Podcast FAQ

repurpose podcast content

by Toby Haley Published 2 years ago Updated 2 years ago
image

6 Effective Ways to Repurpose Your Podcast Content.

  1. Transcripts. One amazingly simple and effective way to repurpose your content is to make a transcript of your podcast...
  2. Blog Posts. Blogging is a great example of adapting your content for use in a different purpose. Just think, you’ve...
  3. Live Question and Answer Sessions. Let’s face it, our world has changed...

7 Ways to Repurpose your Podcast Content
  • What does it mean to repurpose something? ...
  • Create audiograms for sharable social content. ...
  • Give your podcast a video element. ...
  • Convert your episode's content into infographics. ...
  • Write your episodes as blog posts. ...
  • Run your podcast as a live stream. ...
  • Start a newsletter for your podcast.
Oct 5, 2021

Full Answer

Should you repurpose podcast content for social media?

By repurposing your podcast content for social media, blog posts, or videos, you’re able to stretch one episode into multiple engaging posts. In the end, it’ll save you time while contributing to your goal of consistently providing your audience engaging content.

Can I Turn my existing content into podcast episodes?

Not only can you turn your podcast episodes into other forms of content, you can turn other forms of content into podcast episodes. Your existing content is the perfect foundation for future podcast episodes. Here are six kinds of content you can use to generate new podcast episodes. 1. Blog articles Read through one of your blog articles.

How can I Make my podcast more engaging?

Finding new ways to squeeze even more value out of your amazing episodes is one part to creating engaging content. Repurposing podcast content across these five mediums will help you discover new audiences and further interact with your current fan base.

How do I publish my podcast on multiple platforms?

Create once, publish everywhere. Quickly build your omnipresence by repurposing your videos directly from YouTube, Facebook, and Zoom plus your audios from your podcast into unlimited pieces of content optimized for each platform. Publish directly to YouTube, Facebook, LinkedIn, Instagram, and Twitter and reach your audience where they are.

image

How do I revamp my podcast?

Hopefully, they can help you when you're hungry for inspiration in the future!Keep listening to a LOT of other podcasts. ... Think back to the stories your family has told you. ... It's all about curiosity. ... Look to your audience. ... Pay attention to criticism. ... Create space for inspiration to find you. ... Leverage your skills.More items...•

Can you edit a podcast after publishing?

Publishing episodes includes uploading media files, setting episodes logos and editing episode description. You can also edit or delete episodes. If you want to find different ways to upload files and promote your episodes, please refer to the advanced articles.

What is a hybrid podcast?

A hybrid podcast tends to be one that has a set host, but often has other guest hosts or speakers who contribute to the show. It usually starts with a commentary or monologue from the host and then moves into a panel discussion, interview, or contribution from another source.

Where can I find podcast content?

The podcast content beast is hungryGoogle what your competitors are doing. ... Use Twitter Advanced Search. ... Search Facebook Groups and Pages. ... Search your niche on Quora. ... Enter your keyword into Answer The Public. ... Look for books in your niche on Amazon. ... Ask your audience. ... Search outside the main news sites.More items...

Are podcasts hard to edit?

It's simple to use and lets you record and edit in one place. But it's a destructive editor, which means that you can lose the things that you edit out - which can make it tough (or impossible) to add them back in later if you decide to revise your edit.

What can you edit a podcast with?

Comparison of Podcast Editing SoftwarePro Tools. Considered an industry standard for podcast editing software, Pro Tools has any feature you can imagine for recording, editing, and mastering audio files. ... Riverside. ... Adobe Audition. ... Logic Pro X. ... Audacity. ... GarageBand. ... Auphonic. ... Descript.More items...•

What are the 3 types of podcasts?

Panel. Nonfiction narrative story-telling. Fictional story-telling. Hybrid.

What are the three types of podcast formats?

Read on to learn all about podcast formats and which one is the ideal fit for your next show.Narrative-style podcast. Narrative-style podcasts tell the stories — stories of people, businesses, or brands. ... Solo Podcast. ... Co-hosted podcast. ... 1:1 interview podcast. ... Panel podcast.

What is a roundtable podcast?

From WAMC Northeast Public Radio WAMC's The Roundtable is an award-winning, nationally recognized eclectic talk program. The show airs from 9am to noon each weekday and features news, interviews, in-depth discussion, listener call-ins, music, and much (much) more!

Do podcasts make money?

Sponsorships are the most common way podcasters make money. This is when the podcast promotes the sponsor during the show. You probably hear your favorite shows plug their advertisers a few times in every episode. How much you earn from a sponsor depends on the number of downloads your episodes earn.

What makes a bad podcast?

Bad audio quality. Too many ad reads or annoying/irrelevant ad reads. Lack of preparation or planning.

How much money can you make on a podcast?

As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales.

Can you edit a podcast after publishing Spotify?

We take your podcast title, episode names, artwork, description, author, and audio files from your RSS feed. Make the change to your RSS feed, and it'll update on Spotify shortly after. You should be able to make changes to your feed where your podcast is hosted.

Do you have to edit your podcast?

Podcast editing is an essential part of the podcasting process if you want to give your listeners a high-quality show. So start getting yourself across the software and practice, practice, practice. The more time you do it the better you'll get and the more your show will improve.

