How to Make Money using Podcasts?
- 1: Concentrate on Content. If wondering about the return investment on podcasts or one’s desire to make money off a...
- 2: Sign Me Up. The most lucrative way of making money with a podcast is through subscriptions. From the very beginning...
- 3: Now a Word From Our Sponsor. If you have a large listening audience, upwards of 5,000...
Full Answer
Can you really make money podcasting?
Yet, despite what many claim, it's absolutely possible to make money with a podcast. Plenty of show-runners are making a living doing that, right now. Others are happy to bring in enough to cover their hosting costs, or pay for a takeaway every few weeks.
How can you make money with a podcast?
- Reward your higher-tier patrons. In addition to premium content, you could provide higher-tiers with additional benefits like discounts on merch, early access to new content, and exclusive access to bonus ...
- Keep subscription costs low. ...
- Keep your fans updated. ...
- Release podcasts on a consistent basis. ...
How much money can you make at podcasting?
You will make: 30 x 150 = $4,500 per episode. If you have two advertisements in one episode, charged at the same rate, you will make: 2 x [30 x 150] = $9,000. If you have 3 podcasts per week, each running two ads at $30 CPM you will make: 3 x $9,000 = $27,000 a week!
How can I make money from podcasting?
How to Make Money Podcasting
- Expand Your Audience to Attract Advertisers. Podcasts are becoming an increasingly sought-after advertising medium for brands. ...
- Income Alternatives to Building an Audience. There are many additional ways to bring in revenue from your podcast without having a large audience.
- The Bottom Line. ...
How much money can you make from a podcast?
As an estimate, if your podcast has about 10,000 downloads per episode, you can expect to make between $500 – $900 per episode in affiliate sales.
Can you make good money with a podcast?
All you have to do is read your ads on your podcast recording according to your agreement. In fact, sponsorships are the most lucrative way to make money from your podcast. According to IAB and PwC, advertisers spent $678 million in 2019 and will spend more than a billion in 2020.
Does Spotify pay you for podcasts?
Streaming platforms like Spotify and Apple Podcasts pay out for streams, but the payout tends to be very low. Podcast sponsorships are one way, but for new podcasts, the likelihood of finding a high-paying sponsorship is slim unless you're already a well-established figure.
Do podcasts on Spotify make money?
The short answer is: No. Spotify does not pay for podcasts, but fret not! We have good news for you: There are many ways to monetize a Spotify podcast. You can make money on your podcasts through sponsorships, affiliate programs, ads, coaching, and more.
How much money do you need to start a podcast?
A good podcast microphone can be purchased for around $100. If you’re not planning on doing too much mixing, you can use free audio editing softw...
How much money can you make from a podcast?
The amount of money you make from a podcast can vary greatly, depending on the size of your audience, the number of monetization channels you have,...
How do people make money from podcasts?
The best way for new podcasters to make money is to use different monetization methods, which can run in the background while you work on building...
Can you make money podcasting on YouTube?
Yes, but it’s best to diversify and make your podcast available on other platforms in order to expand the scope of your attainable audience. That b...
What equipment do you need to make money podcasting?
Podcasting requires microphones for each podcaster and audio-editing software to edit and export your podcast. You may also benefit from a conferen...
How much does the Bowery Boys podcast make?
Here are a couple of examples: The Bowery Boys is a podcast about the history of New York City and makes over $3,800/month through Patreon. The Last Podcast On The Left makes over $57,000/month just through Patreon. They also sell shirts and do regular live shows in different cities.
What is affiliate marketing?
Affiliate marketing or performance marketing is where you get a commission when you refer people to other companies. You will typically earn money when someone makes a purchase. Affiliate marketing works best when you promote products or services that you use or are familiar with, so you can authentically promote them.
Can you ask for donations for a podcast?
You can ask for donations to help support you and your podcast. More entertainment-focused podcasts would be a good fit to monetize in this way. A common platform for accepting donations is Patreon. They make it really easy to offer additional content or bonuses depending on the amount of money people support you with.
1. Affiliate marketing
Affiliate marketing is a performance-based form of marketing where a business offers rewards to affiliates who are able to successfully bring customers to them. Affiliate marketing is a great way for any creator to monetize their content.
2. Sell custom merchandise to fans
Give your fans the opportunity to show their support for your podcast by selling custom merchandise like t-shirts, stickers, posters, mugs, tote bags, journals, and more.
3. Offer tiered memberships through Patreon
Patreon is a very popular platform for monetizing podcasts because it allows fans (called “patrons”) to offer support in regular monthly payments. Creators can sort subscription options into different “tiers,” with each tier receiving different benefits.
4. Host live podcasts and collect tips
Hosting a live in-person event can be a great way to make extra money as a podcaster, but finding gigs is tricky for new podcasts. Live venues may allow you to perform, but unless your podcast is big enough to bring a lot of business, they’re less likely to pay you to perform.
5. Write and self-publish a book for your fans
Like authors, podcast hosts are typically viewed as being a voice of authority on a particular subject, making the transition from podcast host to writer almost seamless. Perhaps that’s why so many popular podcasts have been spun off into books written by their creators.
6. Join a podcast advertising network
A podcast advertising network is a platform that connects brands and podcasts that have a shared target audience, acting as liaisons for brands looking to advertise to podcast listeners.
Podcasts make money when they have multiple income streams
The most profitable independent podcasts use multiple revenue streams to create a steady flow of income as they focus their attention on growing their audience.
Why do we listen to finance podcasts?
Listening to podcasts is a more convenient—and less costly—way to tap into expert knowledge. Finance podcasts can help you get clear on your money goals and create a plan for a chieving them, all from the comfort of your home, car, or even the treadmill at the gym.
