How do podcasters afford to host their shows?
For one podcaster, the thought of covering their web and hosting costs is enough. Maybe even to have enough left over to treat their other half to a nice meal every couple of months. For another, it could be an important income stream in their business, where they're actually paying a team of freelancers and assistants to work on their show.
How much should I charge for my podcast?
A very niche show with around 200 listeners might charge $150 per episode, whilst a podcast with 5000 listeners based around a much more general topic might struggle to get a better deal than $20 CPM. The good news is, that if you own your podcast – as most do – then it's entirely up to you what you charge.
How do you get sponsors for podcasts?
4 Strategies to Get Podcast SponsorsReach Out to Sponsors Directly. The simplest strategy? ... Partner With a Hosting Service. Podcast hosting services give your podcast a home on the internet. ... Join a Podcast Network. Some networks let you list your show (sometimes for free) on their platform. ... Use a Directory.
How much does a podcast sponsor pay?
How much you earn from a sponsor depends on the number of downloads your episodes earn. Sponsors pay on a cost per mille basis (mille is Latin for “thousand”). Rates range from $18 to $50 CPM, though hugely popular podcasts can pull in a lot more.
Do you need sponsors for a podcast?
Absolutely! Some of the most successful podcasts, such as the Bill Simmons Podcast, earn millions. Of course, it takes a lot of work and resources to go from zero to $1 million, but you can start small with a few ad investments here or sponsorships there as you slowly grow your revenue as you build your listenership.
Does Joe Rogan have sponsors?
To supplement his modest income from Spotify, Joe Rogan reads a few sponsored ads that may appear at the beginning of each episode, once or twice during the podcast or not at all. User experience seems to vary. Most of the ads include discounts or exclusive offers for JRE listeners.
How much does Joe Rogan make per podcast?
According to a report by Wealthy Gorilla, Rogan is pulling in $100k with each episode that he uploads on the platform. Rogan has a habit of posting more than just a few episodes everywhere. in reality, the former fear factor host posts 5 episodes each week.
Does Spotify pay you for podcasts?
Streaming platforms like Spotify and Apple Podcasts pay out for streams, but the payout tends to be very low. Podcast sponsorships are one way, but for new podcasts, the likelihood of finding a high-paying sponsorship is slim unless you're already a well-established figure.
How do I find a sponsor?
How to Get a Sponsorship: 8 Key TacticsResearch potential sponsors. Look at your existing supporters. ... Tell your organization's story. ... Provide sponsor incentives. ... Reach out to established companies. ... Use data to legitimize your pitch. ... Find the right contact. ... Build a connection over time. ... Follow up.
How do podcast sponsors work?
Many sponsors will pay based on how many downloads your podcast gets, usually in increments of 1000. The amount of money that an advertiser will pay you per 1000 downloads is known as the CPM (cost per mille.)
How do I promote my podcast?
On this pageLeverage your guest's audience.Promote on social media … in a dozen different ways.Release at least 3 episodes on launch day.Convert the audio to a YouTube video.Submit your podcast to podcatchers and aggregators.Transcribe the audio.Throw a two-week ratings party.Run a giveaway contest.More items...
How do I contact Joe Rogan directly?
Email Joe Rogan at [email protected] or [email protected]. How do I contact Joe Rogan directly? Contact Joe Rogan directly on his Official Site (Email), Gettr, Facebook, Instagram (Joe Rogan Experience), Muck Rack, Tour, TikTok, Twitter (JRE Library), Vimeo & YouTube (Comedy).
Who does MeUndies sponsor?
US underwear brand MeUndies has acquired American video game League of Legends' e-sports team The Immortals as sponsored ambassadors. The deal was made after MeUndies reacted to one team member's claim that he didn't own any underwear by sending him a free sample pack.
Who is Jamie on Joe Rogan?
Jamie Vernon, also known as Young Jamie, is the producer of The Joe Rogan Experience (JRE) podcast. He has been working alongside Joe Rogan since 2013. Vernon is responsible for the sound, cameras, and other essential parts of one of the world's most popular podcasts.
How much should you charge for podcast ads?
The current average cost of podcast advertising is a CPM of about $25. AdvertiseCast notes that the average CPM for 30-second ads is $18, and the average CPM for 60-second ads is $25.
How many podcast downloads Do you need to get sponsors?
Commonly, this is 5000 US-based downloads per new episode, within the first month of its release. Most podcasts have significantly lower numbers than this though. We've talked about how having a smaller audience doesn't necessarily make it any less valuable.
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What is podcast sponsorship?
Podcast sponsorship is the most traditional method of monetisation in the medium. But it can take many different forms, and it's not necessarily the right approach for everyone looking to monetise their content. Here, we'll take a look at the various ways podcast sponsorship can work. We'll also cover how to reach out to potential sponsors – should ...
What is a media kit for a podcast?
A media kit is basically the essential information about sponsoring your show, packaged up in an easy-to-read manner.
How much do podcasters make per ad?
This is a method of measuring advertising based on audience numbers. Typically, podcasters stand to earn around $20 per ad, per 1000 downloads, within 30 days of an episode's release. CPM can work well for podcasts that have download numbers in the thousands. But, many podcasts have much smaller audiences than that.
What is podcast success?
Most podcasts that “succeed” focus on a certain topic or niche. That means the audiences they build around them generally share a common interest. That could be anything, from losing weight, to breeding gerbils, to collecting stamps, or brewing coffee.
Why is voice over less effective on podcasts?
This is a lot less effective because the audience listens to hear the thoughts and opinions of the presenter. Having a random Voice-Over interrupting the content to quickly give you a sales pitch can be jarring, and even annoying.
Can you run ads on podcasts?
Some media hosts and agencies can set you up to run ‘dynamic' ads on your podcast. This means that you can earn from running ever-updating radio-style ads on all of your episodes.
Do you need to do an ad read during recording?
You don't need to think or worry about doing your ad reads during the recording session. This lets you focus completely on your episode topic. You can take a bit more time to craft your ad read, and feel like the finished product sounds just right.
Your Own Backyard podcaster not required to testify in murder case he reported on
Using the argument that podcaster Chris Lambert was a member of the media and therefore protected under the First Amendment and Shield Law, the judge in the preliminary hearing for Kristin Smart's murder suspects ruled the podcaster won't have to testify.
Looking for great podcasts with stand-up comedian hosts
Most of my favourite podcasts (Little Dum Dum Club, Do Go On, You Made It Weird, WTF, Adam Buxton Podcast) all have stand ups as hosts. Regardless of the focus or format I just tend to like hearing good comedians riff or balance their topic with humour.
Podcast like Reply All "Super Tech Support" segment?
It's basically internet mysteries. Not murder or criminal, just odd tech issues that they help resolve or find the answers to.
A few spooky podcast recommendations for fall
I've seen a few posts of people asking for some spooky podcast recommendations since it's getting to be that time of year, so I threw together a small playlist of the first episodes of the spooky/spooky-adjacent shows I listen to. I'll probably keep it updated with the first episodes of shows I discover and actually stick with.
Looking for podcasts like Dan Carlin Hardcore History
It doesn’t have to be about history, but some long form (2-4 hours), super in-depth and well researched show on fascinating topics with a host who has a good voice. I don’t care if it’s pro quality or amateur but pleasant voice and expert research are my two main criteria.