How much do podcast editors get paid?

While ZipRecruiter is seeing annual salaries as high as $110,000 and as low as $16,500, the majority of Podcast Editor salaries currently range between $33,500 (25th percentile) to $72,500 (75th percentile) with top earners (90th percentile) making $94,000 annually across the United States.

How long does it take to edit a podcast?

Editing a podcast takes time. Most editors will spend between 3 and 5 minutes of audio editing each minute of a podcast. A twenty-minute recording may only take about an hour and a half of audio editing time, but one-hour episodes easily require half of a workday.

What does it mean to repurpose something?

According to Cambridge Dictionary, “repurposing” is a verb meaning “to find a new use for an idea, product, or building.” Some people have taken old ladders and turned them into bookshelves, others have taken soda cans and made suits of armor.

1. Create audiograms for sharable social content

Audiograms are amazing content to share on your social sites or websites. A long podcast can sometimes be too long for someone to dive into even if it is amazing, but with an audiogram, you can hook them with a highlight or specific clip from your show and have them itching to start the full episode.

2. Give your podcast a video element

Audio and video are the peanut butter and jelly of the digital media sandwich. You may be thinking “my podcast is audio, that is the whole point of a podcast” but my answer to you is that it is still very possible to take your audio content and apply some visual elements to it!

4. Write your episodes as blog posts

This written content is amazing for SEO and is something that many of your listeners can find valuable. Some content is better to read than to be heard, and sometimes having both is best.

5. Run your podcast as a live stream

Have you thought about recording one of your podcasts but as a live stream? This gives you a chance to actually speak to an audience and even make it interactive. This is great content for your potential videos, Youtube/TikTok channel, and something a lot of podcasters have actually used to monetize their show.

6. Start a newsletter for your podcast

Your fans already tune in daily, weekly, or monthly (depending on the frequency of your episodes) to hear you speak, so why would they not be interested in receiving updates and emails from you?

7. Repurpose your episodes into transcripts

Not only does this make your podcast more accessible to the hard-of-hearing audience but it is also great for SEO. Your episodes and content become searchable and it is really going to boost you on the major search engines.

02 Listen

We listen to your podcast, taking key notes of highlights that your ideal audience would love.

03 Write

We research + write a professional SEO-optimised article that accurately reflects your episode.

We help you reach the people your podcast was made for

We are content creators, with professional backgrounds in SEO and web design—in short, we understand what Google is looking for and how to maximise your content. You've put the hard work into an amazing podcast, but Google doesn't understand audio.

1. Repurpose podcast content into videos

As you may have noticed many of today's radio shows—the BBC Ones and Howard Sterns of the world—have since expanded aggressively into video. Most of the time, it's just a matter of adding a camera or two to the room. This type of content is also called a vodcast.

2. Repurpose podcast content into blogs

Ah, the written format. When you sit and talk for anywhere from 10 to 50 minutes at a time, you’re bound to come up with something worth writing about (one would hope). Podcasts are great fodder for blog content, improving your SEO and site value on top of brand equity.

Repurpose Podcast Content into Images

If a picture’s worth a thousand words, then you should be sitting on a wealth of inspiration for images remixed off of the content you’ve produced for your podcast or original serise.

Conclusion

When you take a look at the foremost examples of success in podcasting, or any show for that matter, you’ll find that repurposing your podcast is less of a bonus and more of a requisite. You can either get creative and build an empire to go with your podcast, or struggle to make it big amidst all the competition.

What is a good example of adapting your content for use in a different purpose?

Blogging is a great example of adapting your content for use in a different purpose. Just think, you’ve already got the title, the content, and even the transcript, so let’s pivot and get to blogging !

Can you repurpose podcast content?

But remember, repurposing is not tantamount to simply copying and pasting, it is a strategic reworking of something that already exists, but because it already exists you will have already done most of the hard work! It’s a no-brainer!

The Role of YouTube for Podcasts

So let's start by clarifying that a podcast is not something that can live on YouTube alone. Sure, it can be cross-published to YouTube. But in order to be available on all major podcast platforms and listening apps, YouTube is not enough.

6 YouTube Success Factors

So let's talk about success factors first. It usually means spending a good amount of time researching keywords, doing YouTube SEO, selecting the right titles, tags, adding cards, and end screens, and having good thumbnails.

YouTube End Goals

It is easy to get caught up in the hype and competitiveness of building a YouTube audience. But for businesses, and from a content strategy point of view, there should be off-platform ROI and benefits, for example:

Business Concepts For Utilizing Video

For me, there are basically 2 categories of video: Re-purposed and Original.

Four Concepts To Repurpose Podcast Content For Video

Concept: Broadcast live video to your followers on YouTube and social media platforms. Start with a livestream, then convert this to .mp3 audio. Formats can include live guest interviews, or for solo shows hosting the occasional live Q&A session for your audience.

Two Original Podcast Video Concepts

Concept: The idea here is recording a short 2-5 minute video summarizing or teasing the entire podcast episode.

Conclusion: What is the best way to repurpose podcast content?

What we have found, and what other articles and case studies also seem to indicate, is:

image
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1 2 3 4 5 6 7 8 9