Who hosts So Money?
Hosted by leading personal finance expert Farnoosh Torabi, "So Money" has been rated as the top female-hosted podcast by Entrepreneur magazine 1 and it’s also the 2016 winner of the top financial podcast award from the Plutus Foundation. 2
What do you do when you want to put money aside?
Saving is what you do when you want to put aside money that you think you may need in the near term. Investing is what you do when you want your money to grow over the long term, as you can earn a better rate of return than a savings account can offer. If you’re not an investing pro yet and you don’t know a stock from a bond, you might need some podcast guidance in making sense of the market and where to put your money .
What are the challenges women face when it comes to money?
When it comes to money, women often face some unique financial challenges. The gender pay gap, for instance, means women earn less than men. Caregiving for children or aging parents can reduce women’s time in the workforce and in turn, their earning and saving potential over the course of a lifetime.
What is Dave Ramsey's best way to get out of debt?
Best for Getting Out of Debt : The Dave Ramsey Show. Radio personality and finance expert Dave Ramsey is best known for his “baby steps” approach to personal finance, which involves moving through a specific set of steps in a particular order to achieve financial security and wellness.
Is the stock market unpredictable?
The stock market is unpredictable— just when you think it might zig, it zags instead. If you’ve been investing for some time, you may be looking for a more in-depth, granular analysis of what the market’s doing and where it might be headed next, versus conversations about basic investing topics.
Do financial planners charge a fee?
While a financial planner can help with all those things, you’ll pay a fee for their services.
What is Planet Money podcast?
The “ Planet Money ” podcast from National Public Radio (NPR) is all about the economy: what affects it and how it, in turn, can affect your life. The show tackles complex financial ideas — rent control, the wealth tax, Bitcoin — on a level that ordinary people can understand.
How long is the How to Money episode?
Episodes of “How to Money” run between 30 and 60 minutes.
How many downloads does Tim Ferriss have?
His podcast, “ The Tim Ferriss Show ,” is a three-time “Best Of” award winner on Apple Podcasts, with over 600 million downloads, and readers of Fortune Magazine’s Term Sheet named it as the top business podcast for 2019.
What does Tim Ferriss talk about?
Instead, Ferriss talks to top performers in many different fields to learn the secrets of their success and, in his words, “extract the tactics, tools, and routines you can use.”.
How long is Women and Money?
A typical episode of “Women & Money” runs about 30 minutes. Some feature Orman and her assistant “KT” reading and answering questions from listeners.
How many questions can Americans answer about money?
Many Americans today don’t know the first thing about personal finance. According to a 2018 study by the FINRA Foundation, only one in three Americans can correctly answer four out of five simple questions about money, such as how inflation affects your buying power or whether it’s safer to buy mutual funds than individual stocks.
Can you listen to podcasts while doing chores?
You can listen to them while you’re doing something else — in the car, in the shower, at the gym, doing chores around the house — so it’s like getting twice as much use from the same block of time. And since many money podcasts can both entertain and educate you, they’re a three-fer.
Affiliate Marketing
Sponsors & Advertising
- Advertising and sponsorships are probably the first things you think of when looking for ways to make money from podcasting. There are several different podcast ad networks that can connect you with advertisers. They do all the work of finding advertisers, negotiating rates, getting the script, and more. You usually need a larger audience of at lea...
Courses
- Many popular podcasters create their own online courses to teach similar content to what they talk about on their podcast. Online coursesare a great way to teach something in an easy-to-follow way where someone can get a specific result once they’ve completed it. It helps to have an email list so you can let your audience know about your course both on your podcast and throug…
Services
- You can offer services that tie in with the content on your podcast. I used to analyze and critique online ads on a podcast and the service I offered was Google AdWords and Facebook Ads management. By showing that I knew what I was an expert on the topic, people knew that they would get expert-level ad management. This made it much easier to get clients without having t…
Coaching & Consulting
- Coaching & Consulting is somewhat similar to offering a service, but you usually don’t do the work for them. Instead, you help or guide them on how to improve. Common industries that have a lot of consultants and coaches are fitness, diet, business, and teaching, but I’m sure there are consultants in every industry.
Crowdfunding & Donations
- You can ask for donations to help support you and your podcast. More entertainment-focused podcasts would be a good fit to monetize in this way. A common platform for accepting donations is Patreon. They make it really easy to offer additional content or bonuses depending on the amount of money people support you with. They even give you the ability to have a separ…
Premium Content
- Premium content can really be anything you want, but some of the common ways podcasters offer premium content are with: 1. Additional interviews 2. Behind-the-scenes content 3. Ad-free RSS feed 4. Early-access RSS feed 5. Q&A with the hosts Have fun coming up unique ways to deliver additional value to your community for a few dollars per month. The Daily Wireis a podca…
Events
- Hosting events is not only a great way to make money, but bring together your best fans and bring them even more value. One example I heard of from Pat Flynn was the Walker Stalkerconference. It was started by a podcast that talked about The Walking Dead TV show. They do events all over the world and even get the actors involved. That sounds awesome! Another example from Sam …
Physical Products
- Physical products are things like t-shirts, mugs, and other swag. The Generation Why Podcast offers a ton of different products, plus premium content, and a very active Patreon page. You can use a site like Teespringto make sure you get enough sales before they get printed – that way you don’t get stuck with a bunch of products.
Books
- Leveraging a popular podcast into book sales is another excellent way to make money and increase your authority. You can use your podcast audience to get those initial sales and reviews that will help your book stand out too. Two examples that I’m familiar with (and have purchased) are: 1. Pat Flynn wrote the WSJ bestseller Will It Fly? 2. Chris Ducker recently came out with Ris…